California Micro Devices Expands Efforts and Builds on its 20+ Years of Distribution through Semi Dice.MILPITAS and LOS ALAMITOS Los Alamitos (lôs ăləmē`təs, lŏs), city (1990 pop. 11,676), Orange co., NE of Long Beach, S Calif., in a suburban area; inc. 1960. Los Alamitos Racetrack and U.S. military installations are nearby. , Calif.--(BUSINESS WIRE)-- May 4, 1999-- Technical Marketing Team From California Micro Devices Provides Semi Dice With Additional Resources to Forge Further Market Penetration Noun 1. market penetration - the extent to which a product is recognized and bought by customers in a particular market penetration - the act of entering into or through something; "the penetration of upper management by women" for Its Passive Chip Products In a recent effort to expand its market presence for passive chip products (see press release dated September 23, 1998), California Micro Devices has strengthened its distribution relationship with Semi Dice Inc. (Semi Dice) to include technical and marketing support. Building upon the 20+ years of distribution service provided by Semi Dice to date, California Micro Devices has added a provision to their relationship that provides technical marketing resources to Semi Dice. A benefit uncommon between most principals and their distributors, these resources will include technical and marketing personnel available for on-site technical training, joint customer development, and field sales assistance, along with tools provided by California Micro Devices to accelerate the development and design-in process for its passive chip products. "Semi Dice has invested 23 years in developing a strong relationship with its customers for passive chip products. These customers depend on our knowledge and experience to supply products that meet and beat their time, cost, and performance demands. Technical marketing resources provided by California Micro Devices adds further value to this existing relationship and will serve to develop more opportunities in the high performance systems market," said Mitch Myers, President and Chief Operations Officer for Semi Dice. "Our strengthened relationship with Semi Dice is key as California Micro Devices expands its efforts to market passive chip products and gain further market share. This joint effort serves to forge additional penetration into the high performance systems market and is definitely a winning arrangement for both Semi Dice and California Micro Devices," said Frank Ellis Frank Ellis can refer to:
California Micro Devices has supplied passive chip products to the military market since 1980. In 1991, the Company began selling these products within the commercial marketplace. Currently recognized as the leading manufacturer of high performance IPDs (Integrated Passive Devices), California Micro Devices manufactures and markets its line of passive chip products through Semi Dice. These products include a complete line of resistor resistor, two-terminal electric circuit component that offers opposition to an electric current. Resistors are normally designed and operated so that, with varying levels of current, variations of their resistance values are negligible (see resistance). networks, chip capacitors, and spiral inductor inductor, electric device consisting of one or more turns of wire and typically having two terminals. An inductor is usually connected into a circuit in order to raise the inductance to a desired value. chips for high performance systems such as cellular phones, video amplifiers Video amplifier A low-pass amplifier having a bandwidth in the range from 2 to 100 MHz. Typical applications are in television receivers, cathode-ray-tube computer terminals, and pulse amplifiers. , heart pacemakers Pacemakers Definition A pacemaker is a surgically-implanted electronic device that regulates a slow or erratic heartbeat. Purpose Pacemakers are implanted to regulate irregular contractions of the heart (arrhythmia). , and medical imaging systems. California Micro Devices (CAMD CAMD Center for Advanced Microstructures and Devices CAMD Clean Air Markets Division (US EPA) CAMD Computer-Assisted Molecular Design CAMD Chemical Agent and Munitions Disposal CAMD Carl Asmis Memorial Dressage Association ), headquartered in Milpitas, California Milpitas (IPA pronunciation: mɪlpitʌs; inhabitants are called 'Milpitans') is a city in Santa Clara County, California. It is located with San Jose to its south and Fremont to its north, at the eastern end of Highway 237 and generally between Interstate freeways 680 and , designs, manufactures and markets integrated thin film, silicon-based termination and filtering components and active electronic circuitry. Built in ISO (1) See ISO speed. (2) (International Organization for Standardization, Geneva, Switzerland, www.iso.ch) An organization that sets international standards, founded in 1946. The U.S. member body is ANSI. 9000 registered quality system environments, CAMD's products target the requirements of computer, networking, and communication-based customers for smaller, high density devices that operate at high frequencies with superior performance and functionality. For more information on CAMD, visit http://www.calmicro.com. Semi Dice, a leading distributor of die products, has served the die and substrate component requirements of microelectronics circuit manufacturers since 1976. Users of die and substrate products can obtain more information on the entire Semi Dice line card by calling direct at 1-800-345-6633. |
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