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CattleSale.com ``Rounds-Up'' 2000 with Record Month.


Business Editors

BOISE, Idaho--(BUSINESS WIRE)--Jan. 16, 2001

Leading Internet-based livestock livestock

Farm animals, with the exception of poultry. In Western countries the category encompasses primarily cattle, sheep, pigs, goats, horses, donkeys, and mules; other animals (e.g., buffalo, oxen, or camels) may predominate in other areas.
 marketer CattleSale.com is taking its online herd into 2001 with a record month, and 2000 gross revenues of $62.5 million.

December was CattleSale.com's best month to date with online sales of over 14,000 head of cattle for a gross value in excess of $8.8 million. This surpassed CattleSale.com's 2000 monthly sales average by 53 percent. CattleSale.com recorded exclusive online sales in excess of 119,000 cattle in the year 2000.

"Our first year's sales and growth far surpassed our expectations and projections," said Bill Freeman Freeman can mean:
  • An individual not tied to land under the Medieval feudal system, unlike a villein or serf
  • A person who has been awarded Freedom of the City or "Freedom of the Company" in a Livery Company
  • The Freeman
, President of CattleSale.com. "The acceptance that we have received from the major participants in our vertical market has been outstanding. Both buyers and sellers recognize that CattleSale.com is a tool to improve their business. The future is promising."

According to according to
prep.
1. As stated or indicated by; on the authority of: according to historians.

2. In keeping with: according to instructions.

3.
 IDC's Internet Commerce Market Model, the number of World Wide Web users in 2000 grew 38 percent and eCommerce worldwide more than doubled(1). This is good news for CattleSale.com, which tripled its fourth quarter sales contracts Sales Contract

Contract between a seller and buyer for the sale of goods, services, or both.
 in 2000 when compared to the same quarter in 1999. "Maintaining our explosive growth while not comprising our standards is our goal for the year 2001," added Chris Nelson
''For the trade and foreign policy journalist, see Christopher Nelson.
''For the Pro Wrestler, see 'Classy' Chris Nelson


Chris Nelson is the Secretary of State of South Dakota. Role in Possible Replacement of U.S.
, CattleSale.com's Chief Operating Officer Chief Operating Officer (COO)

The officer of a firm responsible for day-to-day management, usually the president or an executive vice-president.
. "Product without service will not survive in any business, especially eCommerce."

Since the inception of its daily online marketing format in August 1999, CattleSale.com has sold more than 143,000 head of cattle with a gross contract value of $82.8 million. CattleSale.com's daily cattle listings average between 12,000 and 15,000 head per week and unique visits to the Web site have grown to almost 30,000 per month.

About CattleSale.com

CattleSale.com, a division of Livestock Direct, Inc., combines the personalized per·son·al·ize  
tr.v. per·son·al·ized, per·son·al·iz·ing, per·son·al·iz·es
1. To take (a general remark or characterization) in a personal manner.

2. To attribute human or personal qualities to; personify.
 service of traditional cattle trading methods with the increased visibility and technology offered by the Internet. Created by cattle producers and buyers for cattle producers and buyers, CattleSale.com has a growing network of more than 700 registered buyers and over 100 experienced Field Agents. All buyers are pre-screened and approved, and CattleSale.com's representatives are responsible for coordinating all sale details, from first contact to loading the last truck. CattleSale.com's daily interactive format is setting the standard for eBusiness in the livestock industry, offering cattle producers increased market exposure, true price discovery and a low commission rate, and providing buyers with a greater selection of cattle. CattleSale.com offers feeder feeder

abbreviation for self-feeders. Used in feeding groups of animals at intervals of several days. Feed has to be dry and comminuted so that it will run down the spouts from the hopper into the troughs.
 and stocker cattle, breeding stock and dairy cattle making it the most complete Web-based marketing service available. For more information, visit www.CattleSale.com or contact CattleSale.com at 800/248-2101.

----------------- (1) Upton, Molly molly

see mare hinny.
. "Report Card: eBusiness 2000."

IDC eBusiness Trends Newsletter. 21 Dec. 2000.

http://www.idc.com/ebusinesstrends/ebt20001221.stm (8 Jan. 2001).
COPYRIGHT 2001 Business Wire
No portion of this article can be reproduced without the express written permission from the copyright holder.
Copyright 2001, Gale Group. All rights reserved. Gale Group is a Thomson Corporation Company.

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Publication:Business Wire
Date:Jan 16, 2001
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