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Canadian Airlines Unveils New Worldwide Incentive Program for Businesses.


CALGARY, Alberta--(BUSINESS WIRE)--April 22, 1998--Canadian Airlines(TSE See Tokyo Stock Exchange.

TSE

1. See Tokyo Stock Exchange (TSE).

2. See Toronto Stock Exchange (TSE).
:CA) (Alberta Stock Exchange Alberta Stock Exchange

See Canadian Venture Exchange (CDNX).
:CA) (VSE See DOS/VSE.

VSE - Virtual Storage Extended
:CA) Canadian Airlines Canadian Airlines International Ltd. was, from 1987 until 2001, Canada's second largest airline after Air Canada, carrying more than 11.9 million passengers to over 160 destinations in 17 countries on five continents at its height in 1996.  has launched a new program called Canadian Plus Incentives which allows businesses to build loyalty and boost productivity by offering one of the most popular rewards available -- free travel.

To participate, a business buys travel points from Canadian Airlines and awards those points as an incentive to valued customers and top-performing employees. As little as $3,000 buys 100,000 Canadian Plus points.

Points can be awarded through customized reward vouchers provided by Canadian Airlines, or through custom PC software, which allows a business to transfer points directly into the recipient's Canadian Plus account.

Once recipients receive their points, they are free to redeem them for flights, hotel accommodation, car rental or for unique products and services. Recipients can even use their points to climb into the cockpit of a Canadian Airlines' flight simulator flight simulator, device providing a controlled environment in which a flight trainee can experience conditions approximating those of actual flight. A simulator generally consists of an enclosure housing a working replica of the interior of the cockpit of an  in Toronto or Vancouver.

Points can also be accumulated by purchasing additional goods and services In economics, economic output is divided into physical goods and intangible services. Consumption of goods and services is assumed to produce utility (unless the "good" is a "bad"). It is often used when referring to a Goods and Services Tax.  from any of Canadian's 70 Canadian Plus partners.

"Canadian Plus points offer our frequent flyers tremendous value and unparalleled flexibility," said Rob MacLean, Director, Marketing Programs. "Now, through Canadian Plus Incentives, companies can thank customers for their patronage and reward employees for their productivity. The choice is yours -- and theirs."

To get more information on how your business can benefit from the Canadian Plus Incentives program, please call toll-free 1-888-305-1888.

Canadian Airlines has assembled a network of global partners that include the world's leading airlines. Together with American Airlines, British Airways, Japan Airlines, and Qantas, Canadian has a unique group of alliance partners which offer customers a choice of seamless travel across the five major continents.

Together with these partners Canadian serves over 300 North American North American

named after North America.


North American blastomycosis
see North American blastomycosis.

North American cattle tick
see boophilusannulatus.
 destinations and more than 500 worldwide.

CONTACT: Canadian Airlines

Jeff Angel, 800/661-4716 or 403/294-6821

http://www.cdnair.com

or

Canadian Airlines

France Poulin, 514/364-7759

(514) 749-3580 Pager
COPYRIGHT 1998 Business Wire
No portion of this article can be reproduced without the express written permission from the copyright holder.
Copyright 1998, Gale Group. All rights reserved. Gale Group is a Thomson Corporation Company.

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Publication:Business Wire
Date:Apr 22, 1998
Words:323
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