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Centra to Host eConference Highlighting Online Training Success Stories.


LEXINGTON, Mass. -- Centra Software, Inc. (NASDAQ NASDAQ
 in full National Association of Securities Dealers Automated Quotations

U.S. market for over-the-counter securities. Established in 1971 by the National Association of Securities Dealers (NASD), NASDAQ is an automated quotation system that reports on
: CTRA CTRA Canadian Therapeutic Recreation Association
CTRA College Terrace Residents' Association
CTRA Canadian Telecommunications Resellers Alliance
CTRA Committee To Restore America
), a leading provider of software and services for online learning and training, today announced that it will host an eConference that will showcase breakthrough strategies and thought leadership in the field of eLearning and online training programs. "Winning Online Training Strategies" will take place September 20 - 21, 2005. Attendees will hear real-life case studies and research findings that illustrate how organizations have adopted winning strategies that deliver effective performance and learning outcomes. The latest in a series, this online event will also provide up-to-date information on how leading organizations have used technology to effectively drive employee performance toward business goals.

The lifelong learning Lifelong learning is the concept that "It's never too soon or too late for learning", a philosophy that has taken root in a whole host of different organisations. Lifelong learning is attitudinal; that one can and should be open to new ideas, decisions, skills or behaviors.  movement with its emphasis on just-in-time learning has accelerated use of online training solutions. As this medium matures and learning professionals adapt to this environment, many organizations have created successful online education programs that augment traditional classroom learning. Centra's eConference will feature a series of interactive online presentations by leading research analysts and training executives, including Century 21, DaimlerChrysler, and the University of Missouri. In addition to breakout sessions, the eConference will feature two keynote presentations by a renown expert on enterprise-wide training, and an industry leading research analyst.

Lin Ballard, chief of Training for the Federal Prison Industries will kick off the program on September 20 with a keynote session, "Building an Enterprise-Wide Vision for Training," and will be followed by two afternoon tracks that focus on specific tactics and strategies for business and learning executives. Session topics include "Blended Learning Blended Learning is the combination of multiple approaches to learning. Blended learning can be accomplished through the use of 'blended' virtual and physical resources. A typical example of this would be a combination of technology-based materials and face-to-face sessions used  Pays Off in Increased Sales at Century 21" and "ERP (Enterprise Resource Planning) An integrated information system that serves all departments within an enterprise. Evolving out of the manufacturing industry, ERP implies the use of packaged software rather than proprietary software written by or for one customer.  Rollouts, Blending the Rules at Australian Pharmaceutical Industries Australian Pharmaceutical Industries (ASX:API) is a company comprising notibly of franchises in Australian health and beauty retail chains. It was founded in 1910. In 1997, it listed on the ASX. Its annual profit for the year ending 2007 was $2,649 million, up 2. ." On September 21, Cushing Anderson, Program Director for Learning Services at IDC, will present, "Examining the Link Between Strategic Business Planning and Training in the Extended Enterprise." Afternoon sessions include "How to Reach Your Customers the New Fashioned Way at DaimlerChrysler" and "Being Compliant with Your Compliance Programs at Raymond James This article or section is written like an .
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 Financial."

"One of the biggest challenges companies face is having the ability to create a continuous learning environment that is both cost effective and tied to strategic business initiatives," said Ellen Slaby, vice president of Marketing for Centra. "More and more organizations view eLearning as a critical component their core mission. Our goal of this eConference is to give participants strategic and tactical advice that can help them find creative ways to align their business strategy with their online learning programs."

Events Listing and Registration Information

"Winning Online Training Strategies " will take place on Tuesday, September 20 and Wednesday, September 21, 2005. To register and for a complete list of eConference sessions, visit http://www.centra.com/events/CMeConference.asp. There is no charge to attend and all sessions will be delivered directly to attendees' desktops using Centra's IP voice-enabled Web conferencing A videoconferencing session via the Internet. In order to interact with other participants, attendees use either a Web application or an application downloaded into their client machines.  software solution. Participation requires a PC, Web browser The program that serves as your front end to the Web on the Internet. In order to view a site, you type its address (URL) into the browser's Location field; for example, www.computerlanguage.com, and the home page of that site is downloaded to you. , minimum network connection of 28.8 kbps, speakers and a microphone. For business professionals who are unable to attend, most sessions will be recorded and available for viewing at www.centra.com beginning on Tuesday, September 27, 2005.

