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CSR Brings Automotive Bluetooth Expertise to Nissan; BlueCore Adds Wireless Connectivity to CARWINGS Telematics System.


CAMBRIDGE, England -- CSR plc CSR (LSE: CSR), or Cambridge Silicon Radio is a company based in Cambridge, England whose main product line is a single-chip implementation of the Bluetooth standard for radio-signal communication between devices. CSR is a fabless semiconductor manufacturer.  (LSE LSE - Language Sensitive Editor :CSR (1) (Customer Service Representative) A person who handles a customer's request regarding a bill, account changes or service or merchandise ordered. Agents in call centers are known as CSRs. See call center. ):

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CSR plc (LSE: CSR.L) today confirmed that its world-leading BlueCore Bluetooth is incorporated in Nissan's advanced telematics system, christened 'CARWINGS'. The system, which offers enhanced GPS and entertainment features as well as integrated handsfree, is provided by Xanavi Informatics Corporation, an established partner of Nissan and CSR, and a leader in the telematics field. Currently, Nissan models featuring the integrated CARWINGS service include the new Nissan Fuga luxury sedan, the Lafesta minivan, the Tiida Latio compact sedan and the Tiida and Note compact hatchbacks.

The CARWINGS system aims to improve usability of in-car navigation. In addition to the in-car telematics / infotainment system which includes GPS navigation and TV in selected models, CARWINGS also offers a 24 hour telephone operator assistance for traffic information, vehicle location and journey planning

The Bluetooth connectivity provided by CSR's BlueCore, allows Bluetooth-enabled mobile handsets to connect wirelessly to the in-car system, making use of the handsfree capability and transferring downloaded applications and user information to the car unit. Users can also synchronise personal information including ID details, telephone directories and other contact information between a home computer, mobile handset and car system.

Anthony Murray, automotive product marketing manager, CSR commented, "The Japanese automotive market has recognised the convenience which Bluetooth brings to the vehicle. Early adopters like Nissan have leveraged this technology to add value to the in-car telematics and infotainment systems which extend the ubiquitous personal network for which the mobile phone increasingly holds the key." He added, "Bluetooth adds the flexibility for telematics and infotainment designers to remove the wired connections while ensuring compatibility with a maximum number of mobile phones and easy integration into new car models."

CSR BlueCore silicon is currently found in more than 60% of all Bluetooth products listed on the Bluetooth special interest group The Bluetooth Special Interest Group (SIG) is the body that oversees the development of Bluetooth standards and the licensing of the Bluetooth technologies and trademarks to manufacturers.  (SIG) qualifications website.

About CSR

CSR plc is the leading global provider of Bluetooth technology and has developed expertise in other single-chip wireless communication standards such as Wi-Fi (IEEE (Institute of Electrical and Electronics Engineers, New York, www.ieee.org) A membership organization that includes engineers, scientists and students in electronics and allied fields. 802.11). CSR offers developed hardware/software solutions for Bluetooth based around BlueCore, a fully integrated 2.4 GHz radio, baseband and microcontroller.

CSR is now producing its fourth generation BlueCore devices. BlueCore4 supports the Enhanced Data Rate (EDR (Enhanced Data Rate) An acronym occasionally used to reflect an advancement in transmission or transfer speed. For example, Bluetooth 2.0 + EDR provides a dramatic increase in speed over the previous version. See Bluetooth. ) standard which was ratified at the end of 2004. BlueCore4 remains the only EDR silicon to be shipping in volume today. In November 2004 CSR launched UniFi, the first single chip 802.11a/b/g embedded solution specifically targeting the mobile phone and consumer electronics markets.

BlueCore features in over 47 per cent of all Bluetooth devices shipped and over 60 per cent of all qualified Bluetooth enabled products and modules listed on the Bluetooth website with industry leaders including Nokia, Dell, Panasonic, Sharp, Motorola, IBM (International Business Machines Corporation, Armonk, NY, www.ibm.com) The world's largest computer company. IBM's product lines include the S/390 mainframes (zSeries), AS/400 midrange business systems (iSeries), RS/6000 workstations and servers (pSeries), Intel-based servers (xSeries) , Apple, NEC (NEC Corporation, Tokyo, www.nec.com, www.necus.com) An electronics conglomerate known in the U.S. for its monitors. In Japan, it had the lion's share of the PC market until the late 1990s (see PC 98).

NEC was founded in Tokyo in 1899 as Nippon Electric Company, Ltd.
, Toshiba, RIM and Sony using BlueCore devices in their range of Bluetooth products.

In March 2005, CSR acquired Clarity Technologies Inc., for its Clear Voice Capture (CVC See CSC. ) technology that enhances the audio performance of any voice-based product or system. Applications for CVC include wireless headsets, handsets and automotive hands free systems.

CSR has its headquarters in Cambridge, UK, and offices in Japan, Korea, Taiwan, Denmark, Sweden and both Texas and Detroit in the USA.

More information can be found at www.csr.com and the partner web site www.btdesigner.com.

More information about Bluetooth technology can be found on the SIG web site at www.bluetooth.com.
COPYRIGHT 2005 Business Wire
No portion of this article can be reproduced without the express written permission from the copyright holder.
Copyright 2005, Gale Group. All rights reserved. Gale Group is a Thomson Corporation Company.

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Publication:Business Wire
Geographic Code:9JAPA
Date:Jul 13, 2005
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