CSA Deploys Composite Application in Four Weeks to Gain Complete Insight Into Customer Data; Above All Software Enables CSA Sales Force to Interact in ''Real Time'' With Comprehensive Customer Information.SAN MATEO San Mateo (săn mətā`ō), city (1990 pop. 85,486), San Mateo co., W Calif., on San Francisco Bay; inc. 1894. It is a commercial and retail center with some high-technology manufacturing. San Mateo, Spanish for St. , Calif. -- Above All(R) Software, a provider of award-winning business integration software, today announced that CSA (1) (Canadian Standards Association, Toronto, Ontario, www.csa.ca) A standards-defining organization founded in 1919. It is involved in many industries, including electronics, communications and information technology. , a worldwide information company specializing in bibliographic and full-text research for the scientific community, has selected and completed its deployment of the Above All Composite Application In computing, the term composite application expresses a perspective of software engineering that defines an application built by combining multiple services. People often compare composite applications to mashups. Platform(TM). Above All helped CSA deliver an interactive composite application to its sales team in less than a month by integrating their sales force automation Automating the sales activities within an organization. A comprehensive SFA package provides such functions as contact management, note and information sharing, quick proposal and presentation generation, product configurators, calendars and to-do lists. and financial accounting solutions to generate complete customer profiles in real-time. CSA employs a global team to help researchers in the fields of natural sciences, social sciences, arts and humanities, and technology. With over 150,000 end-users and growing rapidly, CSA needed greater sophistication so·phis·ti·cate v. so·phis·ti·cat·ed, so·phis·ti·cat·ing, so·phis·ti·cates v.tr. 1. To cause to become less natural, especially to make less naive and more worldly. 2. from their customer information systems to meet the real-time needs of their sales force and customers. CSA uses two different systems that house customer information: Salesforce.com, to manage customer accounts, and Solomon, for customer financial information. CSA initially planned to move data between Solomon and Salesforce.com to give the sales team a complete understanding of the customer. However, the company quickly realized that this would be a labor and time-intensive process causing unacceptable delays in processing the right information at the right time. With Above All, CSA was able to build an interactive composite application from within the Salesforce.com interface that gives the sales team a complete picture of customer information, including support issues, transactions and products purchased. "We originally considered batch-level integration against Salesforce.com but quickly realized that we can't have our account managers wait 16 hours for data," said Mark Hyer, Vice President of Sales, CSA. "By providing us with a real-time solution that we were able to deploy in less than a month, Above All enables our people in the field to understand what products our customers currently have and what more they may need in the future." "CSA's use of composite applications to help drive incremental revenue and increase customer satisfaction is a testament to their status as a constant innovator in their field," said Jon Temple, CEO (1) (Chief Executive Officer) The highest individual in command of an organization. Typically the president of the company, the CEO reports to the Chairman of the Board. of Above All Software. "Through the use of Above All, CSA has been able to solve a pressing business need in less than a month and tightly align its various customer data sources with its core sales and support processes." About CSA CSA is a worldwide information company, serving as a guide to researchers to help them be more effective in their work by enabling and expediting discovery, aiding the management and organization of quality information and providing tools to assist in its subsequent dissemination. CSA specializes in publishing and distributing in print and electronically 100 bibliographic and full-text databases and journals in four primary editorial areas: natural sciences, social sciences, arts & humanities, and technology. A privately held company privately held company A firm whose shares are held within a relatively small circle of owners and are not traded publicly. , CSA is headquartered in Bethesda, Maryland Bethesda is an urbanized, but unincorporated, area in southern Montgomery County, Maryland, just Northwest of Washington, D.C. It takes its name from a church located there, the Bethesda Presbyterian Church, built in 1820 and rebuilt in 1850, which in turn took its name from , with offices throughout the U.S., and in Australia, Hong Kong Hong Kong (hŏng kŏng), Mandarin Xianggang, special administrative region of China, formerly a British crown colony (2005 est. pop. 6,899,000), land area 422 sq mi (1,092 sq km), adjacent to Guangdong prov. , Japan, Europe and the United Kingdom. Researchers in more than 4,000 institutions worldwide use CSA information resources (1) The data and information assets of an organization, department or unit. See data administration. (2) Another name for the Information Systems (IS) or Information Technology (IT) department. See IT. , and CSA's print journals are used in more than 80 countries. CSA has been a leader in publishing and providing quality abstracts and indexes and an innovator in the information field for over 30 years. About Above All Software Above All Software provides award winning business integration software that enables customers to leverage service-oriented architectures to meet ever-changing business needs. With Above All's Composite Application Platform(TM), customers transform existing IT investments into rapidly assembled, high-impact business solutions that can be deployed to multiple environments. This new, flexible service-level approach simplifies and reduces the cost of business integration. Headquartered in San Mateo, CA, Above All Software is a privately held company founded in 2002. For more information about Above All Software, visit our Web site at www.aboveallsoftware.com or call 800-819-5530. NOTE: Above All is a registered trademark of Above All Software in the United States United States, officially United States of America, republic (2005 est. pop. 295,734,000), 3,539,227 sq mi (9,166,598 sq km), North America. The United States is the world's third largest country in population and the fourth largest country in area. and/or other countries. |
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