Casio and PictureWorks Announce Co-Branding and Distribution Agreement; MediaCenter Offers Essential Tools for Web Imaging.DANVILLE, Calif.--(BUSINESS WIRE)--June 3, 1999-- Casio Inc., a leading supplier of consumer electronics and PictureWorks Technology, Inc., the leading digital imaging company, today announced a co-branding and distribution agreement for PictureWorks' newest product, MediaCenter. The agreement is part of PictureWorks' strategy to generate additional e-commerce channels and revenue streams for all their OEM (Original Equipment Manufacturer) The rebranding of equipment and selling it. The term initially referred to the company that made the products (the "original" manufacturer), but eventually became widely used to refer to the organization that buys the products and partners. "Casio has established a leadership role in the use of digital cameras for publishing images over the Internet," noted Scott Nelson Scott Nelson (born September 6, 1985) is an American soccer player who currently plays for the Houston Dynamo team in Major League Soccer. Nelson played four years at Furman University, scoring thirty one goals during his collegiate career and fighting back from a hip injury , Digital Imaging Product Manager at Casio. "MediaCenter lets our Casio users manage all their images with a complete set of tools and provides an easy to use interface to quickly download, organize, enhance and publish pictures on the Internet within one integrated interface," added Nelson. Casio will feature the PictureWorks MediaCenter application within; (1) the digital imaging section of www.casio.com, and (2) Casio's new on-line QV Magazine. Now, visitors to Casio's Web site can receive this free digital imaging software product with Internet Explorer Microsoft's Web browser, which comes with Windows starting with Windows 98. Commonly called "IE," versions for Mac and Unix are also available. Internet Explorer is the most widely used Web browser on the market. It has also been the browser engine in AOL's Internet access software. integration for users to seamlessly acquire and publish digital images to the World Wide Web. According to according to prep. 1. As stated or indicated by; on the authority of: according to historians. 2. In keeping with: according to instructions. 3. the agreement, both Casio and PictureWorks will share revenues generated from MediaCenter's upgrades and add-on components sales. "MediaCenter will feature additional modules and updates for download throughout the year," said Anthony Delli Colli, Product Manager of MediaCenter. "Our additional MediaCenter add-on components will make publishing digital pictures to Internet Web sites easier and more compelling than ever before," added Delli Colli. MediaCenter integrates all functions and tools in an Internet Explorer browser environment and provides a click-and-view interface that lets users quickly browse, view, play, manage, and batch convert the most popular types of multimedia files. MediaCenter features include: -0-
1. Get pictures from any source, with time saving features such as
batch download, user-defined file prefixes, and user selected
file format
2. Organize multimedia files into gallery folders using image
thumbnails
3. Built-in Internet browser with one-click save
4. Easy-to-use image editor for cropping, rotating, and enhancing
your images
5. Discounts on PC Photography hardware and software
-0- MediaCenter is available for Windows 95/98 and supports a wide range of file formats including, TIFF, BMP (1) (BitMaP) Also known as a "bump" file, it is the native, bitmapped graphics format in Windows. A BMP can be saved in several color options: 1-, 4-, 8- and 24-bit color provide 2, 16, 256 and 16,000,000 colors respectively. BMP files use the .BMP or . , JPEG JPEG in full Joint Photographic Experts Group Standard computer file format for storing graphic images in a compressed form for general use. JPEG images are compressed using a mathematical algorithm. , WAV, and AVI (Audio Video Interleaved) A Windows multimedia video format from Microsoft. It interleaves standard waveform audio and digital video frames (bitmaps) to provide reduced animation at 15 fps at 160x120x8 resolution. Audio is 11,025Hz, 8-bit samples. . A full-featured, fully functional version of MediaCenter 1.0 is now available for download for FREE from PictureWorks at www.pictureworks.com/download.shtml For more information, please contact PictureWorks Technology at 800/303-5400 or visit the company at http://www.pictureworks.com. About PictureWorks PictureWorks Technology, Inc. develops and markets pioneering software technologies in the field of digital imaging for the PC, corporate Intranets, and the Internet. PictureWorks has OEM relationships with nearly all of the top digital camera suppliers and has significant market share in Real Estate and other vertical markets. PictureWorks was founded in 1994 and is a privately held company privately held company A firm whose shares are held within a relatively small circle of owners and are not traded publicly. headquartered in Danville. About Casio Casio Computer Co., Ltd., is one of the leading consumer electronics companies in the world. Since its establishment in 1957, Casio has been active in the development of electronic calculators, timepieces, musical instruments, LCD TVs A flat panel TV that uses LCD technology or a rear-projection TV that is based on LCD microdisplay panels. See flat panel TV, rear-projection TV and LCD. , pagers and other communications devices Typically refers to a terminal used to send voice, video or text. Mobile phones, wireless PDAs and personal computers equipped with microphones, speakers and cameras are all considered communications devices. See modem. . Casio, Inc., Dover, N.J., is the U.S. subsidiary of Casio Computer Co., Ltd., Tokyo, Japan. Casio, Inc., with sales over $500 million, markets calculators, watches, business organizers, musical keyboards This article is about keyboards on musical instruments. For instruments referred to as "keyboards", see Keyboard instrument. A musical keyboard is the set of adjacent depressible levers on a musical instrument which cause the instrument to produce sounds. , audio and video products, toys, electronic cash registers, digital imaging products and other consumer electronic products. |
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