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Canon U.S.A., Beatnik and Digital Fridge Partner With Media 100; Digital Origin to Accelerate Adoption of Digital Video and Streaming Media.


Business/Technology Editors

NAB2000

LAS VEGAS--(BUSINESS WIRE)--April 11, 2000

Alliance Partners to Simplify Streaming Media See streaming audio, streaming video and digital media hub.  

for the Masses with Launch of iCanStream.com

In a major press conference at NAB 2000 today that promises to set the tone for Internet broadcasters and the burgeoning streaming media marketplace, Media 100 Inc. (NASDAQ NASDAQ
 in full National Association of Securities Dealers Automated Quotations

U.S. market for over-the-counter securities. Established in 1971 by the National Association of Securities Dealers (NASD), NASDAQ is an automated quotation system that reports on
:MDEA MDEA 3,4-Methylenedioxy-N-Ethylamphetamine (empathogenic/psychedelic drug closely related to MDMA)
MDEA Master Data Exchange Agreement
MDEA Methyl Di-Ethyl Amine
) and Digital Origin (NASDAQ:DODV) will announce the formation of a strategic streaming media alliance of leading consumer technology and Internet innovators. Chartered with simplifying streaming media for the masses and accelerating adoption of digital video and streaming media technology - the key components for delivering video over the Internet - Canon U.S.A., Inc., Beatnik Inc. and Kensington Digital Fridge.com have joined the streaming media alliance and are primary contributors to the development and launch of its first online initiative - iCanStream.com.

This newly announced alliance heralds some of the most powerful brands in the consumer technology and streaming media marketplace and is driven by strategic partnerships between Canon, Beatnik Inc., Kensington Digital Fridge.com, Media 100, Digital Origin, Terran Interactive and Wired. The first alliance of its kind to leverage such breadth of expertise, the streaming media alliance will also unveil today its first initiative toward its charter - iCanStream.com. iCanStream.com, the world's first web site dedicated to teaching new and experienced video enthusiasts the basics of streaming media, includes unique content that promotes understanding of the complete process of shooting, editing and streaming video A one-way video transmission over a data network. It is widely used on the Web as well as company networks to play video clips and video broadcasts. Computers in home networks stream video to digital media hubs connected to a home theater.  over the Internet.

Focused on accelerating adoption of key streaming technology, and capitalizing on three major market trends - the explosion of DV camcorder adoption, the ubiquity Ubiquity
See also Omnipresence.



Burma-Shave

their signs seen as “verses of the wayside throughout America.” [Am. Commerce and Folklore: Misc.
 of IEEE (Institute of Electrical and Electronics Engineers, New York, www.ieee.org) A membership organization that includes engineers, scientists and students in electronics and allied fields.  1394 (FireWire(R)) ports available in all new personal computers and the tremendous growth of streaming media on the Internet - the streaming media alliance is committed to the development of groundbreaking initiatives, solutions and tools designed to enable videomakers to create and deliver personalized streaming media content on the Internet. "We are bringing together some of the most innovative companies in the world to essentially demystify de·mys·ti·fy  
tr.v. de·mys·ti·fied, de·mys·ti·fy·ing, de·mys·ti·fies
To make less mysterious; clarify: an autobiography that demystified the career of an eminent physician.
 streaming media over the Internet,' said John Molinari, chief executive officer of Media 100. "The enabling tools are here today, and because of the efforts of these industry leaders and iCanStream.com, we're putting those tools, resources and solutions within easy reach of anyone looking to stream video over the Internet."

"The combination of a digital camcorder, a personal computer and easy-to-use software for creating and publishing video for the Web enables millions of consumers world-wide to become Internet broadcasters," said Yukiaki Hashimoto, vice president and general manager, Photographic Products Group, Canon U.S.A., Inc. "Partnering with Media 100, Digital Origin and the other partners in the streaming media alliance to promote iCanStream.com is a powerful way for Canon to educate our DV camcorder customers on the next wave in home video - streaming media. Through links to iCanStream.com from the Canon web site, we will help our customers learn how easy it is to make great looking movies for the Internet. This educational experience is clearly an opportunity to expand the market for all the alliance partners."

Free Tools from iCanStream.com

Significant to the launch of iCanStream.com is the availability of the newly announced digital video editing software Video editing software is application software which handles the editing of video sequences on a computer. It usually includes the ability to import and export video, cut and paste sections of a video clip, and add special effects and transitions; and it sometimes includes the  - FreeDV from Digital Origin - that can be downloaded at no charge to visitors from the iCanStream.com site. This offering reflects iCanStream.com's overarching o·ver·arch·ing  
adj.
1. Forming an arch overhead or above: overarching branches.

2. Extending over or throughout: "I am not sure whether the missing ingredient . . .
 strategy of empowering everyone with a digital camcorder, a personal computer and Internet access See how to access the Internet.  to become Internet broadcasters.

