CardStore.com Changes Its Corporate Name to Touchpoint, Inc.Business Editors/High-Tech Writers EMERYVILLE, Calif.--(BUSINESS WIRE)--Feb. 8, 2001 New Brand Name and Positioning Provides a More Fitting Compass to Its Suite of Web-based Technology Solutions for Automated Marketing, CRM (Customer Relationship Management) An integrated information system that is used to plan, schedule and control the presales and postsales activities in an organization. Communications and E-commerce Services. As part of the planned evolution of its business model and enabling software technology for automated personalized printed communications solutions, CardStore.com(TM) today announced that it has officially changed its corporate name to Touchpoint, Inc. CardStore.com will remain a service of Touchpoint(TM). "Touchpoint is the brand name we selected that best fits our evolving technology and the service platform we provide to our e-commerce partners and corporate customers," said Jinee Tao, Chief Executive Officer for Touchpoint, Inc. "We enable companies to easily implement tangible CRM and personalized relationship marketing programs along all touch points of their organizations. By giving them the ability to create and send highly personalized, emotion-rich printed communications directly or automatically from their desktops and databases, we are providing them with personalization tools that reach beyond email and websites and tangibly connect with their customers." The company will continue to leverage its technology platform and fulfillment infrastructure to evolve and expand its products and services in three main areas: -- Business Solutions. Touchpoint delivers a variety of solutions -- Corporate Connect, Campaign Connect and Direct Connect -- to help businesses create, personalize and send printed communications that grow customer satisfaction into lasting loyalty. -- E-commerce Distribution Solutions. Under the CardStore service mark, Touchpoint offers proven syndicated e-commerce solutions to strategic commerce partners that create new revenue streams, increase customer loyalty and enhance offline branding. These solutions include ASP-CardStore, Custom-Integrated CardStore and Affiliate CardStore. -- CardStore.com. As a showcase of commerce functionality, CardStore.com is also available directly to small businesses and consumers to easily create and send elegant professional and personal greetings. "Research and experience shows that positive, relationship-enhancing exchanges with customers largely determine customer preference and loyalty," said Tom Henry, newly appointed Chief Marketing Officer for Touchpoint. "Our solutions make this exchange simple and easy, producing meaningful, lasting results. The ability to affect each customer personally, to connect at precisely the right time with a relevant personal message, that's what Touchpoint is all about." About Touchpoint, Inc. Touchpoint, Inc., a privately held company privately held company A firm whose shares are held within a relatively small circle of owners and are not traded publicly. headquartered in Emeryville, California Emeryville is a small city located in Alameda County, California , in the United States. It is located in a corridor between the cities of Berkeley and Oakland, extending to the shore of San Francisco Bay. , provides web-enabled technology solutions that automate the creation, management and delivery of personalized printed communications. The company's patent-pending process integrates online publishing, digital image management, contact management, state-of-the-art digital printing and direct mail fulfillment in a complete digital end-to-end infrastructure. Notable partners and customers of Touchpoint's solutions include IBM (International Business Machines Corporation, Armonk, NY, www.ibm.com) The world's largest computer company. IBM's product lines include the S/390 mainframes (zSeries), AS/400 midrange business systems (iSeries), RS/6000 workstations and servers (pSeries), Intel-based servers (xSeries) , Bank of America
Bank of America (NYSE: BAC TYO: 8648 ) is the largest commercial bank in the United States in terms of deposits, and the largest company of its kind in the world. , OmniSky, Autodesk, The New York New York, state, United States New York, Middle Atlantic state of the United States. It is bordered by Vermont, Massachusetts, Connecticut, and the Atlantic Ocean (E), New Jersey and Pennsylvania (S), Lakes Erie and Ontario and the Canadian province of Times, VISA, MarthaStewart.com, Print @ Kodak, Shutterfly, Wells Fargo Wells Fargo armored carriers of bullion. [Am. Hist.: Brewer Dictionary, 1147] See : Protectiveness Wells Fargo company that handled express service to western states; often robbed. [Am. Hist. Bank, Farmer's Insurance Group, Snapfish, Staples.com, AskJeeves.com, AT&T and the United States United States, officially United States of America, republic (2005 est. pop. 295,734,000), 3,539,227 sq mi (9,166,598 sq km), North America. The United States is the world's third largest country in population and the fourth largest country in area. Postal Service. The company is backed by venture capital financing To start an own company or to bring a new product to the market, the venture may need to attract financial funding. There are several categories of financing possibilities. If it is a small venture, then perhaps the venture can rely on family funding, loans from friends from Highland Capital Partners Highland Capital Partners is a global venture capital firm with offices located in Boston, Silicon Valley, Geneva, and Shanghai. Since its inception in 1988, the firm has invested in more than 180 early and growth stage companies and taken a sector-focused approach to investing in , The Roda Group, and Crimson Global Venture Internet Fund. |
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