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Can Atari rise again?


The news that Atari Atari Computer was a video game manufacturer founded in 1972 in Sunnyvale, CA, by Nolan Bushnell, who named the company after a word used in the Japanese game of Go. Atari became famous for "Pong," a video game that simulated Ping-Pong on TV.  are backing away from boxed product will be welcome by anyone who has had the misfortune to play any of their recent releases. I can't be the only one who is still suffering flashbacks about the Alone in the Dark controls?

So the move to online makes sense. After all, they have nothing to lose. And who knows, with focused teams working on smaller games built round a community that still has some attachment See attach a file.  to the brand we could see some sort of return to the heady head·y  
adj. head·i·er, head·i·est
1.
a. Intoxicating or stupefying: heady liqueur.

b.
 days of the late 70s/early 80s when the Atari ruled the gaming world. Well, that's the theory anyway. As always it depends on the quality of games – brand attachment only takes you so far. Sure, older gamers – if they ignore the last few years of Atari mediocrity me·di·oc·ri·ty  
n. pl. me·di·oc·ri·ties
1. The state or quality of being mediocre.

2. Mediocre ability, achievement, or performance.

3. One that displays mediocre qualities.
 – will have nostalgic nos·tal·gi·a  
n.
1. A bittersweet longing for things, persons, or situations of the past.

2. The condition of being homesick; homesickness.
 memories of Pitfall and the rest. But does Atari still mean anything to today's gamers?
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Author:guardian.co.uk
Publication:guardian.co.uk
Date:Sep 18, 2008
Words:159
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