Centis and Hungry Minds 'Organize' Unique Licensing Deal.Business Editors/Publishing Writers NEW YORK New York, state, United States New York, Middle Atlantic state of the United States. It is bordered by Vermont, Massachusetts, Connecticut, and the Atlantic Ocean (E), New Jersey and Pennsylvania (S), Lakes Erie and Ontario and the Canadian province of & MIAMI BEACH Miami Beach, city (1990 pop. 92,639), Dade co., SE Fla., on an island between Biscayne Bay and the Atlantic Ocean; inc. 1915. It is connected to Miami by four causeways. , Fla.--(BUSINESS WIRE)--Nov. 16, 2000 Office Products Industry Leader Centis Launches For Dummies(R) Product Line Centis, Inc. and Hungry Minds, Inc. (Nasdaq:HMIN HMIN Hotels Management Inc (stock symbol) ) announced today at the School and Home Office Products Association (SHOPA SHOPA School Home Office Products Association ) show, being held November 15-18 at the Miami Beach Convention Center, a unique licensing partnership heralding a new era in office and home products. This partnership brings together a new product line from Centis and Hungry Minds' best selling For Dummies brand. Al Magid, president of Centis Consumer Products Division, said, "Centis is proud to offer our customers the new For Dummies product line. This product line will completely revitalize the home and office products industry. Consumers will immediately recognize For Dummies product from Centis as offering the perfect solution for their organizational needs." "For the first time, Hungry Minds is embarking upon a mass-market branded line of products for office and home use," said John Kilcullen, CEO (1) (Chief Executive Officer) The highest individual in command of an organization. Typically the president of the company, the CEO reports to the Chairman of the Board. of Hungry Minds, Inc. "Partnering with Centis to create the new For Dummies line is consistent with our goal to expand our channel penetration, to continue to grow our third-party licensing revenue, to enrich consumer's lives, and help them get organized." In fact, USA Today USA Today National U.S. daily general-interest newspaper, the first of its kind. Launched in 1982 by Allen Neuharth, head of the Gannett newspaper chain, it reached a circulation of one million within a year and surpassed two million in the 1990s. Weekend reported that although 81% of people consider themselves organized, 83% say getting organized is among their goals. For the initial launch January 2001, Centis will roll-out 36 different index tab divider products, covering the entire spectrum of this useful category. These products will include simplified instructions for computer adaptation, as well as an "Organization Tips For Dummies" pamphlet. These products will cross-promote one of Hungry Mind's top winter book titles -- Organizing for Dummies. Additional storage and presentation products will roll-out in the coming year. About Centis Inc. Centis Consumer Products Division is comprised of five leading consumer brands: Duo-Tang, JM, Post-Fax, Century Craft, and gNeil. Centis Inc., headquartered in Brea, California Brea is a city in Orange County, California, United States. The population, as of 2007 is 39,560. The city began as a center of crude oil production, was later propelled by citrus production, and is now an important retail center because of the large Brea Mall and the , includes three divisions -- Centis Custom Products, Centis Direct Marketing, and Centis Consumer Products. Centis manufactures and distributes consumer products for use in organization, presentation, storage and human resources. More than 1,700 Centis employees work in operations in the USA, Canada, Mexico and Europe. For more information on Centis Inc. visit www.centis.com. About Hungry Minds, Inc. It's all possible! Hungry Minds, Inc. (Nasdaq:HMIN), formerly known as IDG IDG International Data Group IDG Integrated Drive Generator IDG Installation Design Guide IDG Internet Discussion Group IDG Inset Dielectric Guide IDG International Dangerous Goods (mail, shipping) Books Worldwide, Inc. (Nasdaq:IDGB IDGB Improved Durability Gear Box ) is a leading global knowledge company with a diverse portfolio of technology, business, consumer and how-to brands, computer-based learning tools, Web-based products and Internet e-services. Hungry Minds' best-selling brands include For Dummies, Betty Crocker, Bible, CliffsNotes, Frommer's, the Unofficial Guide, Visual, Weight Watchers and Webster's New World. Hungry Minds is also the publisher of AOL (A division of Time Warner, Inc., New York, NY, www.aol.com) The world's largest online information service with access to the Internet, e-mail, chat rooms and a variety of databases and services. Press, Hewlett-Packard Press, Netscape Press and Novell Press. Hungry Minds has thousands of active titles in 39 languages. Additionally, www.hungrymindsuniversity.com, a Web site leading the way in e-learning, provides more than 17,000 online courses and learning experiences from trusted academic names, such as UC Berkeley, New York University New York University, mainly in New York City; coeducational; chartered 1831, opened 1832 as the Univ. of the City of New York, renamed 1896. It comprises 13 schools and colleges, maintaining 4 main centers (including the Medical Center) in the city, as well as the and University of Maryland University of Maryland can refer to:
Note to Editors: Hungry Minds, It's all possible! and For Dummies are trademarks or registered trademarks of Hungry Minds. All other trademarks are property of their respective owners. This news release contains forward-looking statements that involve a number of risks and uncertainties. Among the important risk factors that could cause actual results to differ materially from those indicated by such forward-looking statements are risks associated with the timing of the new product releases and risks that the new products will not be successful in the market as well as risk factors detailed from time to time in the country's periodic reports and registration statements which are files with the Securities and Exchange Commission. |
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