Canon U.S.A. and Madison Square Garden Announce New Three Year Integrated Marketing Partnership.Digital Imaging Leader Expands Its Relationship with The World's Most Famous Arena LAKE SUCCESS, N.Y. -- Canon U.S.A., Inc., and Madison Square Garden Current arenas in the National Hockey League Western Conference Eastern Conference today announced that Canon has signed a three-year marketing and sponsorship agreement that renews and expands their long-standing partnership with Madison Square Garden (MSG MSG: see glutamic acid. ). As part of its sponsorship agreement with "The World's Most Famous Arena," Canon expands its involvement with MSG Properties, including in-arena signage, game telecasts, Garden Web sites and exterior signage. The agreement includes displaying Canon logos from the Gardenvision, the arena's center-hung scoreboard, for all events, and on the ice for all Rangers home games. Canon will also be sponsoring the "Rangers Canon Goalcam," which appears regularly during all home broadcasts; and participate in promotional activities around the Rangers and the team's Web site. "Over the years, we have had outstanding experiences at Madison Square Garden and feel that our partnership has helped heighten the visibility and value of our brand," said William Reed William Reed (June 6, 1776 - February 18, 1837) was a U.S. Representative from Massachusetts. Born in Marblehead, Massachusetts, Reed received a limited education. He engaged in mercantile pursuits. , senior vice president and general manager, Corporate Communications Corporate communications is the process of facilitating information and knowledge exchanges with internal and key external groups and individuals that have a direct relationship with an enterprise. , Canon U.S.A., Inc. "As a result, we made the decision to expand our involvement with the Garden to allow us to leverage all of the unique entities that MSG represents. The partnership with the Garden will open the door to showcase our products at The World's Most Famous Arena." According to according to prep. 1. As stated or indicated by; on the authority of: according to historians. 2. In keeping with: according to instructions. 3. Michael Chico, executive vice president, Advertising Sales for Madison Square Garden, "Our partnership with Canon is special to all of us at the Garden, and we are constantly striving to help Canon leverage its globally recognized brand within our various entities. Madison Square Garden is unlike any other organization in the world - it is not only the preeminent venue for history-making performances and events, showcasing the very best athletes, performers and entertainers, it is also the most important venue for sports and entertainment in New York New York, state, United States New York, Middle Atlantic state of the United States. It is bordered by Vermont, Massachusetts, Connecticut, and the Atlantic Ocean (E), New Jersey and Pennsylvania (S), Lakes Erie and Ontario and the Canadian province of , period." About Canon U.S.A., Inc. Canon U.S.A., Inc. delivers consumer, business-to-business, and industrial imaging solutions. The Company is listed as one of Fortune's Most Admired Companies in America and is rated #35 on the BusinessWeek list of "Top 100 Brands." Its parent company Canon Inc. (NYSE NYSE See: New York Stock Exchange :CAJ CAJ Canadian Association of Journalists CAJ Christliche Arbeiterjugend (German Young Christian Workers) CAJ China Academic Journals CAJ Christian Academy in Japan CAJ Canaima, Venezuela (Airport Code) ) is a top patent holder of technology, ranking second overall in the U.S. in 2005, with global revenues of $31.8 billion. For more information, visit www.usa.canon.com. All referenced product names, and other marks, are trademarks of their respective owners. |
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