Can American Businesses Compete Effectively In Asia?

WEST HAVEN, CT--(BUSINESS WIRE)-- May 3, 1999--

Dr. George T. Haley will discuss business competition in Asia at the Barnes & Noble Bookstore (470 Universal Drive North, North Haven, CT 06473) on Saturday, May 15, 3:00 pm.

Haley will also sign copies of his new book "New Asian Emperors: The Overseas Chinese, their Strategies and Competitive Advantages" Butterworth-Heinemann (ISBN-0750641304). For information, contact Patrick Furness, Barnes & Noble #1897, Tel:[phone].

In "New Asian Emperors", Dr. Haley covers:

1.) Cultural/civilizational differences between Eastern and Western business practices;

2.) Core competencies of Overseas Chinese management;

3.) Competitive advantages and disadvantages of Asian companies relative to Western multinationals;

4.) Implications for the future of Overseas Chinese and Western companies.

The book combines scholarship and the author's business experiences with some of the most influential and reclusive Overseas Chinese patriarchs -- representing famous companies, such as Acer, and equally influential companies known within Asian networks, such as Wuthelam.

Endorsements from prominent scholars and businessmen include:

Philip Kotler, SC Johnson & Son Distinguished Professor of International Business, Northwestern University: "This book is must reading for any business that wants to succeed in Asia."

Ho Kwon Ping, President, Wah Chang Group & Chairman, Singapore Institute of Management: "This book is very timely as it examines in a serious but readable manner both the strengths and weaknesses of the Overseas Chinese business community."

Ingo Walter, Charles Simon Professor of Applied Financial Economics, NYU, Sydney Homer Director, NYU Salomon Center, & Swiss Bank Corp. Professor of International Management, INSEAD: "This book provides a thoroughly authoritative and balanced assessment of the Overseas Chinese in terms of their roots, the role of family structures, management practices, and approaches to dealing with Overseas Chinese business groups...."

Bruce W. Stening, Executive Director, Australia Asia Management Centre, Australian National University: "This book should be core reading for anyone doing business in Asia..."

INTERVIEW CONTACT: George T. Haley (Ph.D., University of Texas, Austin) Associate Professor/Director, Marketing & International Business Programs, University of New Haven, has lived and worked in the USA, Mexico, Singapore, Australia, Vietnam, India and Thailand. This summer he will teach Business in the Pacific Rim at Harvard University (Economics).

Address:

School of Business, University of New Haven,

300 Orange Avenue

West Haven, CT 06516

Tel: [phone]

Fax: [phone]

E-mail: [e-mail]

SOURCE: DigitalWork ( http://www.digitalwork.com )

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