Centiv, Inc. Enters into Letter of Intent to Acquire Rhino Films Inc.

PALOS VERDES, Calif. -- Company Plans to Re-Incorporate and Change Name to Better Reflect the New Multimedia Nature of Its Current Growth Plans

CENTIV, INC. (OTCBB:CNTV) announced today that it has entered into a Letter of Intent with the shareholders of Rhino Films Inc. ("Rhino") to acquire 100% ownership of Rhino through a cash and share-for-share

exchange with the Rhino shareholders.

Rhino Films is an independent motion picture company in the business of developing and production of full-length feature films for the domestic US markets and foreign distribution. Rhino currently has a "first look" agreement with Warner Bros., with a focus in films with commercial appeal in the $2.5 to $15 million budget range. The company currently produces several feature films a year, with a specific interest in biographical films, parody and "spoof" films, popular cultural and culturally significant films, and, lately, "remakes" and documentaries. Stephen Nemeth, the prolific producer who heads the company, will continue in that position.

Centiv, in anticipation of completing the acquisition, also announced plans to re-incorporate in Nevada and to change its name to better reflect its new direction and business plan to grow through acquisitions of established multimedia companies. The company is targeting independent film producers and distributors, established niche television programming firms, other entertainment-related advertising and publishing companies, and film libraries where it can utilize its new name to re-brand or re-make certain of the library products. Subject to the completion of the acquisition of Rhino, Centiv indicated that it will re-brand and rename all of its subsidiaries. "The Rhino name adds immense value as a recognized brand by an estimated 21 million Americans and a potentially greater number of media consumers outside the US," said the Company's representative.

In addition to the planned acquisition of Rhino Films Inc., Centiv is currently negotiating on several other acquisitions, which Centiv plans to complete in the near future, in conjunction with the June 4, 2004 announcement of its agreement in principle to enter into a financing arrangement with the London based Investment Bank. The company is also attempting to renew its arrangement with CITIC Cultural to maintain a major stake in the China-based advertising business recently acquired from Eagle Treasure Ltd.

Centiv presently operates as a holding company with four wholly owned subsidiaries -- Centiv Services, Inc., Beijing Multimedia Limited, and two new subsidiaries, Target Publishing Group Inc., which was designed to complete the recently abandoned acquisition of the Brentwood Media Group, and Media Acquisition Corp., a subsidiary in organization which Centiv is forming for the purpose of completing the acquisition of Rhino Films Inc. and other independent film production and distribution companies.

Forward looking Statements in this document that are not historical fact are "forward-looking statements" as that term is defined in the Private Securities Litigation Reform of 1995. Forward-looking statements are not guarantees of future performance. Our forward-looking statements are based on trends that we anticipate in our industry and our good faith estimate of the effect on these trends of such factors as industry capacity, product demand, and product pricing. These statements are also subject to risks and uncertainties beyond our reasonable control that could cause our actual business and results of operations to differ materially from those reflected in our forward-looking statements. These risks are described in the Company's recent Form 8-K/A together with its recent Annual Report and Quarterly Report on Form 10-K and 10-QSB.