Digital Origin's FreeDV digital video editing software available directly from iCanStream.com enables users to incorporate click-and-drag video editing See nonlinear video editing and video editor. , titles and transitions into their home productions while built-in video compression Encoding digital video to take up less storage space and transmission bandwidth. See video codec and data compression.

video compression - Compression of sequences of images.
 enables them to easily format their videos for streaming over the web.

icanStream.com: Streaming Media Starting Point Noun 1. starting point - earliest limiting point
terminus a quo

commencement, get-go, offset, outset, showtime, starting time, beginning, start, kickoff, first - the time at which something is supposed to begin; "they got an early start"; "she knew from the
 

iCanStream.com is the premiere starting point for streaming media enthusiasts. This unique online service provides an education-oriented online experience that showcases the complete process of shooting, editing and streaming video in four easy steps. Key to iCanStream.com is its ability to provide information that appeals to all levels of user ability. The site includes streaming media news, reviews and step-by-step instructions for shooting, editing, compressing and streaming videos on the Internet.

The site is organized into four distinct categories:

-- "Shoot" - Through a series of short, informative streaming videos, visitors learn basic techniques for shooting effective, entertaining video ideal for the web.

-- "Edit" - Visitors experience a series of short streaming videos that teach them basic editing process, tips and techniques.

-- "Compress" - Visitors learn the basics of compression and compression techniques to help them optimize their video content for streaming.

-- "Publish" - Another series of streaming videos explains the basics of publishing, or "streaming" the finished video project over the Internet.

"At Digital Origin, we've dedicated our company to enabling the 100 million owners of DV camcorders to create, edit and share high-quality video over the Internet with high quality, low cost software solutions," said Mark Housley, chairman and CEO (1) (Chief Executive Officer) The highest individual in command of an organization. Typically the president of the company, the CEO reports to the Chairman of the Board.  of Digital Origin. "Today's announcement is truly the capstone of our vision to enable consumers and non-video professionals to gain a solid understanding -- and become active participants -- in the emerging world of streaming media."

"Beatnik is committed to enhancing the creative workflow by making Web access to digital music content fast and convenient. iCanStream.com's educational mission of simplifying streaming media for the masses and accelerating adoption of the technology comes at a time when the market is ripe and consumers are willing to become their own producers," said Thomas Dolby Thomas Dolby (born Thomas Morgan Robertson, on 14 October 1958) is an English musician, producer, and inventor. Life and career
Thomas was born in London. His father, Martin Robertson, was an internationally-distinguished professor of classical Greek art and
 Robertson, Founder and Chief Beatnik, Beatnik, Inc. "iCanStream.com users will have access to all of Beatnik's interactive and audio technologies and content, including more than 120,000 music and sound effects sound effects
Noun, pl

sounds artificially produced to make a play, esp. a radio play, more realistic

sound effects nplefectos mpl sonoros

 files and a tutorial detailing how to integrate sound and music into the Web. These innovative tools will help consumers produce more inventive soundtracks for their creative video productions and Web site creations."

"iCanStream.com is a natural complement to Digital Fridge as it gives our target audience the tools and resources they need to optimize their Digital Fridge experience," said Rafe Taylor, associate project manager of Imaging, Digital Fridge. "Digital Fridge provides video enthusiasts with a video portal to display their streaming media productions. By providing direct links from The Digital Fridge to iCanStream.com, we're providing our members with a resource that gives them the most comprehensive educational resource for personal streaming media on the web today."

About Canon U.S.A.

Canon U.S.A., Inc. is an industry leader in professional and consumer imaging solutions and, through its parent company, Canon Inc., is a top patent-holder of imaging technologies. The company's comprehensive product line includes networked multifunction devices; digital and analog copiers (color and black and white); printers, scanners, image filing systems, and facsimile machines; camcorders, cameras and lenses; and semiconductor, broadcast and medical equipment. Canon employs 12,000 people at more than 30 facilities throughout North, Central and South America South America, fourth largest continent (1991 est. pop. 299,150,000), c.6,880,000 sq mi (17,819,000 sq km), the southern of the two continents of the Western Hemisphere.  and the Caribbean.

About Beatnik

Beatnik brings interactive music and sound to the Web through its combination of technology, content and community. Beatnik's solution includes a line of applications, production music, sound content and software technologies that enables the integration of interactive audio content into the Web experience, known as sonification. Beatnik develops, markets and sells its interactive audio solution to a community of creative professionals, potential licensees of its technology and consumers enabling them to build and interact with music and sound over the Web, on computers and other digital devices.

