Cellcom Launches its First Public Speech CRM Service in Four Languages Based on NSC ASR Engine.Business Editors/High-Tech Writers TEL-AVIV, Israel--(BUSINESS WIRE)--April 19, 2004 The Service Provides Roaming The ability to use a communications device such as a cellphone or PDA and be able to move from one cell or access point to another without losing the connection. Information and Pricing in English, Hebrew, Russian and Arabic for Cellcom's 2.3 Million Subscribers Cellcom, Israel's largest mobile operator is taking another step towards deploying advanced speech driven public services Public services is a term usually used to mean services provided by government to its citizens, either directly (through the public sector) or by financing private provision of services. by launching a customer service application with information for roamers in four languages - English, Hebrew, Russian and Arabic. Each of its 2.3 million subscribers can now get information about Cellcom's roaming services and particularly rate information simply by saying the country name. The service is also unique in that its "All-in-one-box" architecture is deployed on a single server, containing telephony lines interface and NSC NSC abbr. National Security Council Noun 1. NSC - a committee in the executive branch of government that advises the president on foreign and military and national security; supervises the Central Intelligence Agency speech recognition boards, running the application itself on its free CPU CPU in full central processing unit Principal component of a digital computer, composed of a control unit, an instruction-decoding unit, and an arithmetic-logic unit. . Cooperation between Cellcom and NSC began 18 months ago with the implementation of a speech-based corporate address book for Cellcom's 4500 employees. This service is generating consistent and substantial usage and was awarded the "Most Innovative Solution" at the SpeechTek show last fall. Mr. Yaron Horowitz, VP of customer service, Cellcom said, "This new service is part of Cellcom's efforts to continuously improve customer service and to provide its subscribers with much more convenient and user-friendly interfaces. Cellcom will continue to use state-of-the-art technologies to meet its customers needs." About NSC NSC specializes in speech recognition technology for telephony systems and multi-user services. NSC's solution is based on hardware - PCI (1) (Payment Card Industry) See PCI DSS. (2) (Peripheral Component Interconnect) The most widely used I/O bus (peripheral bus). boards that are designed around dedicated processors (DSP (1) (Digital Signal Processor) A special-purpose CPU used for digital signal processing applications (see definition #2 below). It provides ultra-fast instruction sequences, such as shift and add, and multiply and add, which are commonly used in math-intensive ). NSC's unique solution allows very high-density support at low cost and low power consumption. The board performs all the recognition operations without the need for Pentium resources, eliminating the need for additional computing resources. The company is active in the US, Europe, Middle East and Africa. NSC is involved with the implementation of speech driven services through business partners - IVR (Interactive Voice Response) An automated telephone information system that speaks to the caller with a combination of fixed voice menus and data extracted from databases in real time. and telephony application providers, system integrators and wireline and cellular networks operators. |
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