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Carabunga.com Selects SiteSmith to Drive Internet Site Infrastructure Management.


Business Editors & High Tech Writers

SANTA CLARA Santa Clara, city, Cuba
Santa Clara (sän`tä klä`rä), city (1994 est. pop. 217,000), capital of Villa Clara prov., central Cuba.
, Calif.--(BUSINESS WIRE)--Aug. 29, 2000

SiteSmith, Inc., a leading provider of Internet infrastructure management services, today announced that Carabunga.com, a wholly owned subsidiary Wholly Owned Subsidiary

A subsidiary whose parent company owns 100% of its common stock.

Notes:
In other words, the parent company owns the company outright and there are no minority owners.
 of Newgen Results Corporation (NASDAQ NASDAQ
 in full National Association of Securities Dealers Automated Quotations

U.S. market for over-the-counter securities. Established in 1971 by the National Association of Securities Dealers (NASD), NASDAQ is an automated quotation system that reports on
 NM:NWGN), selected SiteSmith to manage its Internet infrastructure. Carabunga.com is also subscribing to SiteSmith Premium SiteSecurity Service which provides it with a current security analysis and ongoing Web site security.

Carabunga.com is an innovative one-to-one marketing tool that enables auto dealers to quickly respond to the needs of their various departments to build immediate, highly personalized per·son·al·ize  
tr.v. per·son·al·ized, per·son·al·iz·ing, per·son·al·iz·es
1. To take (a general remark or characterization) in a personal manner.

2. To attribute human or personal qualities to; personify.
 promotions with built-in return-on-investment tracking abilities. These can in turn be used across all departments at a dealership to increase sales and reduce advertising costs.

With so much sensitive information submitted at its Web site, Carabunga.com required a security solution that protected the privacy of its customers, while preventing unauthorized access. With SiteSmith SiteSecurity Carabunga.com will receive customized security analysis and reporting on its current site architecture and a migration path to achieve its security goals.

Also, SiteSmith SiteSecurity is designed to protect Carabunga.com's Internet servers and infrastructure at the data center with many physical measures including continuous access security to the server room, connectivity, environment and disaster protection.

"Carabunga.com is committed to protecting the privacy of its patrons, so utilizing SiteSmith's SiteSecurity was an easy choice," said Geoffrey Singer, vice president of Internet Development at Carabunga.com. "SiteSmith has the people and tools to help make our Web site a safe, reliable and available environment for our customers and partners to conduct business."

SiteSecurity includes managed firewalls and Virtual Private Networks (VPNs). The managed firewall services protect Internet sites against unwanted intrusions and can be installed without major modification to the customers' Internet sites for content maintenance and administration tasks.

"Carabunga.com is emerging as the leader in the automotive B2B (Business to Business) Refers to one business communicating with or selling to another. See B2B e-commerce, B2C and B2G.

B2B - business to business
 space by creating an innovative business model based on the exchange of key marketing and advertising information," said Treb Ryan, co-founder and senior vice president of operations at SiteSmith. "Carabunga.com recognizes that security is paramount to its success, and by working hand-in-hand with our team, it is able to manage and improve its Internet site security to ensure that customer and vendor privacy remain just that -- private."

About Carabunga.com, Inc.

Carabunga.com, Inc. is a wholly owned subsidiary of Newgen Results Corporation (NASDAQ NM:NWGN), established in February 2000. Newgen Results Corporation is a leading provider of Customer Relationship Management (CRM (Customer Relationship Management) An integrated information system that is used to plan, schedule and control the presales and postsales activities in an organization. ) and e-CRM technology for the U.S. retail automotive industry The automotive industry is the industry involved in the design, development, manufacture, marketing, and sale of motor vehicles. In 2006, more than 69 million motor vehicles, including cars and commercial vehicles were produced worldwide. . Carabunga.com. develops Web-based business-to-business e-Promotion solutions that incorporate revolutionary one-to-one marketing techniques. With Carabunga.com, automotive dealers and manufacturers use the Internet to deliver targeted communications via e-mail and direct mail supported by teleservice follow up. Carabunga.com promotions are designed to help the automotive industry effectively use the Internet to increase consumer visits to a specified dealership for sales, parts, service and/or after-market product purchases. For more information, visit www.carabunga.com.

About SiteSmith

SiteSmith, Inc. is a leading provider of comprehensive, cutting-edge Internet infrastructure managed services An umbrella term for third-party monitoring and maintaining of computers, networks and software. The actual equipment may be inhouse or at the third-party's facilities, but the "managed" implies an ongoing effort; for example, making sure the equipment is running at a certain quality . SiteSmith services are designed to maximize the performance, reliability and security of large-scale, complex Internet sites. Since its inception in October 1999, SiteSmith has assembled a team of Web engineers, Internet technologists and project managers to help companies build and operate reliable, scalable and secure Internet sites. SiteSmith is dedicated to helping e-businesses deliver the performance and consistent services that customers, investors and partners demand -- twenty-four hours a day, seven days a week. SiteSmith is headquartered in Santa Clara, California Santa Clara, California (IPA: /ˌsæntəˈklærə/) , founded in 1777 and incorporated in 1852, is a city in Santa Clara County, in the U.S. state of California.  with offices in Boston, Chicago, London, Los Angeles Los Angeles (lôs ăn`jələs, lŏs, ăn`jəlēz'), city (1990 pop. 3,485,398), seat of Los Angeles co., S Calif.; inc. 1850. , New York City New York City: see New York, city.
New York City

City (pop., 2000: 8,008,278), southeastern New York, at the mouth of the Hudson River. The largest city in the U.S.
, Newark and the Washington D.C. area. Information about SiteSmith and its services is available on the World Wide Web at www.sitesmith.com or by calling 1-888-424-0059 or 408-987-6400.

Editor's note Editor's Note (foaled in 1993 in Kentucky) is an American thoroughbred Stallion racehorse. He was sired by 1992 U.S. Champion 2 YO Colt Forty Niner, who in turn was a son of Champion sire Mr. Prospector and out of the mare, Beware Of The Cat.

Trained by D.
: SiteSmith, SiteAudit, SiteMonitoring, SiteNet and SiteSecurity are service marks of SiteSmith, Inc. All other company names, product names and trademarks are property of their respective owners.
COPYRIGHT 2000 Business Wire
No portion of this article can be reproduced without the express written permission from the copyright holder.
Copyright 2000, Gale Group. All rights reserved. Gale Group is a Thomson Corporation Company.

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Publication:Business Wire
Date:Aug 29, 2000
Words:664
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