CTG Appoints Joel I. Ivers as Chief Marketing Officer.
BUFFALO, N.Y.--(BUSINESS WIRE)--Jan. 14, 2000
CTG (NYSE: TSK), an international information technology (IT) services and solutions company, has appointed Joel I. Ivers to the position of chief marketing officer.
Mr. Ivers will be responsible for developing CTG's marketing strategy and implementing all marketing activities to promote the company's IT and e-business solutions for Global 1000 companies.
Mr. Ivers will lead the continuous enhancement of CTG's value proposition and brand image. He will guide CTG's marketing communications programs and marketing research activities worldwide. In addition, he will manage the process of gathering and ensuring efficient access to CTG's vast intellectual capital in IT and business operations.
Mr. Ivers will also oversee the launch of new services and solutions and manage the CTG brand across all media. Under Mr. Ivers' direction, CTG will continue to identify new markets and market segments relevant to its long-term business strategy.
"As chief marketing officer, Joel Ivers will drive CTG's new positioning and market impact as we extend our clients' enterprise by exploiting the power of the Internet," said Gale S. Fitzgerald, CTG's chairman and chief executive officer. "With extensive and diverse marketing experience, Joel will position and promote CTG's expertise as an IT solutions provider in a constantly expanding e-business services market."
Mr. Ivers has more than 20 years of experience in marketing management, strategic marketing plan development, sales management, licensing, and national and international sales. He most recently served as managing director of sales and marketing for CTG HealthCare Solutions (formerly Elumen Solutions). Prior to the acquisition Elumen Solutions by CTG in early 1999, Mr. Ivers served as Elumen's vice president of sales and marketing. He also oversaw the firm's marketing and sales launch when it was introduced into the health care IT marketplace as the result of a merger between Exemplar Systems and DARCA.
Before joining Elumen, Mr. Ivers served as vice president of marketing for Diversa Corp., a start-up biotechnology enzyme discovery company he helped found in 1994; as vice president of sales and marketing for Stratagene Cloning Systems, a leading biotechnology supply company; as vice president of marketing for The Hill Top Companies, a clinical research firm; and as a sales manager and marketing specialist for Ortho Diagnostic Systems Inc., a clinical laboratory products division of Johnson and Johnson Inc.
Mr. Ivers holds a master of arts degree from Indiana University in Bloomington, Indiana and a bachelor of science degree from the University of Redlands in Redlands, California. He also has completed numerous sales and marketing courses, including those from the American Management Association, and has participated in MBA program studies at Xavier University in Cincinnati, Ohio.
Mr. Ivers is a member of the American Marketing Association and the Health Information Management Systems Society, where he serves on the exhibitor's committee. He is also a member of the Center for Healthcare Information Management, where he serves on the planning committee for educational forums.
CTG is an information technology (IT) services company that provides business solutions to Global 1000 companies through strategic partnerships. Backed by more than 30 years' experience, CTG delivers business-oriented IT solutions so that clients can focus on their core businesses and use IT as a competitive advantage to excel in their markets. CTG's resources include its 55 offices in North America and Europe, more than 5,500 IT professionals, a suite of proprietary service methodologies, strong project management expertise, and a proactive recruiting approach, CTG-SmartSource.
Today's news release, along with CTG news releases for the past year, is available by fax at no charge by calling Corporate News on the Net at (800) 742-7505. Additional information about CTG is available on the World Wide Web at these addresses: http://www.ctg.com and http://www.businesswire.com/cnn/tsk.htm.