Calling All Steak Lovers: Arby's Introduces Market Fresh Sirloin Steakhouse Wrap and Sirloin Cheesesteak Sandwich.

FT. LAUDERDALE, Fla. -- Steak lovers looking for the ultimate mouth watering sirloin steak sandwich or wrap can head straight to Arby's(R) for the Market Fresh(R) Sirloin Steakhouse Wrap and Sirloin Cheesesteak Sandwich.

"Our goal is to continue the Arby's tradition of providing our customers with what they want - fresh, different, higher quality menu items, served from the convenience of a drive-thru," said Doug Benham, president and CEO of Arby's, LLC. "Both of these innovative steak products are unique and delicious - exactly what our customers expect from us."

The Sirloin Steakhouse Wrap features top quality, tender sirloin steak topped with crispy onion, melted cheddar cheese, lettuce and tomatoes and creamy steakhouse sauce served on a soft tortilla wrap. For sandwich lovers, the Sirloin Cheesesteak Sandwich includes sliced sirloin steak topped with melted cheese, peppers and onions, and creamy peppercorn sauce, served warm on a toasted baguette.

The Sirloin Steakhouse Wrap and Sirloin Cheesesteak Sandwich are available for a limited time and are part of Arby's Market Fresh(R) menu line-up, which includes a selection of sandwiches, wraps and salads.

First introduced in May 2001, the Market Fresh menu complements Arby's slow-roasted, freshly sliced roast beef. Arby's Beef 'n Cheddar, curly fries and Jamocha Shakes have been favorites for more than 40 years.

Arby's will support the introduction of the Sirloin Steakhouse Wrap and Sirloin Cheesesteak Sandwich through in-store promotion as well as through new "I'm Thinking Arby's(TM)" television and radio spots. In addition, during the month of July, guests will have the opportunity to win a trip to Richard Petty Driving Experience, a Nextel Cup Race, including tickets to the race or Georgia-Pacific/Petty #45 team merchandise when purchasing an Arby's value-sized combo. No purchase necessary to enter. Arby's and Georgia-Pacific Corporation are official sponsors of the promotion.

About Arby's Restaurant Group

Founded in 1964, Arby's quick service restaurants specialize in offering slow roasted and freshly sliced roast beef sandwiches as well as its Market Fresh deli-style sandwiches, wraps and salads with the convenience of a drive-thru. Arby's offers its guests a unique, better tasting alternative to traditional fast food with its one-of-a-kind menu items including the Beef 'n Cheddar, Curly Fries and Jamocha shakes. The Fort Lauderdale-based company includes more than 3,450 franchised and company-owned restaurants in 48 states and four countries. Arby's also owns and operates the Pasta Connection(R) and T.J. Cinnamons(R) brands and is a subsidiary of Triarc Companies, Inc. (NYSE: TRY, TRYB). To learn more about Arby's unique tastes and franchising opportunities, please visit www.arbys.com.