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CSR Named 'Company of the Year' in European Electronic Industry Awards; CSR Scoops Two Awards at the Prestigious Electronics Industry Event.


Business Editors/High-Tech Writers

RICHARDSON, Texas--(BUSINESS WIRE)--Oct. 6, 2003

CSR (1) (Customer Service Representative) A person who handles a customer's request regarding a bill, account changes or service or merchandise ordered. Agents in call centers are known as CSRs. See call center.  (Cambridge Silicon Radio), a market leader in Bluetooth silicon, scooped the European Electronics Industry's top award to become 'Company of the Year'. The European Electronics Industry Awards held on September 24th in London celebrated rising optimism within the industry. In addition to being named 'Company of the Year', CSR also received the 'Supplier of the Year' award, recognizing the company's high-profile design-wins, such as Sony, Microsoft Corp. and Apple.

The Company of the Year award was selected from the individual category winners of Manufacturer, Supplier and Distributor of the Year award categories. The judging panel commented that, "The overall winner stood out for the global reputation it has created for itself as a supplier in one of the challenging and exciting markets - wireless communications wireless communications

System using radio-frequency, infrared, microwave, or other types of electromagnetic or acoustic waves in place of wires, cables, or fibre optics to transmit signals or data.
."

CSR is one of the world's leading suppliers of Bluetooth technology. In close partnership with the Bluetooth SIG, CSR helped drive the development of the Bluetooth specification with the development of AFH AFH Adaptive Frequency Hopping
AFH Away From Home
AFH Army Family Housing
AFH Air Force Handbook
AFH Atlantic Fish Health (Charlottetown, PEI, Canada)
AFH Administration, Finance, and Human Resources
 (Adaptive Frequency Hopping A wireless modulation method that rapidly changes the center frequency of a transmission. See spread spectrum and 802.11. ) a technology designed to minimize interference between potentially competing RF devices, such as WiFi (802.11b).

About CSR

CSR (Cambridge Silicon Radio) is a leading provider of single-chip radio devices for Bluetooth wireless communication. CSR offers developed hardware/software packages based around BlueCore, a fully integrated 2.4 GHz radio, baseband and microcontroller A single chip that contains the processor (the CPU), non-volatile memory for the program (ROM or flash), volatile memory for input and output (RAM), a clock and an I/O control unit. . BlueCore features in 60 percent of all qualified Bluetooth v1.1 enabled end product designs with international names such as Microsoft Corp, Panasonic, Audi, NEC (NEC Corporation, Tokyo, www.nec.com, www.necus.com) An electronics conglomerate known in the U.S. for its monitors. In Japan, it had the lion's share of the PC market until the late 1990s (see PC 98).

NEC was founded in Tokyo in 1899 as Nippon Electric Company, Ltd.
, Toshiba, Samsung and Sony already using BlueCore in their range of Bluetooth products. In June 2003, CSR launched the third generation BlueCore devices with full support for v1.2 of the Bluetooth specification.

CSR is headquartered in Cambridge, UK, with offices in Richardson, Texas Richardson is a suburb in Dallas County and Collin County, Texas. As of the 2000 census, the city had a total population of 91,803, while according to a 2006 estimate, the population had grown to 99,200. , USA; Tokyo, Japan; Singapore; Seoul, Korea; Taipei, Taiwan and Aalborg, Denmark.

More information can be found at www.csr.com and the partner web site www.btdesigner.com.

More information about Bluetooth can be found on the SIG web site at www.bluetooth.com.
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Copyright 2003, Gale Group. All rights reserved. Gale Group is a Thomson Corporation Company.

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Publication:Business Wire
Geographic Code:1USA
Date:Oct 6, 2003
Words:337
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