About Digital Fridge

Kensington Technology Group, a leader in technology devices, offers its Digital Fridge (SM) Web site, providing users a unique forum for sharing and storing photos and videos online. Kensington's Digital Fridge located at www.DigitalFridge.com is a free online community that allows users to post photos and videos that can be shared with friends, family, business associates - anyone with Internet access. Digital Fridge "community fridges" are organized by subject and can be viewed by anyone. Members can share images and videos with others who have similar interests. Subject areas include sports, pets, travel, family, animation, and more. Digital Fridge members can also upload photos and videos to "private fridges" which they make accessible by simply e-mailing a URL URL
 in full Uniform Resource Locator

Address of a resource on the Internet. The resource can be any type of file stored on a server, such as a Web page, a text file, a graphics file, or an application program.
 invitation to their friends and family.

About Digital Origin

Digital Origin is the leading developer of a full suite of digital video (DV) products for DV camcorder owners, with products for still capture, motion capture, non-linear editing and post-production. These products not only increase productivity and enhance existing creative processes, but also make possible new applications of digital media. Digital Origin Inc. is headquartered at 460 East Middlefield Road, Mountain View, CA 94043. Its products are available through a worldwide network of Digital Origin authorized resellers, system integrators and distributors. Digital Origin may also be reached at (650) 404-6300 or at www.digitalorigin.com.

About Media 100

Media 100 Inc. (Nasdaq:MDEA), the pioneer of Streaming Media production tools for the Internet develops software and systems that simplify the creation and delivery of video on the Internet, DVD DVD: see digital versatile disc.
DVD
 in full digital video disc or digital versatile disc

Type of optical disc. The DVD represents the second generation of compact-disc (CD) technology.
 and CD-ROM CD-ROM: see compact disc.
CD-ROM
 in full compact disc read-only memory

Type of computer storage medium that is read optically (e.g., by a laser).
. Media 100 provides the market's most comprehensive suite of streaming media solutions -- ranging from video/audio acquisition and editing to dynamic media compression, from MPEG-2 encoding to real-time transcoding - and is the only company in the world that supports all three major streaming media formats; Real Systems G2, Windows Media Microsoft's audio and video framework for Windows, which embraces playback, encoding and streaming. Windows Media Player is the digital jukebox and media player that comes with every version of Windows. , and QuickTime 4.

With recent acquisitions of industry innovators Terran Interactive and Wired, the Media 100 Companies are well positioned to dominate the streaming media marketplace. Through Terran, Media 100 now offers powerful and easy-to-use solutions that optimize and compress dynamic media via the Web, broadband network, CD-ROM and DVD. Media Cleaner Pro, Terran's flagship product A primary product of a company, which is typically why the company was founded and/or what made it well known. For example, MS-DOS, Windows and the Microsoft Office suite have been flagship products of Microsoft. CorelDRAW is a flagship product of Corel Corporation. , is recognized as the industry standard for compressing digital media. Through Wired, Inc., Media 100 provides top-of-the-line MPEG encoding MPEG encoding is the process of capturing (digitizing) or converting (re-encoding) video and/or audio to one of several MPEG video and/or audio standards (codecs) for distribution (Internet, LAN) or for archiving to optical disc (CD, DVD).  and decoding technology for Macintosh, Windows and Windows NT (Windows New Technology) A 32-bit operating system from Microsoft for Intel x86 CPUs. NT is the core technology in Windows 2000 and Windows XP (see Windows). Available in separate client and server versions, it includes built-in networking and preemptive multitasking.  platforms. These solutions - combined with Media 100's own award-winning iFinish(TM) and Media 100 family of streaming media production tools - enable a new breed of content developers to produce and deliver high-quality audio and video over the Internet.

Based in Marlboro, MA, Media 100 currently boasts over 27,000 systems installed in more than 50 countries worldwide - and provides the streaming media solutions for such dot-com leaders as ABCNews.com, Warner Brothers Warner Brothers (b. Eichelbaums) movie executives; Harry (Morris) (1881–1958), born in Krasnashiltz, Poland; Albert (1884–1967), born in Baltimore, Md.; Samuel (1887–1927), born in Baltimore, Md.  Online, Universal Studios Online and Excite@Home. Media 100's digital video systems are used in a wide array of industries for the creation of programs for broadcast and cable television, education, corporate training, animation, CD-ROM, DVD-ROM DVD-ROM: see digital versatile disc.


A read-only DVD disc used to permanently store data files. DVD-ROM discs are widely used to distribute large software applications that exceed the capacity of a CD-ROM disc.
 and streaming media for the Internet. For more information, visit www.media100.com.

Media 100 and Media Cleaner are registered trademarks of Media 100 Inc. All other products and brand names are trademarks or registered trademarks of their respective holders. Terran Interactive is a wholly owned subsidiary Wholly Owned Subsidiary

A subsidiary whose parent company owns 100% of its common stock.

Notes:
In other words, the parent company owns the company outright and there are no minority owners.
 of Media 100 Inc.
COPYRIGHT 2000 Business Wire
No portion of this article can be reproduced without the express written permission from the copyright holder.
Copyright 2000, Gale Group. All rights reserved. Gale Group is a Thomson Corporation Company.

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Publication:Business Wire
Geographic Code:1USA
Date:Apr 11, 2000
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