Captivate Network Names Steve Duffett Vice President of Advertising Sales.

Business/Technology Editors

WESTFORD, Mass.--(BUSINESS WIRE)--May 23, 2001

Captivate Network, Inc., the largest elevator media network, which delivers content and advertising to business professionals, today named Steve Duffett vice president of advertising sales. Duffett, a member of Captivate Network's executive team, will be responsible for leading the regional and national advertising sales efforts nationwide. In this new capacity, Duffett and his team will present Captivate's value proposition to major advertisers who target business professionals or affluent consumers with an average annual household income of $150k.

Prior to assuming this new post, Duffett was vice president of business development at Captivate, responsible for expanding the company's network of elevator screens. During his tenure, Duffett successfully contracted with the country's leading REITs and independent building owners delivering hundreds of office towers for Captivate's screen installations. Duffett has also held sales management positions at leading technology companies during his 20-year career.

"Steve has been an instrumental member of Captivate's management team, helping to drive results for the company and building the business through his sales organization," stated Mike DiFranza, president and CEO of Captivate Network. "Steve's accomplishments in the business development group - meeting his sales goal a year ahead of schedule - is a clear indicator that he knows how to staff and manage a successful sales team. I am confident his successes will be duplicated in the advertising sales department and look forward to his contribution in that area of the business."

About Captivate Network

Captivate Network, Inc. (www.captivatenetwork.com) is the largest elevator media network and provides business professionals with quality programming and advertising through its network of Class A office towers across North America. Currently, the company has secured contracts with approximately 1,100 buildings, and when the network is fully built out, will reach an audience of three million business professionals every workday. Captivate's advertising roster includes General Motors, Continental Airlines, Dunkin' Donuts, Sprint, Oracle, E-Trade, Microsoft, DaimlerChrysler, Pepsico, Procter & Gamble, AT&T, Lexus and Pioneer Investments. Venture capital investors include ABS Capital Partners, Advent International, Castle Hill Ventures, Goldman Sachs, OVP Venture Partners, Primus Venture Partners, Inc., AEW Capital Management, as well as several of North America's largest commercial real estate companies. Captivate is headquartered in Westford, Massachusetts, with offices throughout North America.