Cadbury get Games OK.OLYMPICS Olympics Sports medicine An international competition among (traditionally) nonprofessional athletes trained in a particular summer or winter sport, which is held every 4 yrs in a selected city. See Paralympics, Special Olympics, World Medical Games. : London 2012 organisers have defended their decision to appoint confectionery confectionery, delicacies or sweetmeats that have sugar as a principal ingredient, combined with coloring matter and flavoring and often with fruit or nuts. In the United States it is usually called candy, in Great Britain, sweets or boiled sweets. giant Cadbury as one of the sponsors of the Olympics. The deal, worth more than pounds 20million, has been criticised by the National Obesity Forum for promoting the sale of chocolate bars when the Games are supposed to encourage active lifestyles. London 2012 chief executive Paul Deighton Paul Deighton (born 1956) is a British investment banker and the person chosen to preside over the organisation of the 2012 London Olympics. He was named as chief executive of the London Organising Committee of the Games (LOCOG) on December 19, 2005. insisted: "All major sports events have confectionery and ice cream products on sale and Cadbury will be highly responsible in their approach to young people. "Their ideas of how they would work in the community are very powerful and they are putting in a considerable amount of cash into this deal, which is ultimately what pays for the Games" |
|
||||||||||||||||

Printer friendly
Cite/link
Email
Feedback
Reader Opinion