Centraal Appoints J. Michael Arrington Vice President of Business Development.SAN CARLOS San Carlos (săn kär`lōs), residential city (1990 pop. 26,167), San Mateo co., W Calif.; inc. 1925. The chief manufactures are plastic products, hardware, and machine parts. , Calif.--(BUSINESS WIRE)--June 22, 1999-- Centraal Corporation, creators of the RealNames Web addressing and navigation service, announced today the appointment of J. Michael Arrington J. Michael Arrington (born March 13 1970 in Orange, California)[1] is a serial entrepreneur and the maintainer of TechCrunch, a blog covering the Silicon Valley and wider United States technology start-up community. to the position of vice president of business development. Previously Centraal's vice president and general counsel, Arrington will now be responsible for extending Centraal's rapidly increasing strategic partnerships in the Internet industry. "The appointment of Michael Arrington to this business development post will enable Centraal to develop and enhance its strategic partnership initiatives," said Centraal CEO (1) (Chief Executive Officer) The highest individual in command of an organization. Typically the president of the company, the CEO reports to the Chairman of the Board. and founder Keith Teare. "Arrington will play a critical role in ensuring that Centraal achieves its goal of making the RealNames Web addressing and navigation service the underlying, ubiquitous Web addressing system on the Internet." In his new role, Arrington will be responsible for securing Centraal's strategic business partnerships with a broad range of Internet companies that can benefit from adopting the RealName to drive traffic to their Web sites. "Centraal's RealNames Web addressing and navigation service is making the Internet a friendlier place for businesses and individuals to take full advantage of the power of the Internet," noted Arrington. "I'm pleased be working in this new role at such a visionary company." "RealNames delivers value and an essential service to its partners - portals, search engines and e-commerce companies who are increasingly important players on the Web and in the consumer marketplace," noted Teare. "Michael's expertise will help us add even more Internet firms to Centraal's partner roster, as more companies recognize the RealNames service's proven ability to drive more qualified customers directly to Web sites, to specific pages within Web sites and drive sales." The RealNames service provides Internet users with more precise, relevant query results and an easier, more enjoyable Web experience. The premise of the RealNames service is simple - with a RealName, a company's brandname is their RealName, and the RealName address is the company's Web address. Branding is consistent across all media, and customers can quickly locate the brands they're seeking. Since Centraal's launch in March 1998, hundreds of companies with an Internet presence and leaders in the e-commerce arena have subscribed Real Name addresses for their corporate identities, products and services; more than 60,000 RealNames have been subscribed to date. Before joining Centraal in 1999, Arrington was a corporate and securities attorney with the Palo Alto-based law firm Wilson Sonsini Goodrich & Rosati, where he represented companies, venture capital funds Venture Capital Funds An investment fund that manages money from investors seeking private equity stakes in small and medium-size enterprises with strong growth potential. Notes: and underwriters in public offerings, private financings, portfolio investments, mergers and acquisitions, and general corporate, securities and tax law matters. Clients he represented included Centraal Corporation, Citysearch/Ticketmaster, Goldman Sachs The Goldman Sachs Group, Inc., or simply Goldman Sachs (NYSE: GS) is one of the world's largest global investment banks. Goldman Sachs was founded in 1869, and is headquartered in the Lower Manhattan area of New York City at 85 Broad Street. , GoTo.com, Hambrecht & Quist, idealab!, Morgan Stanley Prior to joining Wilson Sonsini, Arrington was with O'Melveny & Myers, as a corporate/securities associate. Arrington is a graduate of Stanford University Stanford University, at Stanford, Calif.; coeducational; chartered 1885, opened 1891 as Leland Stanford Junior Univ. (still the legal name). The original campus was designed by Frederick Law Olmsted. David Starr Jordan was its first president. Law School in Stanford, CA and was awarded Juris Doctor The degree awarded to an individual upon the successful completion of law school. Juris doctor, or doctor of Jurisprudence, commonly abbreviated J.D., is the degree commonly conferred by law schools. in June 1995. He received his Bachelor of Arts Degree in Economics from Claremont McKenna College A member of the Claremont Colleges, Claremont McKenna College is a small, highly selective, private coeducational, liberal arts college enrolling about 1100 students with a curricular emphasis on government, economics, and public policy. in Claremont, CA. He is the co-author of "The Initial Public Offering: A Practical Guide For Executives," which is included in Bowne's Practical Guide Series. About The RealNames Service The RealNames service is a global, standards-based solution for the allocation of simple names to Web pages. With its downloadable software, the RealNames service functions in the URL URL in full Uniform Resource Locator Address of a resource on the Internet. The resource can be any type of file stored on a server, such as a Web page, a text file, a graphics file, or an application program. location bar of all popular browsers. Through distribution deals to date, RealName addresses will be available this year in over 60% of all Web searches on the Internet today. Today, the RealNames resolvers contain more than three million RealName addresses. Centraal directs Internet users to desired Web sites, and analyzes user search requests to determine Internet usage preferences and trends. According to according to prep. 1. As stated or indicated by; on the authority of: according to historians. 2. In keeping with: according to instructions. 3. Media Metrix, the service already reaches over three million unique users. Subscribe A RealName Address To subscribe a RealName Web address, go to http://www.realnames.com and click on "subscribe," or use the RealName address: "RealNames RN"; alternatively, call Centraal Sales at 1-888/869-9946, or 1-650/298-8080. Servicemark and Trademark Information RealNames, RealNames System, RealNames Service, RNS RNS Regulatory News Service (UK stock market) RnS Rinnovamento Nello Spirito (Italian: Renewal in the Spirit) RNS Ribonukleinsäure (German: RNA) RNS Residue Number System and Centraal are service marks of Centraal Corporation. Other trademarks and registered trademarks are the properties of their respective owners. The RealNames System is a patent pending technology. About Centraal Corporation Formed in 1997 and privately held, Centraal Corporation is headquartered in San Carlos, California San Carlos is a city in San Mateo County, California, USA on the San Francisco Peninsula, about halfway between San Francisco and San Jose. It is an affluent small residential suburb located between Belmont to the north and Redwood City to the south. . The RealNames service is a global, standards-based solution for the allocation of simple names to Web pages. With its downloadable software, the RealNames Service functions in the URL location bar of all popular browsers. Through distribution deals to date, RealName addresses will be available this year in over 60% of all Web searches on the Internet today. Today, the RealNames resolvers contain more than three million RealName addresses. Centraal directs Internet users to desired Web sites, and analyzes user search requests to determine Internet usage preferences and trends. |
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