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Catalog Age: Catalogs Pull Out All the Stops this Holiday Season.


STAMFORD Stamford, town, England
Stamford, town (1991 pop. 18,127), in the Parts of Kesteven, Lincolnshire, E central England, on the Welland River. It is a market town. Products include diesel engines, electrical equipment, bricks, and tiles.
, Conn.--(BUSINESS WIRE)--Oct. 27, 1999--

Besides allowing you to shop from home and avoid making trips to the crowded mall, mail order catalogs are renowned purveyors of the quirky quirk  
n.
1. A peculiarity of behavior; an idiosyncrasy: "Every man had his own quirks and twists" Harriet Beecher Stowe.

2.
 and the one-of-a-kind in gift items. According to according to
prep.
1. As stated or indicated by; on the authority of: according to historians.

2. In keeping with: according to instructions.

3.
 Catalog catalog, descriptive list, on cards or in a book, of the contents of a library. Assurbanipal's library at Nineveh was cataloged on shelves of slate. The first known subject catalog was compiled by Callimachus at the Alexandrian Library in the 3d cent. B.C.  Age magazine Editorial Director Laura Beaudry, catalogs this season are going all-out to offer distinctive products and set themselves apart from their retail competitors.o Many of these items are only available through catalogs.

Catalog Age estimates that cataloging is well over a $100 billion industry. For many consumer catalogs, the holiday season can represent 60% or more of their total annual sales. Laura Beaudry is available to discuss the wide range of unusual gift items being offered this holiday by consumer catalogs.
COPYRIGHT 1999 Business Wire
No portion of this article can be reproduced without the express written permission from the copyright holder.
Copyright 1999, Gale Group. All rights reserved. Gale Group is a Thomson Corporation Company.

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Publication:Business Wire
Date:Oct 27, 1999
Words:123
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