Calico Technology Selects FirstFloor Software For Web-Based Marketing Encyclopedia; Leading Provider of Technology Enabled Buying and Selling Solutions To License FirstFloor's Corporate Document Push Technology.CHICAGO--(BUSINESS WIRE)--April 22, 1997--First Floor, Inc. and Calico Technology today announced an agreement to integrate FirstFloor's Smart Delivery(tm) in the next release of Concinity, Calico's award winning ecommerce and interactive selling system. The resulting solution enhances the interactive buying and selling of complex products and services by including an on-line marketing encyclopedia encyclopedia, compendium of knowledge, either general (attempting to cover all fields) or specialized (aiming to be comprehensive in a particular field). Encyclopedias and Other Reference Books . "FirstFloor products deliver up-to-date business documents and web pages to target users," said Robert R. Payne, president and CEO (1) (Chief Executive Officer) The highest individual in command of an organization. Typically the president of the company, the CEO reports to the Chairman of the Board. of Calico Technology. "FirstFloor has established products with extensive API's and an Application Developer's Kit that allowed Calico maximum flexibility to create innovative solutions that will set us apart in the marketplace. Competing solutions didn't offer the level of integration and flexibility that Calico needed." Calico's offerings allow sales organizations, customers and end users to analyze requirements, access marketing data, configure solutions, develop quotations, generate proposals and place orders using the Internet, intranets, laptop computers, and CD-ROMS. The addition of FirstFloor's technology provides Calico's customers with organized and targeted document delivery, such as price lists and product information. Since FirstFloor's products support any file type, there's no need to re-author documents for the Web -- a critical requirement in today's corporate environments. "Our licensing agreement with Calico marks the growing adoption of FirstFloor's technology by leading client/server software developers," said Judith Hamilton, president and CEO of FirstFloor Software. "Together, Calico and FirstFloor will arm organizations with a powerful web-based marketing encyclopedia and sales configuration system." About FirstFloor Software FirstFloor, headquartered in Mountain View, California For the census-designated place, see Mountain View, Contra Costa County, California. For other places called "Mountain View", see . Mountain View is a city in Santa Clara County, in the U.S. state of California. The city gets its name from the views of the Santa Cruz Mountains. , is a premier supplier of web-based document delivery technologies and products for application developers. Utilizing the company's innovative technologies-targeted notification and off-line viewing, FirstFloor products enable the delivery of up-to-date documents and web pages so users have only the information they need, when they need it. FirstFloor's licensing agreements with America Online See AOL. , IBM (International Business Machines Corporation, Armonk, NY, www.ibm.com) The world's largest computer company. IBM's product lines include the S/390 mainframes (zSeries), AS/400 midrange business systems (iSeries), RS/6000 workstations and servers (pSeries), Intel-based servers (xSeries) , Microsoft, Netscape Communications Corporation (company) Netscape Communications Corporation - (Formlerly "Mosaic Communications Corporation", MCC) A company set up in April 1994 by Dr. James H. Clark and Marc Andreessen <marca@netcom. , Sun Microsystems Sun Microsystems, Inc. (NASDAQ: JAVA[3]) is an American vendor of computers, computer components, computer software, and information-technology services, founded on 24 February 1982. , and Verity ver·i·ty n. pl. ver·i·ties 1. The quality or condition of being true, factual, or real. 2. Something, such as a statement, principle, or belief, that is true, especially an enduring truth: have placed the company's technology and products into the hands of millions of enterprise users. FirstFloor, founded in October of 1992, is a privately held company privately held company A firm whose shares are held within a relatively small circle of owners and are not traded publicly. . About Calico Technology Calico Technology is a leading provider of electronic business solutions that enable interactive buying and selling of complex products and services. Calico develops and markets Concinity, software which is designed to allow sales organizations, customers and end users to analyze requirements, access marketing data, configure solutions, develop quotations, generate proposals and place orders using the Internet, intranets, laptop computers, and CD ROMS CD ROM Compact Disk Read Only Memory . Concinity allows Calico's customers to achieve increased sales rep efficiency, expand channels of distribution, reduce costs, and increase customer satisfaction. -0- FirstFloor, FirstFloor Smart Delivery, and the FirstFloor logo are trademarks of First Floor, Inc. Other brands and products mentioned here are trademarks of their respective holders. CONTACT: Calico Technology Michalene Adams, 408/975-7449 email: madams@calicotech.com or FirstFloor Software Mark Bonacorso, 415/254-5128 email: markb@firstfloor.com |
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