CSFBdirect Japanese Operation, DLJdirect SFG, Wins Two Top Rankings; Gomez Inc., Nikkei Net Trading, Proclaim Firm's Online Investing Site Best in Japan For Second Consecutive Year.Business Editors JERSEY CITY, N.J.--(BUSINESS WIRE)--June 14, 2001 CSFBdirect (NYSE NYSE See: New York Stock Exchange : DIR), the online brokerage service of Credit Suisse First Boston Credit Suisse First Boston was originally the trading name of the Financière Crédit Suisse-First Boston, a London-based 50-50 investment banking joint venture formed in 1978 between the First Boston Corporation and Credit Suisse. , reported today that its Japanese operation, DLJdirect SFG SFG StanCorp Financial Group SFG San Francisco Giants (baseball team) SFG Special Forces Group SFG Sum Frequency Generation SFG Square Foot Gardening SFG Symmetrical Field Geometry (JBL speaker technology) has recently won two top honors in competitive ratings of online brokerage services. Gomez Inc., the Internet Quality Measurement firm, awarded DLJdirect SFG its second consecutive top annual ranking. "MarketSpeed is a very attractive offering. Investors love its features -- Reuters news in real-time, account information, order status, and stock prices all on a single, functional menu. Further, information and trading are integrated into a solid, superior offering," stated Kazuyoshi Mishima of Gomez Japan. Nikkei Net Trading magazine also awarded DLJdirect SFG its highest rating among 56 online brokerage services evaluated. It was also the second straight year that the brokerage service won top honors from the magazine. "Low-cost telephone orders helped raise DLJ's score, along with new services introduced in the past year, such as I-mode trading, MarketSpeed, and evening trading. DLJ DLJ Distributor License for Java DLJ Donaldson, Lufkin & Jenrette Inc. DLJ Drive Like Jehu (band) DLJ Defence Laboratory Jodhpur (India) DLJ Dead Letter Journal is always the first broker to introduce new services," the analysts wrote. "We work hard to ensure that investors around the world benefit from the fastest execution speed, lowest possible costs, and best research," said Rosemary McFadden, Managing Director of Global Business Development for CSFBdirect. "It's gratifying grat·i·fy tr.v. grat·i·fied, grat·i·fy·ing, grat·i·fies 1. To please or satisfy: His achievement gratified his father. See Synonyms at please. 2. when this work is recognized by such organizations as Gomez and Nikkei Net Trading, and it serves as an incentive to redouble re·dou·ble v. re·dou·bled, re·dou·bling, re·dou·bles v.tr. 1. To double. 2. To repeat. 3. Games To double the doubling bid of (an opponent) in bridge. v. our efforts to maintain leadership and new products for the online investing community." Atsushi Kunishige, President of DLJdirect SFG said, "Receipt of these top rankings reflects the tremendous effort put forth by our team to build what has become the most accepted, premier online brokerage service among individual investors in Japan." About Gomez (www.gomez.com) Gomez is the Internet quality measurement firm, providing e-commerce customer experience measurement, benchmarking, and customer acquisition services to help firms build successful e-businesses and guide consumers in transacting online. GomezPro(TM) provides e-commerce customer experience measurement tools, analysis, and advanced data services to help companies build successful e-businesses. Gomez Performance Network enables companies to optimize customer experience with real-time Web site performance measurement and diagnostic tools. Gomez.com provides Scorecard rankings and merchant certification of over 6,000 firms in 75 industries, helping consumers transact online with confidence, and through its Performance Media(TM) program, enabling merchants to reach desirable consumers at a guaranteed acquisition cost. For more information, visit http://www.gomez.com. About Nikkei Net Trading Nikkei Net Trading is a magazine published by Nikkei Business Publications Nikkei Business Publications, Inc. (株式会社日経BP , Inc. About CSFBdirect CSFBdirect is one of the world's premier online brokerage firms offering a diversified range of investment products and services to self-directed investors. As of March 31, 2001, CSFBdirect had over one million worldwide customer accounts representing over $21 billion in assets. CSFBdirect has received numerous honors over the past year, including a number one "4-Stars" rating in March 2001 by Barron's; "Best of the Web" in March 2001 by Forbes.com; "Best Online Brokerage Service" in March 2001 by the Software Information Industry Association (SIIA (Software & Information Industry Association, Washington, DC, www.siia.net) A trade organization devoted to the health and welfare of the software and digital content industry by providing support in government relations, business development, education and intellectual property ); "#1 Online Brokerage" in March 2001 by the American Association of Individual Investors' (AAII AAII See: American Association of Individual Investors ) Customer Survey; number one for "Transaction Performance and Transaction Success Rate" in February 2001 by Keynote Systems, Inc.; "Best for Site Reliability" in August 2000 by TheStreet.com's Online Broker Survey; "Top Online Broker" by the 2000 Readers' Choice Awards, Worth magazine; and "Best Bet, Feature Rich" in May 2000 by PC World magazine. Headquartered in Jersey City, NJ with offices in New York City New York City: see New York, city. New York City City (pop., 2000: 8,008,278), southeastern New York, at the mouth of the Hudson River. The largest city in the U.S. , Charlotte, NC, Narberth, PA, Atlanta, GA, Delray Beach, FL, Sandy City, UT, London, Tokyo, Hong Kong, and Dubai, CSFBdirect employs 1,600 people. CSFBdirect trades on the New York Stock Exchange New York Stock Exchange (NYSE) World's largest marketplace for securities. The exchange began as an informal meeting of 24 men in 1792 on what is now Wall Street in New York City. under the ticker symbol Ticker Symbol An arrangement of characters (usually letters) representing a particular security listed on an exchange or otherwise traded publicly. When a company issues securities to the public marketplace, it selects an available ticker symbol for its securities which investors "DIR" as a tracking stock of Credit Suisse First Boston (USA), Inc. For more information on CSFBdirect, visit the company's Web site at www.CSFBdirect.com. About Credit Suisse First Boston Credit Suisse First Boston (CSFB CSFB Credit Suisse First Boston CSFB Cyclically Shifted Filter Bank ) is a leading global investment bank serving institutional, corporate, government and individual clients. CSFB's businesses include securities underwriting, sales and trading, investment banking, private equity, financial advisory services, investment research, venture capital, correspondent brokerage services and retail online brokerage services. It operates in over 87 locations across more than 39 countries on 6 continents, and has some 28,000 staff worldwide. The Firm is a business unit of the Zurich based Credit Suisse Group, a leading global financial services company. For more information on Credit Suisse First Boston, please visit our website at http://www.csfb.com. |
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