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Cable & Wireless Creates Alliance Program for Enhanced Solutions Providers.


VIENNA, Va.--(BUSINESS WIRE)--Nov. 16, 1999--

Initiative Targets Customer Satisfaction by Giving Companies

Complete, Multi-Faceted Solutions from One Point of Contact

Cable & Wireless (NYSE NYSE

See: New York Stock Exchange
: CWP CWP Coal workers' pneumoconiosis, see there ), a leading global provider of Internet, data, voice and messaging solutions, has launched an innovative new alliance program designed to increase customer satisfaction by expanding the resources available to Cable & Wireless customers, including resellers, solutions providers, system integrators and independent software vendors.

Through the Enhanced Solutions Provider (ESP (1) (Enhanced Service Provider) An organization that adds value to basic telephone service by offering such features as call-forwarding, call-detailing and protocol conversion. ) Program, Cable & Wireless will work with member ESPs to develop close, strategic relationships that help pinpoint resource needs and deliver comprehensive network and e-business solutions to customers.

"We are dedicated to creating new and innovative ways to increase customer satisfaction, and the ESP Alliance Program is representative of that," said Art Medici Medici, Italian family
Medici (mĕ`dĭchē, Ital. mā`dēchē), Italian family that directed the destinies of Florence from the 15th cent. until 1737.
, senior vice president of Marketing, Cable & Wireless North America North America, third largest continent (1990 est. pop. 365,000,000), c.9,400,000 sq mi (24,346,000 sq km), the northern of the two continents of the Western Hemisphere. . "This program is a key alliance opportunity, both for our company and for ESPs. Member ESPs will have access to Cable & Wireless' services and extensive distribution channels, as well as close support by local managers. It's a complete win-win for everyone involved."

The program differentiates itself from other alliance programs in the marketplace by offering a high level of flexibility and tools that enable and facilitate two-way communication Two-way communication is a form of transmission in which both parties involved transmit information. Common forms of two-way communication are:
  • In-person communication
  • Telephone conversations
  • Amateur, CB or FRS radio contacts
  • Computer networks . See back-channel.
 to participating ESPs.

Members are plugged into the Cable & Wireless national sales database, allowing ESPs to refer opportunities to Cable & Wireless and further allowing sales representatives around the country to refer Cable & Wireless customers to ESP members for services from web-site design to systems integration.

Thanks to a website provided specifically for participating companies, members will be able to coordinate and customize their relationships with Cable & Wireless - and, when they need it, members will also have the help of strategically located local, regional and corporate Cable & Wireless alliance managers.

Along with the ESP program site, located at www.cwusa.com/esp, Cable & Wireless' premier customer support structure also is in place to maximize responsiveness to ESP needs.

"Through this relationship with Cable & Wireless, our company is receiving opportunities it never had before - opportunities to grow the business while working with a single provider of top-notch networking products and services," said Joe Maline, vice president and chief technology officer of MIC Corporation, a 150-employee software integrator in Arlington, Virginia.

"With the ESP Program, Cable & Wireless is providing an outstanding service, both to its customers and its members," said Dave Wolff, COO of REAL Applications, an IT solutions provider and e-business developer, with over 500 employees worldwide. "Cable & Wireless is the only company in this market space offering a total solution through this alliance program. Cable & Wireless products and capabilities will allow REAL to work with a Tier 1 provider to offer a powerful solution to our new and existing customers worldwide."

About Cable & Wireless

With customers in 70 countries, Cable & Wireless is a major global telecommunications business with revenue of around $13 billion in the year ended March 1999 and over 50,000 employees. Its businesses around the world offer a range of services spanning broadband data and Internet services, fixed and mobile voice, as well as interactive entertainment and information.

Cable & Wireless' priority for expansion is the fast growing market of data and IP (Internet Protocol See Internet and TCP/IP.

