CancerCare Announces Thomas Ferguson Associates as Its First Marketing Agency of Record; Thomas Ferguson to Provide All Services Pro Bono.Business Editors/Health/Medical Writers NEW YORK--(BUSINESS WIRE)--March 23, 2004 CancerCare announced today that Thomas (language) Thomas - A language compatible with the language Dylan(TM). Thomas is NOT Dylan(TM). The first public release of a translator to Scheme by Matt Birkholz, Jim Miller, and Ron Weiss, written at Digital Equipment Corporation's Cambridge Research Laboratory runs Ferguson Associates, CommonHealth's founding professional advertising and promotion unit, will provide full pro bono Short for pro bono publico [Latin, For the public good]. The designation given to the free legal work done by an attorney for indigent clients and religious, charitable, and other nonprofit entities. services to the organization. Through the relationship, CancerCare and Thomas Ferguson Associates hope to increase CancerCare's brand awareness through a comprehensive communications plan that includes branding, marketing and advertising. Thomas Ferguson Associates (TFA TFA Teach For America TFA Thyroid Foundation of America TFA Trifluoroacetic Acid TFA Trans Fatty Acid TFA Two Factor Authentication (computer security authentication) TFA Texas Forensic Association TFA Total Fatty Acids ) made the offer in an RFP (Request For Proposal) A document that invites a vendor to submit a bid for hardware, software and/or services. It may provide a general or very detailed specification of the system. 1. (business) RFP - Request for Proposal. 2. bid for CancerCare's design needs. Michael Parisi, Senior Vice President, Management Supervisor at TFA, said the agency decided to donate to CancerCare because of its superior level of service. "CancerCare's professional oncology oncology /on·col·o·gy/ (ong-kol´ah-je) the sum of knowledge regarding tumors; the study of tumors. on·col·o·gy n. social workers are the best in their field, providing the highest-quality support to people with cancer and their families. Thomas Ferguson Associates is proud to contribute to this wonderful cause, by helping make CancerCare a household name." Thomas Ferguson Associates has been designing pro bono advertisements for CancerCare for the past three years, which have appeared in consumer publications including New York New York, state, United States New York, Middle Atlantic state of the United States. It is bordered by Vermont, Massachusetts, Connecticut, and the Atlantic Ocean (E), New Jersey and Pennsylvania (S), Lakes Erie and Ontario and the Canadian province of Magazine and medical trade journals like The New England Journal of Medicine The New England Journal of Medicine (New Engl J Med or NEJM) is an English-language peer-reviewed medical journal published by the Massachusetts Medical Society. It is one of the most popular and widely-read peer-reviewed general medical journals in the world. , broadening CancerCare's exposure. "We are very grateful for this opportunity," said Diane Blum, Executive Director of CancerCare. "As a non-profit organization A non-profit organization (abbreviated "NPO", also "non-profit" or "not-for-profit") is a legally constituted organization whose primary objective is to support or to actively engage in activities of public or private interest without any commercial or monetary profit purposes. , CancerCare would never be able to afford to hire a world-class agency like Thomas Ferguson Associates. Thanks to the generosity Generosity See also Aid, Organizational; Kindness. Abbé Constantin self-sacrificing priest; curé of Longueral. [Fr. Lit.: The Abbé Constantin, Walsh Modern, 105] Amelia takes interest in Paul. [Br. Lit. of the firm and its employees, CancerCare will be able to reach more people who need our services." Thomas Ferguson Associates will design all of the organization's external communications materials, including two newsletters, all brochures, the annual report, CancerCare fact sheets, invitations to events, fliers for workshops and support groups, and all additional external materials. The agency will also provide strategic counsel and branding expertise to help further CancerCare's marketing objectives. About CancerCare: CancerCare is dedicated to helping people face the many challenges of a cancer diagnosis. As the largest national non-profit organization of its kind, CancerCare provides free professional support services support services Psychology Non-health care-related ancillary services–eg, transportation, financial aid, support groups, homemaker services, respite services, and other services including counseling, education, financial assistance and practical help to people across the country. Since its inception in 1944, CancerCare has offered help and hope to more than two million people with cancer, their family members and friends, as well as healthcare professionals. CancerCare's services are available to people of all ages, with all types of cancer and at any stage of the disease. More information about CancerCare can be found online at www.cancercare.org or by calling 1-800-813-HOPE. About Thomas Ferguson Associates: Thomas Ferguson Associates is CommonHealth's founding professional advertising agency and a pioneer in the pharmaceutical- and healthcare-advertising industry. Established in 1974, the firm brings to healthcare clients a solid history of innovation and integrity in medical marketing strategy development. TFA delivers robust and insightful brand-building solutions that help to shape the healthcare industry -- not just react to it. An expert in developing professional brand advertising programs, TFA is a well-balanced model of strategic and creative excellence in healthcare communications. More information about Thomas Ferguson Associates can be found online at www.commonhealth.com. |
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