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Capcom and Konami Tap Media Revolution to Develop and Design Web Sites for Leading Titles.


Business Editors

LOS ANGELES--(BUSINESS WIRE)--Sept. 4, 2001

Agency Chosen to Promote "Metal Gear Solid

This article is about the original Metal Gear Solid released for the PlayStation. For the Game Boy Color spin-off of the same name, see .
(R) 2,"

"Devil May Cry

This article is about the first game in the series. For information on the series as a whole, see Devil May Cry (series). For information about the anime series, see Devil May Cry (anime).
(TM)" and Other Top Games

Media Revolution (www.mediarevolution.com), a full-service integrated marketing agency that develops campaigns for digital environments, announced today that it has been hired by Capcom(R), a leading worldwide developer and publisher of video games See video game console. , and Konami(R), a worldwide leader in the video game market, to develop online marketing campaigns and to design Web sites to promote several of their best-selling best·sell·er also best seller  
n.
A product, such as a book, that is among those sold in the largest numbers.



best
 games.

Under the terms of this agreement, Media Revolution will cultivate evocative online digital experiences for visitors to the various Capcom gaming sites such as "Devil May Cry," "Resident Evil(TM) Code: Veronica X," and "Maximo(TM)."

Media Revolution will also build strategic online campaigns to drive traffic to Konami gaming sites like "Metal Gear Solid(R) 2: Sons of Liberty," "Frogger(R) - The Great Quest" and "Silent Hill(R) 2."

"Media Revolution's expertise in creating truly innovative and strategic online marketing campaigns impressed us," remarked Jon Monday, Director of Online for Capcom. "Media Revolution's continued success assures us that the company has the right tools to not only drive traffic to our game sites but effectively help us in promoting our upcoming game releases."

According to according to
prep.
1. As stated or indicated by; on the authority of: according to historians.

2. In keeping with: according to instructions.

3.
 a recent study conducted by Business 2.0 magazine, the gaming industry is predicted to grow 35 percent annually for the next five years. Game developers are finding it increasingly critical to develop unique approaches to integrated marketing campaigns in order to drive traffic and foster repeat visitors.

"In the maturing gaming industry, catering to the very specific needs of our fanbase is imperative to maintain loyalty," commented Chris Garske, Vice President of Marketing for Konami of America. "Media Revolution's reputation in this field is proof that the company has the right blend of creativity and experience, and we fully expect that these sites will provide our fans the kind of interactive experience they demand."

"Capcom and Konami are two of the most prestigious gaming players in the industry and we will need to work doubly hard to keep their fans satisfied," said Jason Yim, President and Creative Director, Media Revolution. "Media Revolution brings a wealth of online marketing experience and savvy that will complement Capcom and Konami's efforts and help us to accurately capture the essence of their games."

About Konami

Konami is a leading developer, publisher and manufacturer of electronic entertainment properties, specializing in the home video game market. Konami's action and adventure titles include the popular franchises "Metal Gear Solid," "Silent Hill" and "Castlevania," among other top sellers.

In addition, the company has an agreement with ESPN ESPN Entertainment and Sports Programming Network  to develop and publish sports games. The latest information about Konami can be found on the Web at www.konami.com.

Konami Corp. is a publicly traded company publicly traded company

A company whose shares of common stock are held by the public and are available for purchase by investors. The shares of publicly traded firms are bought and sold on the organized exchanges or in the over-the-counter market.
 based in Tokyo, Japan, with subsidiary offices, Konami of America Inc. in the US and Konami of Europe in Frankfurt, Germany.

About Capcom Entertainment

Capcom Entertainment, headquartered in Sunnyvale, Calif., is a wholly owned subsidiary Wholly Owned Subsidiary

A subsidiary whose parent company owns 100% of its common stock.

Notes:
In other words, the parent company owns the company outright and there are no minority owners.
 of Capcom Co., Ltd. of Japan. A leading force in the multibillion-dollar interactive entertainment industry, Capcom's legacy spans 22 years of entertaining video gamers.

Capcom develops, markets, and distributes home video games for the PlayStation(R) game console See video game console. , PlayStation(R) 2 computer entertainment system, Sega Dreamcast and Nintendo 64 game consoles, Game Boy systems, personal computers, and coin-operated games. Worldwide recognizable product lines include the "Street Fighter," "Mega Man Mega Man may refer to:
  • Mega Man (character), Capcom's current mascot, or one of the many fictional works featuring the character:
  • Mega Man
," "Breath of Fire," and the "Resident Evil" series.

World headquarters in Osaka, Japan, the company also has offices in Tokyo, Hong Kong Hong Kong (hŏng kŏng), Mandarin Xianggang, special administrative region of China, formerly a British crown colony (2005 est. pop. 6,899,000), land area 422 sq mi (1,092 sq km), adjacent to Guangdong prov. , London and Sunnyvale, Calif. The company is publicly traded on the Tokyo Stock Exchange Tokyo Stock Exchange

Main stock market of Japan, located in Tokyo. It opened in 1878 to provide a market for the trading of government bonds newly issued to former samurai.
 code number 9697.

About Media Revolution

Media Revolution (www.mediarevolution.com) is a full-service integrated marketing agency that develops award-winning campaigns for digital environments.

As leaders in creating compelling, easy-to-navigate digital environments, Media Revolution provides clients with solutions that offer significant opportunities to generate revenue, intensify brand awareness and extend their message to target audiences in unique customized ways.

This is strongly reflected in its work for DIRECTV, DreamWorks SKG SKG Stichting Kwaliteit Gevelbouw (Dutch)
SKG Spielberg, Katzenberg,and Geffen (DreamWorks Studios)
SKG Thessaloniki, Greece - Thessaloniki (Airport Code)
SKG Smith and Kraus Global
, 20th Century Fox, Paramount, Universal New Media, TBWA/Chiat/Day and many others. Media Revolution is a Microsoft Certified Partner and Macromedia and Real authorized developer.

Note: Konami, Frogger and Metal Gear Solid are registered trademarks of Konami Corp. (c) 2001 Konami of America Inc.

Capcom and Street Fighter are registered trademarks of Capcom Co. Ltd. Devil May Cry, Maximo, Mega Man, Breath of Fire and Resident Evil are trademarks of Capcom Co. Ltd. All rights reserved. All other trademarks are property of their respective holders.
COPYRIGHT 2001 Business Wire
No portion of this article can be reproduced without the express written permission from the copyright holder.
Copyright 2001, Gale Group. All rights reserved. Gale Group is a Thomson Corporation Company.

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Publication:Business Wire
Geographic Code:1USA
Date:Sep 4, 2001
Words:769
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