Calm Baby, Inc. Launches Fun Baby Video at 2005 American International Toy Fair.

SANTA CLARITA, Calif. -- Fun Baby, Which is Part of the Calm Baby Infant/Toddler Series, Focuses on Enhancing a Child's Emotional Quotient (EQ)

Calm Baby(R), Inc. announced today the launch of Fun Baby(TM), the second in its series of videos for infants and toddlers at the American International Toy Fair in New York City beginning on Sunday, February 20th, at the Javits Convention Center, booth #3081. Fun Baby emphasizes the company's focus of its infant/toddler series, which is to enhance a child's emotional quotient (EQ).

"Research shows that EQ matters more for a child's success and happiness than IQ and the first opportunities to shape emotional intelligence are in the earliest years," stated Laureen Mgrdichian, mom and co-founder of Calm Baby. "Additionally, EQ can be learned, so our goal with Fun Baby was to bring out more of the child's playful and happy state by demonstrating positive emotions with and between the puppets. You will notice our videos grow with the child. In our first video, Calm Baby, we focused on soothing the viewer, whereas the emphasis with Fun Baby is to help the child identify with some of his/her primary and positive emotions," added Mgrdichian.

Fun Baby is overflowing with child-engaging toys, puppets and nature scenes that are accompanied by sounds of lively classical music and nursery songs. The video is comprised of 12 classical music and nursery songs that have been originally arranged including "Oh, Mister Sun"; "If You're Happy and You Know It"; and "Pop! Goes the Weasel," to name a few. All songs are accompanied by visuals such as close-ups of water toys with smiley faces, puppets, and nature scenes that include clouds, sun, trees, flowers, and waterfalls. Throughout the video, five interludes introduce the viewer to a friendly yellow duck puppet who proceeds to go through the stages of setting up on the beach to sun bathe. All of this is meant to enthusiastically engage the viewer and bring about a feeling of cheerfulness, happiness and delight.

The benefits to children who watch Fun Baby are that the video will (1) help enhance a child's emotional well-being, since the audio and video combination work together to bring about a positive and cheerful reaction, and (2) stimulate the mind due to the use of classical music and nursery rhymes and brightly colored objects.

The company's first video, Calm Baby, is a multiple award-winner including Parenting magazine's "2002 Videos of the Year Awards," iParenting Media's "2003 Great Holiday Product Awards," and The National Parenting Center's "2004 Seal of Approval." Calm Baby emphasized the use of water in both the audio and video portion, since water is known to have a natural relaxing and calming effect on children and adults. Fun Baby is meant to build on the defining attributes of Calm Baby by including some of the elements of water in order to soothe the viewer, but also establish a feeling of delight and contentment by incorporating lighter, more upbeat scenes and music. As with Calm Baby, each Fun Baby VHS or DVD includes an audio CD of the program with additional tracks of nursery rhymes.

Calm Baby, Inc. was formed in 2001 by two moms -- one, the mother of triplets and the other, the mother of three -- whose goal is to provide products that enhance a child's emotional well-being, nurture their intellect and promote quality characteristics. For more information about the Fun Baby and Calm Baby videos or for purchasing information, call toll free at (800) 762-CALM (2256) or visit the web site at www.calmbaby.tv.