Cellular One launches prepaid calling card service.BUFFALO, N.Y.--(BUSINESS WIRE)--Nov. 21, 1996-- New No Credit Required Cellular One-2-3 Card Lets Customers Pay as They Go for Cellular Phone Service Cellular One, upstate New York's leading cellular provider, today announced the Cellular One-2-3 "pay as you go" cellular service that requires no credit approval, no annual contract and no security deposit. Cellular One-2-3 allows cellular phone users to pay in advance for their airtime air·time n. 1. The time during which a radio or television station is broadcasting. Also called airspace. 2. The time at which a radio or television program is broadcast. and consequently control monthly expenses. Cellular One-2-3 is designed for consumers previously unable to qualify for cellular service because of monetary constraints or poor credit histories and for small business owners and families who want to closely monitor phone usage. Cellular One-2-3 comes prepackaged pre·pack·age tr.v. pre·pack·aged, pre·pack·ag·ing, pre·pack·ag·es To wrap or package (a product) before marketing. Adj. 1. , with a Motorola phone and $25 prepaid phone card. In addition, since airtime is paid for in advance, there is no monthly bill. "The Cellular One-2-3 service is perfect for customers who want the accessibility and convenience of a cellular phone but also don't want a long-term commitment or want to budget expenses," said Jeff Ducato, president and general manager, Cellular One Upstate New York Upstate New York is the region of New York State north of the core of the New York metropolitan area. It has a population of 7,121,911 out of New York State's total 18,976,457. Were it an independent state, it would be ranked 13th by population. . "Since you're always in control, it's easy to keep costs at manageable levels." Cellular One-2-3 offers consumers the following: -- Cellular service without a long-term commitment. -- Airtime budgeting for consumers who want to limit cellular usage for employees or family members. -- Giftability -- Cellular One-2-3 is a perfect holiday gift for any family member, newlyweds and families with college-age children who want the convenience of cellular service without an annual contract. -- Consumers with credit limitations need not worry about an additional monthly bill, since all calling is deducted from the prepaid calling card. If they already have a cellular phone, customers can activate it by purchasing a prepaid card and paying a $35 Service Establishment Fee. Airtime can be added in either $25 or $50 increments. The rate for local incoming and outgoing calls in Cellular One's extended calling area is 65 cents per minute. At the beginning of each call, an account balance announcement informs customers of the number of minutes remaining in their account. Then, at the end of each call, a similar announcement informs them of their balance in dollars and cents. And, at any time, card users can purchase "refills" in $25 or $50 denominations. For more information about Cellular One-2-3, customers can call 1-800-CELL-ONE. Cellular One is the leading wireless service provider to the Upstate New York region, which includes Buffalo, Rochester, Syracuse, Utica, Ithaca, Watertown and Albany. Cellular One, together with its Southwestern Bell Mobile Systems Southwestern Bell Mobile Systems, LLC is one of the companies that provide cellular telephone service under the AT&T Mobility brand. It was created in 1984 as Southwestern Bell Mobile Systems, Inc. affiliates, provides wireless communications wireless communications System using radio-frequency, infrared, microwave, or other types of electromagnetic or acoustic waves in place of wires, cables, or fibre optics to transmit signals or data. to over 4 million customers in 63 markets throughout the United States United States, officially United States of America, republic (2005 est. pop. 295,734,000), 3,539,227 sq mi (9,166,598 sq km), North America. The United States is the world's third largest country in population and the fourth largest country in area. . Cellular One, together with its affiliate Southwestern Bell Mobile Systems, has an industry leading 10.1 percent market penetration Noun 1. market penetration - the extent to which a product is recognized and bought by customers in a particular market penetration - the act of entering into or through something; "the penetration of upper management by women" rate. Southwestern Bell Mobile Systems is the wireless subsidiary within SBC (1) (SBC Communications Inc., San Antonio, TX, www.sbc.com) A large, national telecommunications company that grew from a multitude of local and regional companies, including Southwestern Bell, Pacific Bell and Nevada Bell, into a single, unified brand by 2002. Communications Inc. (NYSE NYSE See: New York Stock Exchange : SBC), one of the world's leading diversified telecommunications companies. CONTACT: Cellular One, Buffalo Beth Clune, 716/435-2428 or Fleishman-Hillard, New York New York, state, United States New York, Middle Atlantic state of the United States. It is bordered by Vermont, Massachusetts, Connecticut, and the Atlantic Ocean (E), New Jersey and Pennsylvania (S), Lakes Erie and Ontario and the Canadian province of Gary Collins, 212/265-9150 |
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