Cendant's Real Estate Subsidiaries Create On-line Cross-Marketing Alliance With Rent Net; Coldwell Banker, Century 21 and ERA Join Forces With Sister Company, Rent Net.STAMFORD, Conn. and PARSIPPANY, N.J.--(BUSINESS WIRE)--May 7, 1998--Cendant Corporation (NYSE NYSE See: New York Stock Exchange :CD) today announced that its Rent Net subsidiary and residential real estate companies, Century 21(R) Real Estate Corporation, Coldwell Banker(R) Real Estate Corporation and ERA(R) Franchise Systems, Inc. have developed a marketing alliance that will enable the cross promotion of on-line services. This alliance will provide consumers access to the most complete home-buying and rental resource on the Internet. Rent Net (www.rent.net) will now offer a section on its Web site entitled en·ti·tle tr.v. en·ti·tled, en·ti·tling, en·ti·tles 1. To give a name or title to. 2. To furnish with a right or claim to something: "Buy A Home" which will provide direct links to CENTURY 21 (www.century21.com), Coldwell Banker (www.coldwellbanker.com) and ERA (www.era.com) Web sites. CENTURY 21, Coldwell Banker and ERA will place links to Rent Net on their respective sites, so that their customers can access rental information for more than 2.5 million apartments in North America North America, third largest continent (1990 est. pop. 365,000,000), c.9,400,000 sq mi (24,346,000 sq km), the northern of the two continents of the Western Hemisphere. . Rent Net's site also includes a special moving-services area that complements its apartment listings and provides access to ancillary Subordinate; aiding. A legal proceeding that is not the primary dispute but which aids the judgment rendered in or the outcome of the main action. A descriptive term that denotes a legal claim, the existence of which is dependent upon or reasonably linked to a main claim. relocation services Relocation services or "employee relocation" includes a range of internal business processes that are engaged to transfer employees (and often their families) or entire departments of a business to a new work location. such as truck rental, temporary housing and self-storage. This new marketing alliance brings established online relationships within the moving-services sector to CENTURY 21, Coldwell Banker and ERA customers. "This cross marketing endeavor between Rent Net, Coldwell Banker, CENTURY 21, and ERA clearly leverages our online real estate properties; creating a valuable synergy The enhanced result of two or more people, groups or organizations working together. In other words, one and one equals three! It comes from the Greek "synergia," which means joint work and cooperative action. to benefit all of Cendant's constituents including members, franchisees and consumers," said Walter A. Forbes, chairman of Cendant. "We are pleased to see these companies coming together to provide consumers with a complete and convenient on-line resource for buying a home, renting an apartment and other real estate related services." Cendant (NYSE:CD) is the world's premier provider of consumer and business services. Cendant operates in three principal segments: Alliance Marketing, Travel and Real Estate Services. In Alliance Marketing, Cendant provides access to travel, shopping, auto, dining, and other services worldwide. In Travel Services, Cendant is the leading franchisor of hotels and rental car agencies worldwide, the premier provider of vacation exchange services, a leading fleet management company through PHH PHH Provinciale Handelsschool Hasselt (school) PHH Pasukan Anti Huru-Hara (Anti Riot Task Force) PHH Phillips Head (screw) PHH Planar Halogenated Hydrocarbon , and the U.K.'s largest private car park operator through NPC 1. (complexity) NPC - NP-complete. 2. (architecture) NPC - Next Program Counter. . In Real Estate Services, Cendant is the world's premier franchisor of residential real estate brokerage offices, a major provider of mortgage services to consumers and a global leader in corporate employee relocation RELOCATION, Scotch law, contracts. To let again to renew a lease, is called a relocation. 2. When a tenant holds over after the expiration of his lease, with the consent of his landlord, this will amount to a relocation. . Headquartered in Stamford, CT and Parsippany, NJ, the company has more than 40,000 employees, operates in over 100 countries and makes more than 100 million customer contacts annually. San Francisco-based Rent Net, a Cendant subsidiary, represents properties in more than 2,500 North American North American named after North America. North American blastomycosis see North American blastomycosis. North American cattle tick see boophilusannulatus. cities in the U.S. and Canada. As of April 1, 1998, Rent Net received over 2,300,000 monthly "user sessions A count of how many times all users access a Web site regardless whether the same person came back several times during the measurement period. If a user leaves and returns within a short time, some systems count those sessions as one. Contrast with unique visitors. See also user session. " and is the most-visited apartment and relocation site on the Web. In addition, PC Magazine has recognized the company as the best source for online apartment information for the second year in a row. Century 21(R) Real Estate Corporation, a Cendant subsidiary, is the world's largest franchisor of residential real estate brokerage offices, comprising over 6,300 independently owned and operated offices in more than 25 countries and territories worldwide. Coldwell Banker Real Estate Corporation, a Cendant subsidiary, franchises more than 2,800 independently owned and operated real estate offices with nearly 62,000 sales associates throughout North America. In addition to servicing the full spectrum of the residential real estate market, COLDWELL BANKER is an industry leader in the sale of luxury homes through its Previews(R) program, and vacation homes Vacation Home A home separate from an individual's primary residence that is used for recreational purposes and may also be rented out at unused times. Notes: For tax purposes, those who rent their vacation homes may result in a lower amount of allowable expense through its Resort Property Network(R) program. COLDWELL BANKER Online(TM), one of the most comprehensive real estate industry web sites, is located at http://www.coldwellbanker.com. For more than 90 years COLDWELL BANKER has been North America's premier full-service provider of real estate services. ERA Franchise Systems, Inc., a subsidiary of Cendant, is a leader in the residential real estate industry with over 25 years experience in developing consumer-oriented products and services. The ERA real estate network includes more than 2,600 independently owned and operated brokerage offices with more than 28,000 brokers and sales associates throughout the United States United States, officially United States of America, republic (2005 est. pop. 295,734,000), 3,539,227 sq mi (9,166,598 sq km), North America. The United States is the world's third largest country in population and the fourth largest country in area. and 19 other countries. ERA is available to consumers on the Internet at (www.ERA.com). CONTACT: Cendant Corporation Laura P. Hamilton, 203/965-5114 (investors) Elliot Bloom, 973/496-8414 (press) elliot.bloom@hfsinc.com or Niehaus Ryan Wong, Inc. Alison Bowman, 650/827-7016 alison@nrwpr.com |
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