About Centra

Online learning and training solutions from Centra create workforce efficiencies and enable organizations to share and exchange business-critical information with geographically distributed customers, partners, prospects and employees. Centra enables groups to work faster and more effectively by automating critical learning and training initiatives online through virtual classrooms, online meetings and Web conferences. From enterprise-application training and support to workforce development and more, Centra's software and services help organizations deliver critical information and skills to support their most challenging business initiatives. Currently available in nine languages, Centra solutions can be deployed as on-site software or through its ASP service. Organizations across every major industry and market sector choose Centra, including Wyndham International, Weyerhaeuser, Underwriters Laboratories Underwriters Laboratories Inc. is a U.S. not-for-profit, privately owned and operated product safety testing and certification organization. Based in Northbrook, Illinois, UL develops standards and test procedures for products, materials, components, assemblies, tools and , BMW BMW
 in full Bayerische Motoren Werke AG

German automaker. Founded as an aircraft engine manufacturer in 1916, the company assumed the name Bayerische Motoren Werke and became known for its high-speed motorcycles in the 1920s.
 and Stanford University Stanford University, at Stanford, Calif.; coeducational; chartered 1885, opened 1891 as Leland Stanford Junior Univ. (still the legal name). The original campus was designed by Frederick Law Olmsted. David Starr Jordan was its first president. . Headquartered in Lexington, Massachusetts Lexington is a town in Middlesex County, Massachusetts, United States. The population was 30,355 at the 2000 census.

The town is famous for being the site of the opening shots of the Battles of Lexington and Concord, the first engagement of the American Revolution.
, Centra serves a worldwide customer base throughout the Americas, Europe, Asia and Australia. For more information, visit www.centra.com.

Safe Harbor Safe Harbor

1. A legal provision to reduce or eliminate liability as long as good faith is demonstrated.

2. A form of shark repellent implemented by a target company acquiring a business that is so poorly regulated that the target itself is less attractive.
 Statement Regarding Forward-Looking Statements

With the exception of the historical information contained in this release, the matters described herein contain forward-looking statements within the meaning of the Private Securities Litigation Reform Act The Private Securities Litigation Reform Act of 1995 (PSLRA) implemented several significant substantive changes affecting certain cases brought under the federal securities laws, including changes related to pleading, discovery, liability, class representation and awards fees and  of 1995, including but not limited to, statements about the beliefs and expectations of management regarding the Company's future performance, the Company's strategic initiatives, its ability to achieve and maintain a leadership position in real-time conferencing and collaboration, demand for the Company's software services and management's goals and objectives regarding future results of operations. These statements reflect management's beliefs and expectations as of the date of this statement, and involve risk and uncertainties that may cause actual results, events and performance to differ materially. These risk factors include, but are not limited to, risks associated with the Company's ability to successfully execute its strategic plan, the effect of the Company's cost-cutting measures on its operations, acceptance by customers of the Company's Enterprise Advantage Subscription pricing model, significant changes in our senior management team, customer fulfillment of the entire term of multi-year subscription contracts, uncertainty of market reaction to the Company's sales and marketing efforts, product demand for and market acceptance of the Centra 7 collaboration platform An emerging category of computer software, collaboration platforms are unified electronic platforms that support synchronous and asynchronous communication through a variety of devices and channels. , the Company's ability to sell and deliver its Enterprise Application Rollout and Sales Effectiveness solutions and other future products, the effect of economic conditions generally on the market for IT spending and for the Company's products, the results of future research and development activities, the impact of competitive products and pricing, technological difficulties and/or other factors outside the control of the Company. There is no assurance that the Company will be able to implement its growth and operating plans as anticipated, or achieve its revenue and earnings goals. For a description of additional risks, and uncertainties, please refer to the Company's filings with the SEC, including its Annual Report on Form 10-K Form 10-K

A report required by the SEC from exchange-listed companies that provides for annual disclosure of certain financial information.


Form 10-K

See 10-K.
 for the year ended December 31, 2004 and its Form 10-Q Form 10-Q

See 10-Q.
 for the three months ended June 30, 2005, which are available at http://www.centra.com/investorrelations. Readers are cautioned not to place undue reliance on the forward-looking statements contained herein, which speak only as of the date hereof. The Company undertakes no obligation to release publicly the result of any revisions to these forward-looking statements that may be made to reflect events or circumstances after the date hereof or to reflect the occurrence of unanticipated events.

Centra is a registered trademark of Centra Software, Inc. All other trademarks referenced herein are the property of their respective owners.
COPYRIGHT 2005 Business Wire
No portion of this article can be reproduced without the express written permission from the copyright holder.
Copyright 2005, Gale Group. All rights reserved. Gale Group is a Thomson Corporation Company.

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Publication:Business Wire
Geographic Code:1USA
Date:Sep 6, 2005
Words:1075
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