Campbell Announces New Organization Structure for North American Business Units; Mark Sarvary is Named President of Campbell North America.Business Editors CAMDEN Camden, borough, Greater London, England Camden, inner borough (1991 pop. 170,500) of Greater London, SE England. Within the borough, residential Hampstead is popular with writers and artists. , N.J.--(BUSINESS WIRE)--Feb. 12, 2004 Campbell Soup Company Campbell Soup Company (NYSE: CPB) (also known as Campbell's) is a well-known American producer of canned soups and related products. Campbell's products are sold in 120 countries around the world. It is headquartered in Camden, New Jersey. (NYSE NYSE See: New York Stock Exchange :CPB CPB see cardiopulmonary bypass. CPB Cardiopulmonary bypass. See Port-Access cardiopulmonary bypass. ) today announced a new organization structure for its North American North American named after North America. North American blastomycosis see North American blastomycosis. North American cattle tick see boophilusannulatus. business to enhance its marketplace momentum. The alignment is designed to improve speed to market, better leverage resources and increase efficiency. The new division, Campbell North America North America, third largest continent (1990 est. pop. 365,000,000), c.9,400,000 sq mi (24,346,000 sq km), the northern of the two continents of the Western Hemisphere. , had sales of approximately $5 billion last fiscal year and is comprised of the following business units: -- U.S. Soup, Sauces and Beverages, which includes U.S. soup, sauces, beverages and prepared foods -- Campbell Away From Home, and Canada, Mexico and Latin America Latin America, the Spanish-speaking, Portuguese-speaking, and French-speaking countries (except Canada) of North America, South America, Central America, and the West Indies. -- Pepperidge Farm Pepperidge Farm was founded in 1937 by Margaret Rudkin, who named the brand for a property her family owned in Connecticut (which itself was named for the pepperidge tree, Nyssa sylvatica). In 1961, the company was purchased by Campbell's. -- Godiva Worldwide Mark Sarvary, who is being appointed Executive Vice President and President--Campbell North America, will lead the new division. Sarvary will report to Campbell's President and Chief Executive Officer, Douglas R. Conant. Sarvary, 44, joined Campbell in 2002 as President of Pepperidge Farm. Under his leadership, Pepperidge Farm has continued to deliver solid growth. Sarvary, a former senior executive at Nestle USA, was Chief Executive Officer of J. Crew Group, Inc. from 1999 to 2002. Sarvary will be responsible for all North American operations North American operation Surgical oncology Radical surgery of a 'frozen pelvis', consisting of radical en bloc resection of the uterus and urinary bladder. See 'Frozen pelvis.'. Cf 'All-American' and 'South American' operations. and for Godiva Worldwide. The presidents of the four business units will report to Sarvary. A description of the units and their leadership follows: -- U.S. Soup, Sauces and Beverages: This new business unit will include the U.S. soup, sauces and beverages businesses, and it will be responsible for Campbell's U.S. supply chain, research and development, and sales organizations. The new unit had sales of approximately $3 billion last fiscal year and includes such leading brands as Campbell's condensed con·dense v. con·densed, con·dens·ing, con·dens·es v.tr. 1. To reduce the volume or compass of. 2. To make more concise; abridge or shorten. 3. Physics a. soups, Campbell's Chunky, Select, and Soup at Hand ready-to-serve soups, and Swanson broths. It also includes V8 beverages, Pace Mexican sauces, Prego pasta sauces, and Franco American pasta and gravies. Larry McWilliams Larry McWilliams (born February 10, 1954 in Wichita, Kansas), is a former professional baseball player who pitched in the Major Leagues from 1978-1990. He was drafted by the Atlanta Braves in the 1st round (6th pick) of the 1974 amateur draft. is being appointed President--U.S. Soup, Sauces and Beverages. McWilliams, 47, joined Campbell in February 2001 as Chief Customer Officer. In August 2002 he was named President of North America Soup, Campbell's largest business. Under his leadership, Campbell has strengthened its U.S. soup franchise through investments in quality, consumer marketing, and new products and packaging, including Campbell's Soup At Hand, the highly successful single-serve, microwavable soup. McWilliams joined Campbell from the Coca-Cola Company where he was General Manager of the $1.3 billion Minute Maid Minute Maid is a product line of beverages, usually associated with orange juice, but now extends to soft drinks of many kinds, including Hi-C. Minute Maid was the first company to market orange juice concentrate, allowing it to be distributed nationwide and served division. -- Away From Home and Canada, Mexico and Latin America: This new unit includes Campbell's U.S. foodservice U.S. Foodservice is one of the largest broadline foodservice distributor in the United States. The company distributes food and related products to over 250,000 customers, including restaurants, healthcare facilities, lodging establishments, cafeterias, schools and colleges. U.S. business as well as Campbell's businesses in Canada, Mexico and Latin America. Archie van Beuren is being appointed President--Away From Home and Canada, Mexico and Latin America. Since 1998, van Beuren, 46, has been President of Godiva Chocolatier choc·o·la·tier n. 1. One who makes or sells chocolate. 