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CareWise Inc. Brings Aboard New Talent for Entree into Physician Practice Market.


SEATTLE--(BW HealthWire)--March 9, 1999--

Demand and disease management leader appoints new

chief medical officer and product development director

CareWise Inc. (A PHYCOR Company) announced today that it has hired David L. Potash, MD, MBA MBA
abbr.
Master of Business Administration

Noun 1. MBA - a master's degree in business
Master in Business, Master in Business Administration
 as Vice President of Healthcare Services and Chief Medical Officer and Robert Murphy There are several notable personalities named Robert Murphy or Bob Murphy:
  • Robert Daniel Murphy, U.S. diplomat
  • Robert Murphy (Australian rules footballer), Western Bulldogs footballer.
 as Executive Director of Product Development.

Potash and Murphy will work closely together in developing new demand and disease management products for the physician practice market, as well as maintaining the high quality of CareWise Inc.'s award-winning products for managed care and other large group health plans.

"Our new products will help physicians differentiate themselves in the marketplace, by adding the kind of services their patients value," said Potash. "Moreover, they will be very cost-effective, because the physicians will be able to add these services without adding staff."

CareWise Inc. is a leading provider of health care decision-support services that lower the cost of medical care while improving plan members' health and satisfaction with their health plan and physician.

"CareWise Inc.'s focus has always been on the physician-patient relationship physician-patient relationship Medical malpractice A formal or inferred relationship between a physician and a Pt, which is established once the physician assumes or undertakes the medical care or treatment of a Pt; the establishment of a PPR is 'automatic' in ," said Murphy. "Regardless of what kind of health plan a patient is enrolled in or who the payor is, everything should be designed to give the best possible outcome for the patient."

Potash has an extensive background in both clinical practice and health care management. Most recently he was vice-president of medical affairs at Arcon Healthcare Inc. in Nashville, Tenn. He is board certified board certified,
adj the status of a dental specialist such as an orthodontist who has become a board diplomate by successfully completing the certification program of the recognized certification board in that area of practice.
 by the American Board of Internal Medicine The American Board of Internal Medicine (ABIM) is a non-profit, independent physician organization in the U.S. that certifies physicians who practice in internal medicine and its sub-specialties.  and the American Board of Quality and Utilization Review u·til·i·za·tion review
n.
A process for monitoring the use, delivery, and cost-effectiveness of services, especially those provided by medical professionals.
 Physicians. Potash received his MD from the University of Vermont College of Medicine and his MBA from the University of Washington.

Murphy joins CareWise Inc. after eight years at Access Health Inc., where he was responsible for developing care management products for health plan and provider markets, business and consumer communication programs, and online product extensions. He has received several awards for excellence in Internet applications and publishing.

"We're pleased to have these two very talented individuals on board to help us meet the ever-changing needs of the health care industry," said CareWise Inc. President and CEO (1) (Chief Executive Officer) The highest individual in command of an organization. Typically the president of the company, the CEO reports to the Chairman of the Board.  John Gebhart.

CareWise Inc. (A PHYCOR Company) is a national provider of health care decision-support services that lower the cost of medical care while improving patients' health and their satisfaction with their health plan and physician. Through its domestic and international contracts, CareWise Inc. serves approximately 3 million people worldwide. Clients include United Airlines, the American Postal Workers' Union The Workers' Union was a trade union in the United Kingdom. It merged with the Transport and General Workers' Union in 1929. See also
  • List of trade unions
  • Transport and General Workers' Union
  • TGWU amalgamations
 Health Plan, Horizon Blue Cross Blue Shield Blue Shield A US not-for-profit health care insurer that is a reimbursement intermediary for physicians. Cf Blue Cross.  of New Jersey and Capital District Physicians' Health Plan. For more information, contact CareWise Inc. at 800/927-9225 or visit the company's Web site at http://www.carewiseinc.com.
COPYRIGHT 1999 Business Wire
No portion of this article can be reproduced without the express written permission from the copyright holder.
Copyright 1999, Gale Group. All rights reserved. Gale Group is a Thomson Corporation Company.

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Publication:Business Wire
Geographic Code:1USA
Date:Mar 9, 1999
Words:452
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