Canon Announces Exciting Spring Promotions for Cameras, Lenses, Binoculars and Camcorders.

Business/Technology Editors

LAKE SUCCESS, N.Y.--(BUSINESS WIRE)--April 6, 2001

Zooming in on gift ideas for Mother's Day, Father's Day, graduations and summer fun, Canon, U.S.A., Inc., a subsidiary of Canon, Inc. (NYSE: CAJ), has introduced promotional offers that provide photographers and videographers with a total shooting experience. Featured Canon products include cameras, lenses, binoculars and digital camcorders.

CAMERAS, LENSES, BINOCULARS

Canon Rebates(1): Purchase eligible cameras, lenses, or binoculars from April 1, 2001 to July 31, 2001 and save up to $350 with rebate offers. For example, the purchase of a Canon EOS-1v camera, PB-E2 Power Drive Booster and EF 400/2.8 L IS U lens, provides a rebate of $350.

Canon Free Offer(1): Canon's most powerful free offer ever combines the purchase of a Canon EOS D30 digital camera with a free 340mb Microdrive PowerPack ($437 retail value). Effective purchase dates are April 1, 2001 to June 30, 2001.

The Canon EOS D30 digital camera is the world's smallest digital single lens reflex camera (as of August 2000). Compatible with all interchangeable EF lenses, it has built-in flash with E-TTL flash control. Software bundle supports Mac and PC.

(1) Only purchases from an authorized Canon U.S.A. dealer in the

United States or Puerto Rico are valid. Offer valid for residents

of the United States and Puerto Rico only. Request form must be

accompanied by the original customer portion of the Canon U.S.A.

warranty card. Please see authorized Canon dealer for details and

restrictions.

DIGITAL CAMCORDERS

In addition to the Canon XL1 and GL1 digital camcorder promotions announced in March(2), Canon now offers valuable digital imaging promotions for the rest of its camcorder products.

Purchases must be made from an authorized Canon dealer in the United States or Puerto Rico. Coupons, with specifications on each digital camcorder promotion, are available at Canon digital video retailers or can be downloaded from the Canon website at www.canondv.com.

- Purchase the Canon Elura 2 or the Canon Optura Pi until June 30, 2001 and
receive free Digital Origin Intro DV Software package, a $149 retail value.

- Purchase any Canon digital camcorder that accepts a MultiMedia Card (MMC) for
recording digital photos until June 30, 2001 and receive a free Microtech ZiO!
MultiMedia Card Reader/Writer, a $40 retail value. Canon models include the new
Canon ZR30 MC, the new Canon ZR25 MC and the Canon Elura 2MC.

- Purchase the Canon ZR10 until April 30, 2001, or the Canon ZR20 until July
31, 2001, and receive free Digital Origin Intro DV Software package, a $149
retail value.

Canon U.S.A., Inc., a subsidiary of Canon, Inc., provides professional and consumer imaging solutions that give people the Know How to access the latest technology. The company's comprehensive product line includes networked multifunction devices; digital and analog copiers (color and black and white); printers, scanners, image filing systems, and facsimile machines; camcorders, cameras and lenses; and semiconductor, broadcast and medical equipment. Canon employs 12,000 people at more than 30 facilities throughout North, Central and South America and the Caribbean.

All referenced product names are trademarks of their respective owners.

(2) Receive Media 100's CineStream software plus a Canon BP-930 high

capacity battery pack -- combined retail value of the offer is

$619 - with the purchase of a Canon XL1. Receive Media 100's

CineStream software -- retail value of $499 - with the purchase

of a Canon GL1.