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Cabletron and British Airways Deliver E-Business to International Air Passengers.


GENEVA, Switzerland & HEATHROW, England--(BUSINESS WIRE)--Oct. 13, 1999--

Cabletron Provides E-Business Communications Expertise

To 6.4 million British Airways British Airways
 in full British Airways PLC

International passenger airline based in London. In 1936 British Airways Ltd. was founded through the merger of three smaller airlines.
 Customers

Cabletron Systems (NYSE NYSE

See: New York Stock Exchange
:CS) today announced a powerful initiative with one of the world's largest international passenger airlines, British Airways, to provide 6.4 million business travelers with e-business communications guides on long-haul flights around the world.

This strategic partnership utilizes Cabletron's e-business expertise to inform British Airways passengers of the exciting electronic business communications revolution. In addition, by providing knowledgeable advice, Cabletron aim to guide passengers to utilize leading-edge technology to achieve their personal and business goals, irrespective of irrespective of
prep.
Without consideration of; regardless of.

irrespective of
preposition despite 
 global location.

Piyush Patel, CEO (1) (Chief Executive Officer) The highest individual in command of an organization. Typically the president of the company, the CEO reports to the Chairman of the Board. , Cabletron, explains, "As we move into the next millennium there will be many changes in the way we communicate. These changes will af Traveler sections of British Airways passenger flights, the e-business guides will showcase the need for immediate and accurate information in today's converged world.

"We are extremely excited about this joint marketing venture with Cabletron Systems. British Airways is continually con·tin·u·al  
adj.
1. Recurring regularly or frequently: the continual need to pay the mortgage.

2.
 striving to enrich our passengers' journey time. By providing Cabletron's informative e-business guides, we are ensuring that technology development and business requirements unite to positively impact the lives of our customers." said Rick Wills, managing director, British Airways Enterprises.

Commencing October, long-haul passengers can expect orld's largest international passenger airlinesvers reliable network access and communications to millions of people worldwide. With scaleable products designed for Global 1000 enterprise networks, service providers and small businesses, Cabletron is the e-business communications specialist in the Internet economy The Internet Economy refers to conducting business through markets whose infrastructure is based on the Internet and World-Wide Web. An Internet economy differs from a traditional economy in a number of ways, including: communication, market segmentation, distribution costs, and price. . Listed on the New Stock Exchange for more than a decade under the symbol CS, Cabletron is an S&P 500 index company. Cabletron's web site can be reached on the Internet Internet

Publicly accessible computer network connecting many smaller networks from around the world. It grew out of a U.S. Defense Department program called ARPANET (Advanced Research Projects Agency Network), established in 1969 with connections between computers at the
 at http://cabletron.com.
COPYRIGHT 1999 Business Wire
No portion of this article can be reproduced without the express written permission from the copyright holder.
Copyright 1999, Gale Group. All rights reserved. Gale Group is a Thomson Corporation Company.

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Publication:Business Wire
Date:Oct 13, 1999
Words:288
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