(networking) Internet Protocol - (IP) The network layer for the TCP/IP protocol suite widely used on Ethernet networks, defined in STD 5, RFC 791. IP is a connectionless, best-effort packet switching protocol.
) services for business customers. Since November 1998, it has announced major investments in advanced networks in the US and Europe, the restructuring of Cable & Wireless Communications wireless communications

System using radio-frequency, infrared, microwave, or other types of electromagnetic or acoustic waves in place of wires, cables, or fibre optics to transmit signals or data.
 in the UK and has acquired full control of Cable & Wireless IDC in Japan to support this strategy.

Cable & Wireless now holds a unique position in terms of global coverage and services to business customers.

About MIC

Management Information Consulting (http://www.micinc.com) is an industry-leading eBusiness, information technology consulting Information technology consulting (IT consulting or business and technology services) is a field that focuses on advising businesses on how best to use information technology to meet their business objectives. , and systems integration firm. MIC is an authorized au·thor·ize  
tr.v. au·thor·ized, au·thor·iz·ing, au·thor·iz·es
1. To grant authority or power to.

2. To give permission for; sanction:
 IBM (International Business Machines Corporation, Armonk, NY, www.ibm.com) The world's largest computer company. IBM's product lines include the S/390 mainframes (zSeries), AS/400 midrange business systems (iSeries), RS/6000 workstations and servers (pSeries), Intel-based servers (xSeries)  Premier Level Partner and Microsoft Certified Solution Provider and has provided clients with business solutions based on IBM e-Commerce products, such as net.commerce.

Founded in 1984, MIC specializes in the implementation of leading e-Business systems, including e-Commerce, e-custom software development, and e-enabled enterprise resource planning See ERP.

(application, business) Enterprise Resource Planning - (ERP) Any software system designed to support and automate the business processes of medium and large businesses.
 (ERP (Enterprise Resource Planning) An integrated information system that serves all departments within an enterprise. Evolving out of the manufacturing industry, ERP implies the use of packaged software rather than proprietary software written by or for one customer. ). MIC excels working with clients that have complex business and IT requirements. The company is headquartered in Arlington, VA with offices in New York City New York City: see New York, city.
New York City

City (pop., 2000: 8,008,278), southeastern New York, at the mouth of the Hudson River. The largest city in the U.S.
, Boston, Chicago, Detroit, and South Florida.

MIC's clients are Fortune 1000 and rapidly growing middle market companies in the retail, distribution, manufacturing, and service industries.

About El Camino and REAL

With revenues approximating $700 million during its most recent fiscal year (ended April 30,1999), El Camino Resources is numbered among the major privately held information technology solution providers in the United States United States, officially United States of America, republic (2005 est. pop. 295,734,000), 3,539,227 sq mi (9,166,598 sq km), North America. The United States is the world's third largest country in population and the fourth largest country in area. . El Camino has offices around the world, and is a global lessor/equipment financier, as well as a developer and/or distributor of intellectual property protection and enterprise resource management software solutions.

El Camino founded REAL in 1988 as a value-added reseller/systems integrator concentrating on the IBM midrange midrange Epidemiology The halfway point or midpoint in a set of observations; for most data, MR is calculated as the sum of the smallest observation and the largest observation, divided by 2; for age data, one is added to the numerator; a midrange is usually  market. Since then, REAL has become a leading IBM Premier Business Partner responsible for over 6,000 IBM AS/400 and RS/6000 midrange systems, as well as the S/390 enterprise system (which it added to its product complement in 1996).

In addition, REAL is a major provider of high end IBM storage devices and peripheral devices See peripheral.

peripheral device - peripheral
, as well as software solutions from such industry leaders as Lakeview Technology, Computer Associates, Solutions 2000 and Candle Corporation. A separate unit was initiated within REAL in early 1999 to focus on e-business strategy and site development using Lotus Domino technology.

The Company also offers business application packages for all major industries, and a complement of leading edge information technology services and support programs.

El Camino Resources' Web site can be accessed at http://www.elcamino.com. REAL may be found at http://www.realapps.com. Both companies are headquartered in Woodland Hills, California and may be reached by phone at 818/226-6600.
COPYRIGHT 1999 Business Wire
No portion of this article can be reproduced without the express written permission from the copyright holder.
Copyright 1999, Gale Group. All rights reserved. Gale Group is a Thomson Corporation Company.

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Date:Nov 16, 1999
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