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Celebrated Children's Author Judith Viorst Kicks Off Special READING RAINBOW-R- Event Series At the Barnes &Noble Store in Bethesda, Maryland, Sunday, February 6th, At 4:00PM.


Business Editors

NEW YORK New York, state, United States
New York, Middle Atlantic state of the United States. It is bordered by Vermont, Massachusetts, Connecticut, and the Atlantic Ocean (E), New Jersey and Pennsylvania (S), Lakes Erie and Ontario and the Canadian province of
, NY--(BUSINESS WIRE)--February 1, 2000

Judith Viorst Judith Viorst (born February 2, 1931) is an American author, newspaper journalist, and psychoanalysis researcher. She is perhaps best known for her children's literature, such as The Tenth Good Thing About Barney (about the death of a pet) and the Alexander , the celebrated author of numerous popular books, will share the joy of reading with children at the Bethesda, Maryland Bethesda is an urbanized, but unincorporated, area in southern Montgomery County, Maryland, just Northwest of Washington, D.C. It takes its name from a church located there, the Bethesda Presbyterian Church, built in 1820 and rebuilt in 1850, which in turn took its name from  Barnes &Noble store on 4801 Bethesda Avenue on Sunday, February 6, 2000, at 4:00p.m. Ms. Viorst kicks off a special series of READING RAINBOW events sponsored by Barnes &Noble, Inc., the nation's largest bookseller, barnesandnoble.com, the leading Internet site for book lovers, and READING RAINBOW, the Emmy award-winning children's PBS PBS
 in full Public Broadcasting Service

Private, nonprofit U.S. corporation of public television stations. PBS provides its member stations, which are supported by public funds and private contributions rather than by commercials, with educational, cultural,
 television series.

&uot;I love writing for children, and I'm looking forward to reading to them at the READING RAINBOW story hour at the Bethesda Barnes &Noble,&uot; said Judith Viorst. &uot;READING RAINBOW has done so much to encourage children to read, and I'm delighted to be part of this event.&uot;

Judith Viorst has published more than two dozen books, about half of them for children and half for adults. She is the author of such popular titles as Alexander and the Terrible, Horrible, No Good, Very Bad Day; Sunday Morning Sunday Morning may refer to:
  • "Sunday Morning (radio program)", a Canadian radio program formerly aired on CBC Radio One
  • CBS News Sunday Morning, a television news program on CBS in the United States
  • Sunday Morning (TBS TV series)
; What the Dormouse dormouse, name for Old World nocturnal rodents of the family Gliridae. There are many dormouse species, classified in several genera. Many resemble small squirrels.  Said: Lessons for Grown-ups from Children's Books; and Forever Fifty and Other Negotiations.

On August 2, 1999, Barnes &Noble, Inc. and barnesandnoble.com announced that they would underwrite the acclaimed PBS series, READING RAINBOW, for the next two years. In addition, they agreed to establish a READING RAINBOW presence in Barnes &Noble stores nationwide and on its Internet site.

There will be a READING RAINBOW broadcast schedule and READING RAINBOW titles on barnesandnoble.com (http://bn.com/readingrainbow) , beginning in mid-February which will change every two weeks and will correspond with the broadcast of the show. In addition, barnesandnoble.com will host author chats twice monthly by authors whose books are featured on READING RAINBOW. These chats will be publicized on the READING RAINBOW area of barnesandnoble.com and will be held during the day so that parents and children can log on and ask questions/learn about their favorite READING RAINBOW authors.

About Barnes &Noble, Inc.

