Car Rentals in the United States for 2008 Explored.DUBLIN, Ireland -- Research and Markets (http://www.researchandmarkets.com/research/54ee79/car_rental_in_the) has announced the addition of the "Car Rental in the United States 2008" report to their offering. The car rental market is competitive and rapidly evolving in a way that can help marketers and retailers plot a course for growth. Mintel delves into the specifics of what's driving the car rental industry including, its sales patterns and how current trends are impacting the future. Mintel provides analysis on the following: * Why prospects for the rental car industry are not as dire as for airlines and what drives market conditions * The impact on car rentals from fluctuations in adjacent industries, such as air travel and auto manufacturing * Sales patterns by individuals and businesses, with discussion of the airport/off-airport market * Brand identities of the leading companies * Recent new product introductions, including hourly rentals and the continuing proliferation of "green" rental options * Detailed analysis of advertising campaigns and promotions on TV and web Key Topics Covered: * Scopes and Themes * Car rental market on sound footing, though gas prices worrisome * Market Size and Forecast * Segment Performance--Personal Rentals * Retail Channels * Car manufacturers' misfortunes * Advertising and Promotion * Frequency of Leisure Travel * Consumers--Race and Ethnicity * Appendix: Trade Associations Companies Mentioned: * The Hertz Corporation * Avis Budget Group, Inc. * Enterprise Rent-A-Car Company * National Car Rental * Alamo Rent a Car Alamo Rent A Car is a car rental agency. It is based in Tulsa, Oklahoma, but has branches across the United States, Canada, Mexico, Central America, South America, parts of Africa, Europe, and Australia as well as some locations on various Caribbean islands. LLC * Dollar Thrifty Automotive Group, Inc., * Budget Rent A Car System Inc. * Vanguard Car Rental USA Inc. * Travelocity.com L.P. * Expedia Inc. * Orbitz Inc. * Priceline.com Incorporated * DDB Worldwide Communications Group Inc. * Toyota Motor Sales, U.S.A., Inc. * Air Transport Association of America Inc., The * Ford Motor Company (USA) * Travel Industry Association of America * U.S. Environmental Protection Agency Environmental Protection Agency (EPA), independent agency of the U.S. government, with headquarters in Washington, D.C. It was established in 1970 to reduce and control air and water pollution, noise pollution, and radiation and to ensure the safe handling and * American Society of Travel Agents ASTA, short for the American Society of Travel Agents, claims over 20,000 members in 140 countries. Its members include travel agents and companies who offer travel products, such as tours, cruises, hotels, car rentals, etc. * National Business Travel Association * American Automobile Association American Automobile Association (AAA), federation of American automobile clubs, est. 1902. AAA provides a number of benefits to its members, including emergency road service; national and international travel assistance, e.g. (AAA) * The New York Times Company * General Motors Corporation * XM Satellite Radio Holdings Inc. * Audi of America Inc * U.S. Bureau of Labor Statistics Bureau of Labor Statistics (BLS) A research agency of the U.S. Department of Labor; it compiles statistics on hours of work, average hourly earnings, employment and unemployment, consumer prices and many other variables. * International Business Machines Corporation (IBM) * The Bureau of Transportation Statistics The Bureau of Transportation Statistics (BTS), as part of the United States Department of Transportation, compiles, analyzes, and makes accessible information on the nation's transportation systems; collects information on intermodal transportation and other areas as needed; and * Merrill Lynch & Co. Inc * Chrysler LLC * U.S. Bureau of the Census Noun 1. Bureau of the Census - the bureau of the Commerce Department responsible for taking the census; provides demographic information and analyses about the population of the United States Census Bureau * Garmin International Inc. * OnStar Corporation * Apple, Inc * AB Volvo * Nissan North America, Inc. * Sirius Satellite Radio
* Mercedes-Benz USA * American Express Company (The) * MasterCard Incorporated * Google, Inc. * AMR Corporation (American Airlines) * Delta Air Lines, Inc. * Omnicom Group Inc. * Hilton Hotels Corporation Hilton Hotels Corporation (NYSE: HLT) is one of the leading global hospitality companies. As of April 2007 there are 2,645 hotels and 485,000 rooms employing 105,000 people in more than 80 countries. * US Airways Group US Airways Group Inc. NYSE: LCC is the Tempe, Arizona-based airline holding company that operates US Airways, US Airways Express and America West Airlines. It also operates additional companies that provide associated services. Inc. * BBDO Worldwide * McCann Erickson * Avrett Free & Ginsberg * American Association of Retired Persons American Association of Retired Persons: see AARP. (AARP) * Interactive Travel Services Association * Office of Travel and Tourism Industries * US Department of Commerce * Association for Car and Truck Rental Independents and Franchisees (ACTIF) * J.D. Power and Associates * National Automobile Dealers Association (NADA) * American Car Rental Association (ACRA) * International Travel Services Association (ITSA) For more information visit http://www.researchandmarkets.com/research/54ee79/car_rental_in_the |
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