Carbery weighs in!

Carbery (Stand B084) will be unveiling its new, advanced whey protein isolate for beverage applications at Health ingredients Europe 2008. The new ingredient can be used to fortify ready-to-drink products and is ideal for functional waters and sports drinks. Carbery's hydrolysed whey protein ingredient, Optipep, will also be showcased on stand. A high quality whey protein hydrolysate. Optipep is easily absorbed by the body, making it ideal for infant, clinical and sports nutrition applications. Carbery offers a range of products tailored to these sectors and will be demonstrating its entire portfolio of whey ingredients at the show. Whey protein occupies a strong position in the nutrition industry. In sports nutrition, for example, it offers a vegetarian source of the important nutrients that aid recovery after exercise and increase muscle bulk for the professional and amateur athlete alike. Carbery will be highlighting its range of whey protein concentrates, isolates and hydrolysates that enrich a wide variety of sports applications, including bars, RTD drinks, biscuits and powders. Visitors to the stand will also be given an insight into Carbery's unique taste masking expertise, critical for ensuring success in all areas of nutrition.

Paul Donegan, marketing manager at Carbery commented: "The benefits whey protein can offer for infant, clinical and sports nutrition are well documented and there is large market potential in these areas. However, consumers are becoming more demanding in terms of product taste, so both nutritional criteria and consumer appeal must be acknowledged. Our new isolate is an example of Carbery's range of tailored formulations that satisfy these consumer requirements. It allows manufacturers to create appealing products that also deliver important nutritional benefits, in areas such as sarcopenia, heart and bone health. Our technical experts and flavourists are also on hand to fulfil the individual requirements of our customers, often acting as their R&D arm." Visit www.carbery.com for more information.

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