Cahners MANUFACTURING MARKETPLACE partners with Internet catalog software firm.NEWTON, Mass.--(BUSINESS WIRE)--Jan. 7, 1996--Cahners MANUFACTURING MARKETPLACE, the most comprehensive Internet-based resource for manufacturing professionals, today announced a strategic partnership with Waypoint way·point n. A point between major points on a route, as along a track. Software Corporation, developer of powerful, Internet catalog catalog, descriptive list, on cards or in a book, of the contents of a library. Assurbanipal's library at Nineveh was cataloged on shelves of slate. The first known subject catalog was compiled by Callimachus at the Alexandrian Library in the 3d cent. B.C. creation and navigation tools for the industrial marketplace. This alliance makes MANUFACTURING MARKETPLACE (http:\www.manufacturing.net) the first mega-site to offer its members and advertisers the ability to create, manage and navigate complete, sophisticated industrial catalogs over the Internet. "MANUFACTURING MARKETPLACE is committed to continually adding functionality and providing manufacturing professionals with necessary efficient, cost-effective tools to do their jobs," said Michael Cole Michael Sean Coulthard (born December 8, 1968 in Syracuse, New York) better known by his stage name Michael Cole, is the current play-by-play announcer for World Wrestling Entertainment's Friday Night SmackDown!. , the newly-appointed Executive Vice President for Cahners Electronic Media. "After surveying the limited universe of business-to-business catalog developers, we determined that most catalog-development tools were designed for relatively unsophisticated consumer applications. Waypoint's solution, on the other hand, recognizes and fills the unique and complex needs of industrial product specifiers." Unlike any other catalog tool, Waypoint's software tools enable rapid development of business-to-business catalogs for the Internet and rapid retrieval of critical and complex product information for professionals in the manufacturing industry. Waypoint offers software solutions that address the needs of the industrial marketplace by providing tools for importing information from existing legacy systems, personalization Custom tailoring information to the individual. On the Web, personalization means returning a page that has been customized for the user, taking into consideration that person's habits and preferences. of catalog views, parametric searching, and custom configurations. All of these tools will benefit companies in the computer, electronics, mechanical and instrumentation fields by providing the navigation tools to retrieve manufacturers' product information from online catalogs Similar to an online library or databases in the information storage respect, ‘’’online catalogs’’’ allow potential customers to browse a company’s items for sale from a different location using the internet. . "The combination of Waypoint's sophisticated software and the millions of product specifiers that only Cahners' MANUFACTURING MARKETPLACE can attract is extremely compelling to businesses," said Greg Erman, president and chief executive officer of Waypoint Software Corporation. "Through this partnership, MANUFACTURING MARKETPLACE is now the only mega-site on the Internet where manufacturers can create, manage and host their own complete, configurable catalogs, not just 'spec' pages. The Waypoint/Cahners strategic partnership is clearly a win-win alliance." MANUFACTURING MARKETPLACE provides buyers and sellers in the manufacturing sector with industry-specific news and product information. The comprehensive web site includes original news articles, features, product and news databases, new product information, "Your Page" for personalized per·son·al·ize tr.v. per·son·al·ized, per·son·al·iz·ing, per·son·al·iz·es 1. To take (a general remark or characterization) in a personal manner. 2. To attribute human or personal qualities to; personify. news and information and other content tailored to the manufacturing industry. The web sites of Cahners' manufacturing magazines are part of MANUFACTURING MARKETPLACE. It also includes "searchable" content from current and back issues of all 12 Cahners manufacturing magazines. In addition, "hot links" connect members to the sites of manufacturers, distributors and industry associations. Cahners, a unit of Reed Elsevier Inc., is the pre-eminent pre·em·i·nent or pre-em·i·nent adj. Superior to or notable above all others; outstanding. See Synonyms at dominant, noted. [Middle English, from Latin prae resource for business-to-business information and is the publisher of more than 85 specialized business and professional publications as well as CD-ROM CD-ROM: see compact disc. CD-ROM in full compact disc read-only memory Type of computer storage medium that is read optically (e.g., by a laser). and online services. Cahners, headquartered in Newton, Mass., serves the vital information needs of over 5.6 million business managers and professionals around the world. In addition to its publications, Cahners also provides publication and industry-based research, economic forecasting economic forecasting Prediction of future economic activity and developments. Economic forecasts, which range from a few weeks to many years, are widely used in business and government to help formulate policy and strategy. , reprints, direct mail services, database marketing and custom publishing projects in 15 markets. Please visit MANUFACTURING MARKETPLACE at www.manufacturing.net . -0- Waypoint Software Corporation, headquartered in Boston, Massachusetts “Boston” redirects here. For other uses, see Boston (disambiguation). Boston is the capital and most populous city of Massachusetts.[3] The largest city in New England, Boston is considered the unofficial economic and cultural center of the entire New , is a venture-funded company developing software tools to help businesses publish industrial catalogs on the Internet. Waypoint's industry focus is in the computer, electronics, mechanical and instrumentation segments of the business-to-business market. Founded in January of 1996, Waypoint has venture capital financing To start an own company or to bring a new product to the market, the venture may need to attract financial funding. There are several categories of financing possibilities. If it is a small venture, then perhaps the venture can rely on family funding, loans from friends from Zero Stage Capital and BancBoston Ventures. Please visit Waypoint's Website at www.waypoint-software.com . CONTACT: Sallie McGagh/Priya Chitre Clarke & Company, 617/867-2212 salliemd@aol.com or Kim Dempsey Manufacturing Marketplace, 617/558-4301 or Michael Sullivan Michael Sullivan may refer to: Michael Sullivan
Waypoint Software Corp., 617/723-7200 |
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