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Carrows Introduces Oreo Bean Bag Collectible; The Popular Family Restaurant Chain Introduces Collectors of All Ages to an Adorable New Bean Bag Clip-On.


IRVINE, Calif.--(BUSINESS WIRE)--Oct. 6, 1999--

Carrows Restaurants is giving bean bag collectors something to talk about this month with the exclusive introduction of a new Oreo(R) Bean Bag Clip-On.

The plush new clip-on is available at all Carrows locations for a limited time, now through Nov. 17, 1999, and retails for $1.49 with any Carrows purchase. An adorable a·dor·a·ble  
adj.
1. Delightful, lovable, and charming: an adorable set of twins.

2. Worthy of adoration.
 Oreo(R) character with a whimsical expression and dangling arms and legs, the bean bag is a perfect size for clipping onto school backpacks and belt loops and is expected to be a huge hit with kids.

"True to our 'Carrows Cares' philosophy, we're always looking for Looking for

In the context of general equities, this describing a buy interest in which a dealer is asked to offer stock, often involving a capital commitment. Antithesis of in touch with.
 new ways to create fun experiences for children and families visiting our restaurants," said Pam Becker, senior director of marketing for Carrows Restaurants. "Together with our Carrows Kids Birthday Club and popular children's menu, the new Oreo(R) Bean Bag Clip-On gives children something fun to look forward to at Carrows."

In addition to the plush toy's appeal with kids, bean bag toys are a hot collectible with adults. The chain chose the Oreo(R) character because of the cookie's popularity with both kids and adults, and to reinforce the special Oreo(R) desserts showcased in all Carrows restaurants. The desserts include: a signature sundae featuring a moist, delectable brownie topped with vanilla ice Robert Matthew Van Winkle (born October 31, 1968), better known as Vanilla Ice, is a Grammy Award nominated, American Music Award winning American rapper and actor known mostly for the 1990 single "Ice Ice Baby.  cream, Oreo(R) cookie pieces, whipped topping Whipped topping is a non dairy product made to resemble the taste, texture, and look of whipped cream. Whipped Topping normally contains some mixture of partially hydrogenated oil, sweeteners, and other ingredients.  and a cherry; Oreo(R) Shake Me "Shake Me" was the debut single from hard rock band Cinderella. It was the subject of a music video which played upon the band's name, thus depicting a girl, who, Cinderella-like, is unable to go to a Cinderella show, while what one must suppose to be her elder sisters can.  Up, a rich, creamy shake prepared with vanilla ice cream and Oreo(R) cookie crumbles; and a Carrows house specialty, Oreo(R) Cookies n' Cream Bread Pudding Bread pudding is a dessert popular in British cuisine and that of the Southern U.S., as well as Belgian and French cuisine. The French refer to it by the English name "pudding" without the word "bread" and the Belgians call it Bodding.  featuring baked-in pieces of Oreo(R) cookies served warm and topped with vanilla sauce, more Oreo(R) cookie pieces and whipped topping.

The limited time Oreo(R) Bean Bag Clip-On will be communicated to consumers through a variety of merchandising components including exterior restaurant banners and register toppers. To generate in-restaurant excitement, Carrows servers will wear the clip-on as part of their uniform.

Carrows, with headquarters in Irvine, operates more than 145 restaurants located primarily in California, with additional locations in Arizona, New Mexico New Mexico, state in the SW United States. At its northwestern corner are the so-called Four Corners, where Colorado, New Mexico, Arizona, and Utah meet at right angles; New Mexico is also bordered by Oklahoma (NE), Texas (E, S), and Mexico (S). , Nevada, Oregon, Texas and Washington. Carrows is a subsidiary of Advantica Restaurant Group Inc. (Nasdaq:DINE), one of the nation's largest restaurant companies.
COPYRIGHT 1999 Business Wire
No portion of this article can be reproduced without the express written permission from the copyright holder.
Copyright 1999, Gale Group. All rights reserved. Gale Group is a Thomson Corporation Company.

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Publication:Business Wire
Geographic Code:1USA
Date:Oct 6, 1999
Words:371
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