Centra Partners with The Maxwell Group to Deliver Full-Service Support for Outsourced Management of Web Events.LEXINGTON, Mass. -- Centra (NASDAQ NASDAQ in full National Association of Securities Dealers Automated Quotations U.S. market for over-the-counter securities. Established in 1971 by the National Association of Securities Dealers (NASD), NASDAQ is an automated quotation system that reports on : CTRA CTRA Canadian Therapeutic Recreation Association CTRA College Terrace Residents' Association CTRA Canadian Telecommunications Resellers Alliance CTRA Committee To Restore America ), a leading provider of specialized spe·cial·ize v. spe·cial·ized, spe·cial·iz·ing, spe·cial·iz·es v.intr. 1. To pursue a special activity, occupation, or field of study. 2. solutions, delivering software and services for online business collaboration, today announced a partnership with The Maxwell Group to provide full-service support for organizations outsourcing (1) Contracting with outside consultants, software houses or service bureaus to perform systems analysis, programming and datacenter operations. Contrast with insourcing. See netsourcing, ASP, SSP and facilities management. management of their online events to Centra. Based on the agreement, The Maxwell Group, a leading provider of online meeting administration and event management support, will manage all processes around event delivery to customers who have purchased Centra's Managed Web Event Services. Centra will continue to market and sell its service, transferring event management and customer support responsibilities to The Maxwell Group. Centra's Managed Web Event Service offers customers complete start-to-finish management of Web seminars and other online collaborative meetings or events. From presenter training and online registration to campaign reporting Campaign Reporting – The Cost Per Acquisition or Cost Per Action, is a form of buying advertisements where an advertiser pays only when an action has occurred. The action could be a purchase being made, a form being filled out, etc. , event recording and eCommerce for fee-based events, Centra ensures successful set up, management and execution of a customer's Web events. By outsourcing this service to The Maxwell Group, Centra can ensure that customers receive enhanced support from a leader in Web conferencing A videoconferencing session via the Internet. In order to interact with other participants, attendees use either a Web application or an application downloaded into their client machines. services. The Maxwell Group is a value added Value Added The enhancement a company gives its product or service before offering the product to customers. Notes: This can either increase the products price or value. service provider currently producing and managing more than 200 Web conferences per month. The company has been using Centra for more than four years to successfully deliver Web events as part of its medconference(sm) service for the pharmaceutical community. "The Maxwell Group was the obvious partner of choice for managing our Web Event Services, bringing the in-depth experience and domain expertise needed to provide superior administration and support for the successful delivery of Centra-powered online events," said James Freeze, Centra's senior vice president and chief marketing officer. "This partnership will enable us to continue to focus on our specialized solutions for online business collaboration, while ensuring improved operational efficiencies for customers who choose to outsource management of their Centra events." Centra's Managed Web Event Services are commonly used by customers delivering marketing Web seminars as part of Centra's solution for Customer Acquisition and external training events as part of Centra's solution for Collaborative Learning Collaborative learning is an umbrella term for a variety of approaches in education that involve joint intellectual effort by students or students and teachers. Collaborative learning refers to methodologies and environments in which learners engage in a common task in which each . "Centra enables organizations to take full advantage of the benefits of online collaboration to reach large audiences through its high-touch Managed Web Event Services offering," stated Bob Maiden MAIDEN. The name of an instrument formerly used in Scotland for beheading criminals. , president of The Maxwell Group. "By providing the infrastructure, facilitation Facilitation The process of providing a market for a security. Normally, this refers to bids and offers made for large blocks of securities, such as those traded by institutions. and program support for these Web events, Maxwell enables organizations to cost-effectively ensure the success of their internal and external communications without having to purchase the software and manage the events internally." Based on best practices gained while working with more than 1,300 leading organizations worldwide, Centra's four solution areas - Centra for Enterprise Application Rollouts, Centra for Sales Effectiveness, Centra for Collaborative Learning, and Centra for Customer Acquisition - automate and facilitate the planning, execution and evaluation phases of mission-critical online business initiatives. By adopting these solutions, leading organizations around the globe have significantly lowered costs and increased productivity and revenue. About The Maxwell Group The Maxwell Group is the leading provider of live web conferencing solutions to Fortune 1,000 companies. Founded in 1989, The Maxwell Group is a pioneer in the field of online events, eLearning and web conferencing offering a comprehensive menu of pre-event, live-event and post-event services. This year alone Maxwell will host and manage over 3,000 live web conferences. Maxwell offers an industry-specific solution to the pharmaceutical industry. medconference is a comprehensive solution addressing the challenges associated with communication and distribution of health care information. medconference is comprised of services and business intelligence tools to help with the management, facilitation and reporting of online events. Professionals from Clinical Trials, Marketing and Sales have benefited from the efficiency medconference presents. To learn more about The Maxwell Group please refer to www.themaxwellgroupinc.com. About Centra Online business collaboration solutions from Centra create workforce efficiencies and enable organizations to share and exchange business-critical information with geographically distributed customers, partners, prospects and employees. Centra's solutions integrate real-time collaboration and departmental business processes with specialized applications that increase sales effectiveness, improve collaborative learning and accelerate enterprise application rollouts and customer acquisition initiatives. Currently available in 12 languages, Centra solutions can be deployed as on-site software or through its ASP service and are supported by an active ecosystem of value-added partners, including Siebel, PeopleSoft, SAP and Deloitte Consulting. Organizations across every major industry and market sector choose Centra, including Wyndham International, Weyerhaeuser, Underwriters Laboratories Underwriters Laboratories Inc. is a U.S. not-for-profit, privately owned and operated product safety testing and certification organization. Based in Northbrook, Illinois, UL develops standards and test procedures for products, materials, components, assemblies, tools and , BMW BMW in full Bayerische Motoren Werke AG German automaker. Founded as an aircraft engine manufacturer in 1916, the company assumed the name Bayerische Motoren Werke and became known for its high-speed motorcycles in the 1920s. and Stanford University Stanford University, at Stanford, Calif.; coeducational; chartered 1885, opened 1891 as Leland Stanford Junior Univ. (still the legal name). The original campus was designed by Frederick Law Olmsted. David Starr Jordan was its first president. . Headquartered in Lexington, Massachusetts Lexington is a town in Middlesex County, Massachusetts, United States. The population was 30,355 at the 2000 census. The town is famous for being the site of the opening shots of the Battles of Lexington and Concord, the first engagement of the American Revolution. , Centra serves a worldwide customer base throughout the Americas, Europe, Asia and Australia. For more information, visit www.centra.com. Centra is a registered trademark of Centra Software, Inc. All other trademarks referenced herein are the property of their respective owners. |
|
||||||||||||
Printer friendly
Cite/link
Email
Feedback
Reader Opinion