Can China create global companies? Chinese enterprises are determined to emerge.The acquisition of IBM's personal computer division by China's Lenovo and the aborted bids for Maytag and Unocal have heralded the arrival of a new player on the global business scene--the Chinese multinational enterprise. To be sure, these highly publicized moves are not entirely new. China's TCL See Tcl/Tk. Tcl - Tool Command Language gained majority control over Thomson's TV business. Nanjing Auto acquired the remnants of the MG Rover Group MG Rover was the last British-owned mass-production car manufacturer in the British motor industry. The company was formed when BMW sold some of the original Rover Group in 2000 to the Phoenix Consortium. (the last British car maker), and auto component maker Wanxiang has acquired a number of small Midwest competitors, among many other examples. Other Chinese firms, such as telecommunications equipment maker Huawei Technologies, have been expanding briskly. To put things in perspective, Chinese investment abroad still represents a small fraction of the massive flow of foreign investment into China. Nor are Chinese companies Chinese owned companies can be defined as enterprises within mainland China, Hong Kong, Macau and the Republic of China (Taiwan):
Still, the ascendance as·cen·dance also as·cen·dence n. Ascendancy. Noun 1. ascendance - the state that exists when one person or group has power over another; "her apparent dominance of her husband was really her attempt to make him pay of Chinese firms represents a fundamental change in the global competitive landscape that once was the exclusive domain of multinationals from Europe, the United States United States, officially United States of America, republic (2005 est. pop. 295,734,000), 3,539,227 sq mi (9,166,598 sq km), North America. The United States is the world's third largest country in population and the fourth largest country in area. and Japan. In recent years, South Korean and Taiwanese companies have joined the ranks of the world's top 100 multinationals, creating a new type of multinational with different capabilities, strategies and modes of operation. Chinese multinationals will take a page from their book, but because of the institutional context and size of their domestic base, they are likely to take a different direction and present new challenges for their competitors. But are the Chinese ready for primetime? Can companies that have thrived at home with the help of a web of political connections and subsidies play on the same playing field with global enterprises that have been around for decades, sometimes centuries, and have honed their skills in brutal competition? There is no question that aspiring Chinese multinationals suffer from many weaknesses, including blurred governance and relative ignorance about global consumers. The Chinese have virtually no capability in mergers and acquisitions. They have no experience even in the simpler, domestic variety. [ILLUSTRATION OMITTED] In addition, China suffers from very weak innovation capabilities, low R & D expenditures and an educational system that rewards memorization rather than creativity. It has failed in its attempts to generate innovation by decree. I am often amused by Chinese executives who, in the course of a presentation on innovation, demand a detailed recipe of precisely how to go about innovating. However, the Chinese are taking major steps to remedy the situation. They're reforming education, encouraging the repatriation Repatriation The process of converting a foreign currency into the currency of one's own country. Notes: If you are American, converting British Pounds back to U.S. dollars is an example of repatriation. of those educated abroad and pressuring foreign investors to transfer technology. In the meantime Adv. 1. in the meantime - during the intervening time; "meanwhile I will not think about the problem"; "meantime he was attentive to his other interests"; "in the meantime the police were notified" meantime, meanwhile , they catch up on the cheap by disregarding intellectual property rights and by seeking acquisitions of those who have already learned to innovate. If successful in attempts to develop their acquisition capabilities, Chinese players will quickly gain new technologies, enhanced capabilities, and brands and reputation that in the past have taken ages to develop. If they fail, and many will, they will go back to the drawing board and develop organically over time--but not that long a time. Make no mistake about it: The Chinese are serious about catching up and are putting unprecedented resources behind this goal. Chief executives who underestimate the ability of Chinese enterprises to become viable competitors do so at their own peril. Be ready to face a new corporate species, one that often has access to cheap capital and the full range of resources of the state, one that has the cheapest human resources The fancy word for "people." The human resources department within an organization, years ago known as the "personnel department," manages the administrative aspects of the employees. on the planet, one that is willing to do business in the most forsaken for·sake tr.v. for·sook , for·sak·en , for·sak·ing, for·sakes 1. To give up (something formerly held dear); renounce: forsook liquor. 2. nations and under the most brutal regimes (e.g., Zimbabwe), and one that disregards intellectual property rights but, unlike other violators, has the capability to not only copy but also adapt and improve. Many global CEOs have not yet faced up to this new reality, let alone develop strategies for dealing with it. It is high time to do so. Oded Shenkar is a professor at Ohio State University Ohio State University, main campus at Columbus; land-grant and state supported; coeducational; chartered 1870, opened 1873 as Ohio Agricultural and Mechanical College, renamed 1878. There are also campuses at Lima, Mansfield, Marion, and Newark. and author of The Chinese Century (Wharton School Publishing Wharton School Publishing (known colloquially as WSP) is a publishing house, a division of Wharton School and Pearson Education. The imprint brings together a variety of business educators and corporate executives on a list that features works in many formats, including print, , 2004). |
|
||||||||||||||||||

Printer friendly
Cite/link
Email
Feedback
Reader Opinion