Centiv and One Touch DIGITAL Announce Strategic Partnership.

Business Editors

VERNON HILLS, Ill.--(BUSINESS WIRE)--Sept. 24, 2002

Centiv, Inc.(R) (NASDAQ:CNTV), announced today the program launch of the first two customers signed through its strategic relationship with One Touch DIGITAL, Inc.(TM) The brand development agency is representing Centiv's Instant Impact(TM) solution for customized retail signage as its primary service offering nationally.

The first One Touch customer active on Centiv's Instant Impact system is a leading supplier of pet products and services with 560 retail locations nationwide. Also launched this week is Powerhouse Gyms, International. The chain has 240 member gyms in 36 states, and is the first of several fitness companies that will eventually network through a One Touch Digital Fitness site. Both new customers are generating orders on the Centiv system to support custom signage and local promotions throughout their networks of retail establishments. "We have found prospective clients very interested in the Instant Impact service offering," commented One Touch's President, Scott Whitmer. "A major selling point is the ability for a novice user in a local market to design high impact signage over the Internet, while maintaining corporate control over brand image and message." One Touch has also signed premium pet foods manufacturer Nutro Products, Inc. for the Instant Impact solution. Nutro is expected to go live on the system in October.

"Our relationship with One Touch DIGITAL is proving to be an effective way to extend the reach of the Instant Impact solution into new markets and channels outside of our current strategic focus," commented John R. Bauer, Centiv's Chief Marketing Officer. "Scott and his team have done a terrific job of selling the benefits of the solution to a new client base. We look forward to a long and rewarding relationship with One Touch and their customers."

About One Touch Digital(TM)

One Touch DIGITAL, LLC., Danville, CA, is a brand development agency that provides web-enabled customizable POP merchandising products to its customers through its distribution of Centiv's Instant Impact technology and services.

About Centiv(TM)

Centiv, Inc. (NASDAQ:CNTV), headquartered in Vernon Hills, IL, offers solutions for locally customized POP signage to the consumer products, food and packaged goods industries. The delivered product is high quality, digitally produced signage that is mass-customized for the unique requirements of each retail location. Centiv's P.O.P. services are currently used by leading U.S. Corporations including Anheuser Busch, Diageo, DuPont, PepsiAmericas and TruServ. Additional information regarding Centiv, Inc., may be obtained by contacting Centiv headquarters, 998 Forest Edge Drive, Vernon Hills, IL 60061. Phone [phone] or fax [phone], or visit its website: http://www.centiv.com for a product demonstration.

This press release contains statements that constitute forward-looking statements within the meaning of Section 27A of the Securities Act of 1933, as amended, and Section 21E of the Securities Exchange Act of 1934, as amended. These statements appear in a number of places in this press release and include all statements that are not historical statement of fact. The words "may", "would", "could", "will", "increase", "expect", "implement", "estimate", "anticipate", "believes", "intends", "plans", and similar expressions and variations thereof are intended to identify forward-looking statements. Investors are cautioned that such statements are not guarantees of future performance and involve various risks and uncertainties, many of which are beyond the Company's control. Actual results may differ materially from those discussed in the forward-looking statements as a result of factors described below. These risks include, but are not limited to, competitive market pressures, material changes in customer demand, availability of labor, the Company's ability to perform contracts, governmental policies adverse to the computer industry, economic and competitive conditions, and other risks outside the control of the Company, as well as those factors discussed in detail in the Company's filings with the Securities and Exchange Commission, including "Factors That May Affect Future Results" section of the Company's Annual Report on Form 10-K for the fiscal year ended December 31, 2001.