California Dental Health Plan to change name to PacifiCare Dental on Jan. 1, 1997.TUSTIN, Calif.--(BUSINESS WIRE)--Dec. 16, 1996-- Expansion Plans to Pacific Northwest Announced California Dental Health Plan (CDHP CDHP Consumer-Directed Health Plan CDHP Computational Diffie Hellman Problem ), the managed dental and vision care subsidiary of PacifiCare Health Systems PacifiCare Health Systems (former NYSE: PHS) was a Fortune 500 healthcare company based in Cypress, California. It was acquired by UnitedHealth Group (NYSE: UNH) in late 2005, which continues to market health plans under the PacifiCare name. (NASDAQ NASDAQ in full National Association of Securities Dealers Automated Quotations U.S. market for over-the-counter securities. Established in 1971 by the National Association of Securities Dealers (NASD), NASDAQ is an automated quotation system that reports on :PHSYA/PHSYB) will be renamed PacifiCare Dental effective Jan. 1, 1997. "PacifiCare's name is one of the most prestigious and recognizable names in health care," said Brian McGuire Brian McGuire (December 13, 1945 in East Melbourne – August 29, 1977 at Brands Hatch, UK) was a racing driver from Australia. He travelled over to the UK from Australia with another hopeful young driver, Alan Jones, but did not enjoy his countryman's success. , vice president of sales and marketing for PacifiCare Dental. "The new name will substantially improve our recognition and image with our members as well as with brokers, employers and providers. "Since being acquired by PacifiCare three years ago, we have worked hard to incorporate PacifiCare's standards of quality into our provider network, our customer service, and our sales programs. It is proof of that success as well as a commitment to our future growth that we are adopting the PacifiCare name at this time." Founded in 1972, California Dental Health Plan was acquired by PacifiCare in 1993. With more than 850,000 members, PacifiCare Dental is now the largest managed dental plan in the state of California. With the pending acquisition of FHP fhp or f.hp. abbr. friction horsepower and its dental operation, another 780,000 members will be added to PacifiCare Dental's enrollment throughout the Western Region, making it one of the largest dental plans in the nation. The name change is part of an overall branding strategy followed by PacifiCare Health Systems. "We want to strengthen and clarify our identity in the markets we serve," said PHS (Personal Handyphone System) A TDMA-based cellular phone system introduced in Japan in mid-1995. Operating in the 1880-1930 MHz band, PHS uses microcells that cover an area only 100 to 500 meters in diameter, resulting in lower equipment costs but requiring more base Chief Operating Officer Chief Operating Officer (COO) The officer of a firm responsible for day-to-day management, usually the president or an executive vice-president. Jeff Folick. "This name change will make it easier to sell our dental products in all the markets in which we operate." Along with the name change came the announcement that PacifiCare Dental plans to expand its operations into Washington and Oregon in early 1997, followed by expansion into Texas later in 1997. These new markets will be sold and marketed through existing PacifiCare employees in each territory, with temporary licensing being handled through the affiliated plans. In addition to this geographic expansion, the company is also launching two new products, Preferred Dental PPO PPO abbr. preferred provider organization PPO Managed care Preferred provider organization, see there Infectious disease Pleuropneumonia-like organism, see there , a new dental preferred provider organization pre·ferred provider organization n. Abbr. PPO A medical insurance plan in which members receive more coverage if they choose health care providers approved by or affiliated with the plan. (PPO), and PacifiCare Vision in the spring of 1997. The name change will be implemented with no disruption of services for existing members. Members will receive new membership cards upon renewal. PacifiCare Dental is the name under which all managed care dental plans will operate; PacifiCare Dental Administrators will be the name for the indemnity products such as fee-for-service plans and PPO plans. The CDHP name will continue to be used for business through some other companies which represent about 5 percent of total dental membership. PacifiCare Dental and PacifiCare Vision offer dental and vision care products to large groups, small groups and individuals throughout the state of California, serving commercial as well as Medicare market segments. For more information, contact PacifiCare Dental at 800/622-6388. PacifiCare Health Systems Inc. is one of the nation's leading managed health care services companies. Primary operations include managed care products for employer groups, and Medicare and Medicaid Medicare and Medicaid U.S. government programs in effect since 1966. Medicare covers most people 65 or older and those with long-term disabilities. Part A, a hospital insurance plan, also pays for home health visits and hospice care. beneficiaries in California, Florida, Oklahoma, Oregon, Texas and Washington serving more than two million members. Other specialty managed care operations include life and health insurance, behavioral health services, dental and vision services Medicare risk management services. CONTACT: PacifiCare Health Systems Ben Singer, 714/229-2825 or Scott Marketing Brenna Harrington/Joy Scott 818/782-1323 |
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