2. A place where chocolate is made or sold. [French, from chocolat, chocolate, from Spanish chocolate . He joined Campbell in 1983 and has held several marketing and management positions, including General Manager of Campbell's operations in the U.K. -- Pepperidge Farm: Pepperidge Farm is the market leader in premium bread, cookies and crackers in the U.S. Its leading brands include Goldfish crackers, Pepperidge Farm cookies and Farmhouse breads. Jay Gould, 44, Chief Marketing Officer of Pepperidge Farm, is being appointed President of Pepperidge pepperidge: see black gum. Farm, succeeding Sarvary. Gould joined Campbell in December 2002 from the Coca-Cola Company, where he was most recently Vice President--Portfolio Development and Innovation, Global Marketing Division. -- Godiva: Godiva is one of the most recognized luxury brands in the world. Jim Goldman is being appointed President of Godiva Chocolatier. Goldman, 45, came to Campbell in 2001 as President of North America Sauces and Beverages. Under his leadership, Campbell has strengthened businesses such as V8 vegetable juices and Pace Mexican sauces. Goldman joined Campbell from Nabisco where he was President of the Lifesavers Candy Company. All appointments are effective March 15, 2004. Commenting on the new North American organization structure, Conant said, "We have made important progress during the past three years, but there is much more that we can do. We must be more agile, improve the speed of our decisions and have more integrated planning In amphibious operations, the planning accomplished by commanders and staffs of corresponding echelons from parallel chains of command within the amphibious task force. See also amphibious operation; amphibious task force. and execution. We are determined to meet the needs of our consumers and customers faster, better and more completely than the competition." "This is especially true in our U.S. soup, sauces and beverages businesses. We have significantly strengthened the key brands in this portfolio through focus and innovation. To improve our organization agility and execution, we will more effectively integrate resources from functional areas such as supply chain, research and development, and sales. This new structure should make Campbell more competitive and more responsive to our customers and consumers." Commenting on Sarvary's appointment, Conant continued, "Mark Sarvary is a talented executive who is adept at managing large and complex consumer businesses with a focus on breakthrough thinking and innovation. He has clearly demonstrated his ability to contribute to Campbell's transformation. In this new role, he will provide more operational focus on our biggest businesses and enable me and our corporate functional leaders to focus more attention on driving our strategic agenda. I am confident that Mark, working closely with the presidents of our North American business units and our corporate executive team, will help Campbell continue to build momentum in the marketplace." Forward-Looking Statements This release contains "forward-looking statements" which reflect the company's current expectations about its future plans and performance. These forward-looking statements rely on a number of assumptions and estimates which could be inaccurate and which are subject to risks and uncertainties. Actual results could vary materially from those anticipated or expressed in any forward-looking statement made by the company. Please refer to the company's most recent Form 10-K Form 10-K A report required by the SEC from exchange-listed companies that provides for annual disclosure of certain financial information. Form 10-K See 10-K. and subsequent filings for a further discussion of these risks and uncertainties. The company disclaims any obligation or intent to update the forward-looking statements in order to reflect events or circumstances after the date of this release. About Campbell Soup Company Campbell Soup Company is a global manufacturer and marketer of high quality soup, sauce, beverage, biscuit, confectionery and prepared food products. The Company is 134 years old, with nearly $7 billion in annual sales and a portfolio of more than 20 market-leading brands. For more information on the company, visit Campbell's website on the Internet at www.campbellsoup.com. |
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