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California Unveils Click It or Ticket Seat Belt Campaign; Renewed Effort Includes Increased Education and Enforcement of Seat Belt Laws.


SAN DIEGO San Diego (săn dēā`gō), city (1990 pop. 1,110,549), seat of San Diego co., S Calif., on San Diego Bay; inc. 1850. San Diego includes the unincorporated communities of La Jolla and Spring Valley. Coronado is across the bay.  -- Together with state and local officials, National Highway Traffic Safety Administration The National Highway Traffic Safety Administration (NHTSA, often pronounced "nit-suh") is an agency of the Executive Branch of the U.S. Government, part of the Department of Transportation.  Administrator Jeffrey W. Runge, M.D., and California Highway Patrol Deputy Commissioner Joe Farrow farrow

see farrowing.
 today kicked off Click It Or Ticket -- California's new seat belt campaign designed to save lives and prevent injuries.

The campaign kickoff to increase seat belt use in California, currently 90.4 percent, will be followed by a $3.3 million statewide media blitz beginning May 9 and running through June 5. Throughout the campaign, the California Highway Patrol and law enforcement officers across the state will focus on seat belt enforcement. The campaign is held in connection with the ABC ABC
 in full American Broadcasting Co.

Major U.S. television network. It began when the expanding national radio network NBC split into the separate Red and Blue networks in 1928.
 Buckle Up America campaign being held nationally.

"We applaud the California Highway Patrol and local law enforcement agencies A law enforcement agency (LEA) is a term used to describe any agency which enforces the law. This may be a local or state police, federal agencies such as the Federal Bureau of Investigation (FBI) or the Drug Enforcement Administration (DEA).  throughout the state for joining us in this important effort," Dr. Runge said. "Strong laws and high visibility enforcement are proven ways to increase safety belt use. So today we remind people to click it -- or expect a ticket."

The announcement was made during a 10 a.m. press conference today at the 2005 Office of Traffic Safety Summit at the Hyatt Manchester Grand Hotel, San Diego. Themed Changing People, Saving Lives, the Summit is attended by more than 650 state and national traffic safety advocates and stakeholders. Flanking Dr. Runge at the event was San Diego Police Chief William Lansdowne, Office of Traffic Safety Director Christopher J. Murphy, Caltrans District 4 Deputy Director Joe Hull, and victims advocate, Lynne Goodwin.

CHP CHP Chapter
CHP Combined Heat and Power
CHP California Highway Patrol
CHP Cumhuriyet Halk Partisi (Turkish: Republican People's Party)
CHP Chemical Hygiene Plan (OSHA)
CHP Community Health Plan
 Deputy Commissioner Farrow, long an advocate of increased education on the effectiveness of seat belt safety, said that the patrol is deeply committed toward raising seat belt use in California. "The simplest and most effective action a motor vehicle driver or occupant can do to save their life is to spend two seconds and buckle a seat belt."

The California Office of Traffic Safety recently awarded more than $4.8 million to 250 local law enforcement agencies to pay for officer overtime associated with seat belt enforcement.

Dr. Runge credited several state departments and organizations for their substantive involvement with the high-visibility Click It or Ticket enforcement mobilizations. Among them: the California Highway Patrol, Office of Traffic Safety, California Department of Transportation The California Department of Transportation (Caltrans) is a government agency in the U.S. state of California. Its mission is to improve mobility across the state. It manages the state highway system and is actively involved with public transportation systems in California. , Department of Motor Vehicles In the United States of America, Department of Motor Vehicles (or DMV) is a commonly used name of the government agency of a U.S. state which administers the registration of automobiles (e.g., by issuing license plates), and/or the licensing of drivers (e.g. , and the California Police Chiefs Association.
COPYRIGHT 2005 Business Wire
No portion of this article can be reproduced without the express written permission from the copyright holder.
Copyright 2005, Gale Group. All rights reserved. Gale Group is a Thomson Corporation Company.

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Publication:Business Wire
Date:May 4, 2005
Words:380
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