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Cellular Warehouse Expands to Southern California; Retail Chain Positioning Itself to Become the Largest Cellular Phone Retailer in California.


DUBLIN, Calif.--(BUSINESS WIRE)--Sept. 1, 1998--Cellular Warehouse, one of the California's leading independent retailers of cellular phones and pagers, announced today the addition of seven retail locations in Southern California Southern California, also colloquially known as SoCal, is the southern portion of the U.S. state of California. Centered on the cities of Los Angeles and San Diego, Southern California is home to nearly 24 million people and is the nation's second most populated region, . The seven new locations are concentrated in San Diego San Diego (săn dēā`gō), city (1990 pop. 1,110,549), seat of San Diego co., S Calif., on San Diego Bay; inc. 1850. San Diego includes the unincorporated communities of La Jolla and Spring Valley. Coronado is across the bay.  County.

This expansion is a strategic move by the company to extend its sales and service capability throughout the state of California. "We have successfully established Cellular Warehouse as the leading supplier of cellular telephones and pagers in Northern California Northern California, sometimes referred to as NorCal, is the northern portion of the U.S. state of California. The region contains the San Francisco Bay Area, the state capital, Sacramento; as well as the substantial natural beauty of the redwood forests, the northern  and now are focusing our expansion strategy to be the leading provider throughout the entire state," said Victor Gossler, president.

Established in 1990, Cellular Warehouse has grown from a single retail location into one of California's largest retail chains offering cellular phones, pagers, satellite television systems, home security systems, and related accessories and services. The Company began operations in the San Francisco Bay San Francisco Bay, 50 mi (80 km) long and from 3 to 13 mi (4.8–21 km) wide, W Calif.; entered through the Golden Gate, a strait between two peninsulas.  Areaand has expanded throughout the Central California Central California can refer to one of several divisions or regions of the U.S state of California:
  • The state is sometimes described as being in three main sections: Northern California (the San Francisco Bay Area and Sacramento Valley northward), Southern California (south
 via Strategic acquisitions of existing cellular phone chains and establishment of additional company stores.

Providing cellular service from AT&T Wireless Services, Airtouch, Cellular One, GTE GTE General Telephone & Electronics
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 Wireless, Pacific Bell Mobile Services, Sprint, and Worldcom Wireless, Cellular Warehouse offers its customers the ultimate flexibility in choosing their cellular service provider. Paging services are offered through Pagenet and Network Services with local and nationwide coverage plans available.

Cellular Warehouse has been recognized by Inc. Magazine as one of America's Fastest-Growing Private Companies and by the San Francisco San Francisco (săn frănsĭs`kō), city (1990 pop. 723,959), coextensive with San Francisco co., W Calif., on the tip of a peninsula between the Pacific Ocean and San Francisco Bay, which are connected by the strait known as the Golden  Business Times as the 7th fastest growing company in the Bay Area.

Cellular Warehouse, based in Dublin, California, is one of the nation's largest cellular phone retailers with 65 retail locations throughout Northern and Southern

California. The company is also a leading provider of advanced communications products including pagers, satellite television systems and home electronic security systems.

    CONTACT: Cellular Warehouse
              James G. Motter, 925/803-8806 ext. 111


COPYRIGHT 1998 Business Wire
No portion of this article can be reproduced without the express written permission from the copyright holder.
Copyright 1998, Gale Group. All rights reserved. Gale Group is a Thomson Corporation Company.

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Publication:Business Wire
Article Type:Article
Geographic Code:1U9CA
Date:Sep 1, 1998
Words:302
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