Barnes &Noble, Inc. (NYSE NYSE

See: New York Stock Exchange
: BKS BKS Barracks
BKS Best Kept Secret (gaming)
BKS Bildung, Kultur Und Sport (German)
BKS Brookside (city)
BKS Bergen Kirurgiske Sykehus (Bergen, Norway) 
) operates 528 Barnes &Noble and 444 B. Dalton bookstores, and Babbage's Etc., one of the nation's largest operators of video game and entertainment software stores. Barnes &Noble stores stock an authoritative selection of book titles and provide access to more than one million titles. They offer books from more than 50,000 publisher imprints with an emphasis on small, independent publishers and university presses. Barnes &Noble is one of the world's largest booksellers on the World Wide Web (http://www.bn.com), and the exclusive bookseller on America Online (Keyword: bn). barnesandnoble.com has the largest standing inventory of any online bookseller. Barnes &Noble also publishes books under its own imprint for exclusive sale through its retail stores, mail-order catalogs, and Web site.

General financial information on Barnes &Noble, Inc. can be obtained via the Internet by visiting the company's investor relations Investor relations

The process by which the corporation communicates with its investors.
 Web site: http://www.shareholder.com/bks/.

About barnesandnoble.com

Since launching its online business in May 1997, barnesandnoble.com (Nasdaq: BNBN) has become one of the world's largest Web sites and the fourth largest e-commerce site, according to Media Metrix. Focused largely on the sale of books, music, software, magazines, prints, posters and related products, the company has capitalized on the recognized brand value of the Barnes &Noble name to become the second largest, and one of the fastest growing, online distributors of books.

Customers can choose from millions of new and out-of-print titles and enjoy a variety of related content such as author chats, book synopses and reader reviews. The site also offers thousands of bargain books discounted up to 91 percent, the most popular software and magazine titles, as well as gift items for every occasion. The company recently launched its Prints &Posters Gallery, a unique collection of images that can be produced on demand on museum-quality canvas or high-quality paper, and its eCards service, an exclusive selection of greeting card images that can be personalized and enhanced with animation and music. With access to Barnes &Noble's more than 750,000 in-stock titles, barnesandnoble.com has the largest standing inventory of any online bookseller ready for immediate delivery. The URL URL
 in full Uniform Resource Locator

Address of a resource on the Internet. The resource can be any type of file stored on a server, such as a Web page, a text file, a graphics file, or an application program.
, http://www.bn.com, makes the site easy to find.

The barnesandnoble.com affiliate network has more than 300,000 members and the company maintains strategic alliances with major Web portals and content sites, such as AOL (A division of Time Warner, Inc., New York, NY, www.aol.com) The world's largest online information service with access to the Internet, e-mail, chat rooms and a variety of databases and services. , Lycos and MSN (1) (MicroSoft Network) A family of Internet-based services from Microsoft, which includes a search engine, e-mail (Hotmail), instant messaging (Windows Live Messaging) and a general-purpose portal with news, information and shopping (MSN Directory). . The company is also a leader in business-to-business e-commerce with its unique Business Solutions program.

About READING RAINBOW

A favorite of parents and teachers, READING RAINBOW, has received enthusiastic international acclaim and garnered more than 150 awards in sixteen seasons, including 13 Emmys (five for &uot;Outstanding Children's Series&uot;), a prestigious Peabody, seven CINE CINE Cinematographic
CINE Cinematograph
CINE Centre for Indigenous Peoples Nutrition and Environment
CINE Clasificación Internacional de la Situación en el Empleo (Spanish)
CINE Communications in Education
 Golden Eagles, four Parent's Choice Awards, and three international Prix Jeunesse Awards. The National Association has twice honored LeVar Burton for his role on READING RAINBOW for the Advancement of Colored People (NAACP NAACP
 in full National Association for the Advancement of Colored People

Oldest and largest U.S. civil rights organization. It was founded in 1909 to secure political, educational, social, and economic equality for African Americans; W.E.B. Du Bois and Ida B.
) Image Award. The series is the #1-most-watched program in classrooms nationwide, according to the 1997 Corporation for Public Broadcasting's Study of School Uses of Television and Video.

The multiyear funding and marketing plan was developed for Barnes &Noble by Lancit Media Entertainment, the licensing agent and producer of the READING RAINBOW series. Visit READING RAINBOW online at http://gpn.unl.edu/rainbow.htm
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