Cellit Heads Towards Outer Space.Space Center Houston Space Center Houston, located in Houston, Texas, is the official visitors center of the Johnson Space Center. Space hardware Space Center Houston is home to space artifacts and hardware including:
CHICAGO -- Cellit announced today an agreement to provide mobile marketing for Space Center Houston, the official visitors center for National Aeronautics and Space Administration National Aeronautics and Space Administration (NASA), civilian agency of the U.S. federal government with the mission of conducting research and developing operational programs in the areas of space exploration, artificial satellites (see satellite, artificial), (NASA NASA: see National Aeronautics and Space Administration. NASA in full National Aeronautics and Space Administration Independent U.S. ). Mobile marketing refers to marketing conducted via a mobile phone, and can include text-for-information, mobile coupons, mobile contesting, mobile WAP (1) (Wireless Access Point) See access point. (2) (Wireless Application Protocol) A standard for providing cellular phones, pagers and other handheld devices with secure access to e-mail and text-based Web pages. sites, downloadable ringtones and wallpapers. "This is a great example of how Cellit is able to partner with clients to use mobile technology in a fun environment," stated Jarrett Klein, Vice President of Sales - Western Region. "Space Center Houston chronicles how NASA has been the worldwide emblem of America's pursuit of scientific exploration for decades, and we're pleased that Space Center Houston has chosen Cellit to help them push their mobile marketing and Customer Relationship Management (CRM (Customer Relationship Management) An integrated information system that is used to plan, schedule and control the presales and postsales activities in an organization. ) activities in a similar fashion." The Cellit Studio platform allows Space Center Houston to send special offers and discounts to visitors and mobile club members that include a unique redemption code, which is then verified and checked in real time using the Cellit Redemption Widgit. The Redemption Widgit operates in tandem with any Windows based Point-of-Sale system, and installs easily on both keyboard and touchscreen systems. Cellit Studio's mobile couponing engine provides a robust system for delivering unique coupon codes to each customer, enabling completely track-able offers and a high level of offer targeting. "The Space Center Houston has started offering a 50% off admission special to drive visitor traffic during the all important Spring Break season," remarked Kathryne Courville, New Media Specialist with Space Center Houston. "We're excited that we can communicate with our constituents in a new way, and immediately see and track results from our efforts. Text SPACE to 30364 to receive our current and future offers!" The Redemption Widgit was installed on the Space Center Houston's Windows based POS (1) See point of sale and packet over SONET. (2) "Parent over shoulder." See digispeak. POS - point of sale system within a few minutes. For clients requiring a higher level of integration with their POS and business processes, Cellit also offers a complete programming API. Green Global Messaging served as a consultant to Space Center Houston on the project, and was instrumental in the implementation of this campaign. Green Global specializes in providing effective marketing solutions that have a zero carbon footprint, most notably in the permission based email marketing and SMS (1) (Storage Management System) Software used to routinely back up and archive files. See HSM. (2) (Systems Management Server) Systems management software from Microsoft that runs on Windows NT Server. arena. About Cellit, LLC (Logical Link Control) See "LANs" under data link protocol. LLC - Logical Link Control Headquartered in Chicago, Cellit was founded on the premise that mobile technology can be accessible to all by combining engineering expertise with world-class customer service and marketing support. Cellit develops innovative and cost-effective self-service solutions for mobile marketing, as well as custom mobile solutions for some of the world's largest brands. With clients including Hearst Corp., HSBC HSBC Hongkong and Shanghai Banking Corporation HSBC Humane Society of Broward County (Florida) HSBC Humane Society of Bay County (Bay County, Michigan) , and GPS Insight, Cellit has a reputation for delivering groundbreaking custom mobile applications in record time. More information on Cellit can be found at their web site: http://www.cellitmarketing.com. |
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