Centiv Expanding Service to Europe.

Business Editors

VERNON HILLS, Ill.--(BUSINESS WIRE)--July 16, 2003

Centiv, Inc. (NASDAQ:CNTV), today announced that Diageo PLC's Great Britain unit will test launch Centiv's Instant Impact(TM) service with field sales representatives in England beginning in July. The Diageo GB test follows the national implementation of Instant Impact by domestic Diageo units that began late last year. Brands included in the GB test include Guinness, Smirnoff & Smirnoff Ice. Instant Impact is an online collaborative service for managing temporary signage design, printing and tracking. Signs are ordered through a Web browser and can be printed anywhere in the world.

Diageo, PLC, is the world's largest producer of alcoholic drinks, trading in over 180 markets around the world with annual sales exceeding $15 billion. Brands include Johnnie Walker, Guinness, Smirnoff, J&B, Baileys, Cuervo, Tanqueray, Captain Morgan, and Beaulieu Vineyard and Sterling Vineyards wines. The company is listed on both the London Stock Exchange (DGE) and the New York Stock Exchange (DEO).

"This test represents Centiv's first international market expansion and is a significant event for our company," commented Centiv's President and CEO John P. Larkin. "We are optimistic that the test will be successful and that it will lead to expansion throughout the Diageo family of international markets." The test is primarily to resolve any potential logistical issues associated with the international implementation of the service, and is anticipated to be completed by the end of 2003.

About Centiv(R)

Centiv, Inc. (NASDAQ:CNTV), headquartered in Vernon Hills, IL, offers solutions for helping its clients efficiently and effectively manage their temporary point-of-purchase signage processes. Using Centiv's Web-based system, Clients gain market flexibility while greatly increasing the effectiveness of their P-O-P spending. Centiv is a registered trademark in the U.S. Patent and Trademark Office. Additional information regarding Centiv, Inc., may be obtained by contacting Centiv headquarters, 998 Forest Edge Drive, Vernon Hills, IL 60061. Phone [phone] or fax [phone], or visit its website: http://www.centiv.com for a product demonstration.

This press release contains statements that constitute forward-looking statements within the meaning of Section 27A of the Securities Act of 1933, as amended, and Section 21E of the Securities Exchange Act of 1934, as amended. These statements appear in a number of places in this press release and include all statements that are not historical statement of fact. The words "may", "would", "could", "will", "increase", "expect", "implement", "estimate", "anticipate", "believes", "intends", "plans", and similar expressions and variations thereof are intended to identify forward-looking statements. Investors are cautioned that such statements are not guarantees of future performance and involve various risks and uncertainties, many of which are beyond the Company's control. Actual results may differ materially from those discussed in the forward-looking statements as a result of factors described below. These risks include, but are not limited to, competitive market pressures, material changes in customer demand, availability of labor, the Company's ability to perform contracts, governmental policies adverse to the computer industry, economic and competitive conditions, and other risks outside the control of the Company, as well as those factors discussed in detail in the Company's filings with the Securities and Exchange Commission, including "Factors That May Affect Future Results" section of the Company's Annual Report on Form 10-K for the fiscal year ended December 31, 2002.