CSR's Open Architecture BlueCore Enables Fast Product Design.CAMBRIDGE, England -- CSR plc (LSE LSE - Language Sensitive Editor :CSR (1) (Customer Service Representative) A person who handles a customer's request regarding a bill, account changes or service or merchandise ordered. Agents in call centers are known as CSRs. See call center. ): Ref: EMD EMD Electromechanical dissociation, see there 1004 Photo ref: PEM (Privacy Enhanced Mail) A standard for secure e-mail on the Internet. It supports encryption, digital signatures and digital certificates as well as both private and public key methods. Not widely used, work on PEM later evolved into S/MIME. See MIME. 4458 To download: http://www.csr.com/images/hires/pem4458.jpg CSR plc (LSE:CSR) the world leader in Bluetooth, today announced that its BlueCore technology was selected by Gennum for its nXZEN Bluetooth Noise Cancelling headset. Gennum chose CSR's BlueCore to deliver Bluetooth wireless connectivity for the nXZEN headset, and CSR's extensive interoperability pre-testing ensures connecting to any mobile phone. The nXZEN is v1.2 Bluetooth qualified, offers 100 hours stand by time as well as 7 hours talk time and is shipping worldwide. Gennum's headset takes advantage of CSR's low power consumption and open architecture, which can support third party external DSPs such as Gennum's World Leading 120 MIPS (Million Instructions Per Second) The execution speed of a computer. For example, .5 MIPS is 500,000 instructions per second; 100 MIPS is a hundred million instructions per second. DSP (1) (Digital Signal Processor) A special-purpose CPU used for digital signal processing applications (see definition #2 below). It provides ultra-fast instruction sequences, such as shift and add, and multiply and add, which are commonly used in math-intensive . Gora Ganguli, Senior Vice President and GM, Audio Wireless Division, Gennum commented, "When it came to choosing a partner, CSR's BlueLab SDK (Software Development Kit) enabled us to quickly implement an interface to our external DSP." Mr Ganguli continued, "The potential user mode enabled by BlueLab meant that we did not have to retest the Bluetooth stack in order to achieve Bluetooth qualification, allowing us to bring the nXZEN to market in time for last Christmas." CSR offers a range of standard solutions and technologies for customers designing Bluetooth headsets. CSR's BlueLab SDK allows customers to take these standard solutions and customise them enabling differentiation through innovation. Luke D'Arcy, product marketing manager for CSR commented, "The protected user mode enabled by BlueLab means that customer software cannot interfere with the Bluetooth operation of the chips." D'Arcy continued, "This means that very little re-testing is required, which leads to quick time to market." About CSR CSR plc is the leading global provider of Bluetooth technology and has developed expertise in other single-chip wireless communication standards such as Wi-Fi (IEEE (Institute of Electrical and Electronics Engineers, New York, www.ieee.org) A membership organization that includes engineers, scientists and students in electronics and allied fields. 802.11). CSR offers developed hardware/software solutions for Bluetooth based around BlueCore, a fully integrated 2.4 GHz radio, baseband and microcontroller. CSR has now launched its fifth generation BlueCore suite and is in volume manufacture of its fourth generation BlueCore devices. BlueCore4 supports the Enhanced Data Rate (EDR (Enhanced Data Rate) An acronym occasionally used to reflect an advancement in transmission or transfer speed. For example, Bluetooth 2.0 + EDR provides a dramatic increase in speed over the previous version. See Bluetooth. ) standard, which was ratified at the end of 2004. BlueCore4 remains the only EDR silicon to be shipping in volume today. In November 2004 CSR launched UniFi, the first single chip 802.11a/b/g embedded solution specifically targeting the mobile phone and consumer electronics markets. BlueCore features in over 50 per cent of all Bluetooth devices shipped and over 60 per cent of all qualified Bluetooth enabled products and modules listed on the Bluetooth website with industry leaders including Nokia, Dell, Panasonic, Sharp, Motorola, IBM, Apple, NEC (NEC Corporation, Tokyo, www.nec.com, www.necus.com) An electronics conglomerate known in the U.S. for its monitors. In Japan, it had the lion's share of the PC market until the late 1990s (see PC 98). NEC was founded in Tokyo in 1899 as Nippon Electric Company, Ltd. , Toshiba, RIM and Sony using BlueCore devices in their range of Bluetooth products. In March 2005, CSR acquired Clarity Technologies Inc., for its Clear Voice Capture (CVC See CSC. ) technology that enhances the audio performance of any voice-based product or system. Applications for CVC include wireless headsets, handsets and automotive hands free systems. In August 2005, CSR completed the acquisition of UbiNetics' software business, providing a strong R&D team to accelerate its existing software development in Bluetooth, Wi-Fi and UWB. The UbiNetics team gives CSR the capacity to extend its offering to mobile handset customers. CSR has its headquarters and offices in Cambridge, UK, and offices in Japan, Korea, Taiwan, China, India, France, Denmark, Sweden and both Texas and Detroit in the USA. More information can be found at www.csr.com and the partner web site www.btdesigner.com More information about Bluetooth technology can be found on the SIG web site at www.bluetooth.com |
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