Cast Iron Systems Targets Global Enterprises With Its Cutting-Edge Application Router; New Approach to Integration Brings Significant Savings, Increased Efficiency.Business Editors/High-Tech Writers LONDON--(BUSINESS WIRE)--May 12, 2004 Cast Iron Systems, the pioneer of application integration appliances, today announced the release of its Application Router(TM) 1000 for global enterprises -- a special purpose hardware device which provides a fundamentally new approach to business integration. The new integration solution was developed by Cast Iron Systems to enable enterprises to dramatically reduce their up-front and ongoing IT costs and shorten the implementation time of business information applications regardless of protocols and data formats. The Application Router is already playing a key role in tobacco giant British American British Americans are Americans whose ancestry stems, either wholly or in part, from one of the four constituent nations of the United Kingdom. The term is seldom used by people to refer to themselves (less than 1% chose it in the 2000 census), and is used primarily as a Tobacco's (BAT) strategic move from its current heterogeneous environment Using hardware and system software from different vendors. Organizations often use computers, operating systems and databases from a variety of vendors. Contrast with homogeneous environment. to a Web Services enabled Service Oriented Architecture (SOA (1) (Start Of Authority) The first record in a DNS zone file. See DNS records. (2) (Service Oriented Architecture) The modularization of business functions for greater flexibility and reusability. ). BAT, one of the world's largest international tobacco groups, has successfully completed laboratory evaluation of the Application Router, and is now deploying the device in operational field trials in several countries. Kevin Poulter, Application Technology Manager at BAT, commented: "Cast Iron's Application Router enabled us to integrate applications within hours. It was simple to install and easy to operate, giving us the means to deliver application integration without the hassle." Fred Meyer, CEO (1) (Chief Executive Officer) The highest individual in command of an organization. Typically the president of the company, the CEO reports to the Chairman of the Board. of Cast Iron Systems, said: "The Application Router is a perfect complement to the existing Enterprise Application Integration (EAI (Enterprise Application Integration) Refers to various techniques used to share data and business processes in large enterprises. When companies acquire another organization, disparate information systems have to be made to work together. ) and Application Server markets because it solves a critical yet underserved market that requires low-cost, quick to implement, and easy to manage integration solutions with little or no learning curve." In mapping its Web services strategy, BAT identified a problem common to many large companies -- that much of its key operating information lay in non-core data systems. BAT also found that few Web services companies had products -- or even a vision -- that embraced these data sources. "The combination of Cast Iron's unique network router-like approach to provide rapidly implemented integration solutions and its experienced management team was very compelling," said Poulter. "Cast Iron is saving us significant amounts of money on maintaining and operating our infrastructure." BAT is now deploying Application Routers as an extension to the corporation's messaging backbone that will enable BAT's smaller international operating companies to more efficiently integrate with core systems, such as SAP. The Application Router will also serve as a business-to-business integration tool that can replace existing EDI (Electronic Data Interchange) The electronic communication of business transactions, such as orders, confirmations and invoices, between organizations. Third parties provide EDI services that enable organizations with different equipment to connect. and FTP FTP in full file transfer protocol Internet protocol that allows a computer to send files to or receive files from another computer. Like many Internet resources, FTP works by means of a client-server architecture; the user runs client software to connect to links with a more cost-effective way to communicate with BAT's wholesale and retailer customers. BAT believes the Application Router will deliver significant ROI (Return On Investment) The monetary benefits derived from having spent money on developing or revising a system. In the IT world, there are more ways to compute ROI than Carter has liver pills (and for those of you who never heard of that expression, it means a lot). and operational efficiencies. About BAT British American Tobacco British American Tobacco Plc (LSE: BATS, AMEX: BTI, KLSE: BAT) is the second largest listed tobacco company in the world. It is based in London, England and is a constituent of the FTSE 100 Index with a market capitalisation of over £29 billion as of June 2005. is the world's most international tobacco group, operating in more countries than any other. British American Tobacco is the world's second largest quoted tobacco group, with a market share of 14.6 per cent. It has 85 factories in 66 countries and has more than 85,000 employees. For more information, visit British American Tobacco's website at www.bat.com. About Cast Iron Systems Cast Iron Systems is the inventor of the Application Router(TM), and is working with a premier group of customers and investors to build a revolutionary solution to application integration. Cast Iron's unique products enable enterprises to drastically reduce their integration costs by offering a simple yet scalable device. Based in Mountain View, California For the census-designated place, see Mountain View, Contra Costa County, California. For other places called "Mountain View", see . Mountain View is a city in Santa Clara County, in the U.S. state of California. The city gets its name from the views of the Santa Cruz Mountains. , Cast Iron was founded in 2001 and consists of a world-class team committed to solving the costly and complex IT application integration challenges facing today's Fortune 500 organizations. For more information, visit Cast Iron's website at www.castironsys.com. |
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